5W Public Relations (5W) is a full-service PR Agency that partners with brands-both established and emerging, corporations, global interests, national corporations and consumer companies, brands, regional businesses, high-profile individuals, government agencies and academic institutions to help them define and achieve their strategic PR goals.

Resourceful, innovative, and nimble, 5W works hard, thinks big, and delivers successful results. We are known for needle-moving public relations programs, a novel approach, and innovative people who deliver measurable, game-changing results.

At 5W, we believe there is no one-size-fits-all approach. Each client's needs are assessed individually and then team members devise smart, proactive campaigns that exceed expectations. In a constantly shifting digital world, where people are bombarded with information and news travels in seconds, 5W helps clients navigate ever-changing media, business, and consumer landscapes.

Our dedication to our clients and leadership in the industry has been recognized; 5W is proud to win numerous awards including winning 4 American Business Awards in 2014 and being named Agency of the Year by the American Business Awards two years in a row.

Our full service marketing & PR firm specializes in a number of practice areas including B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Technology, Travel & Hospitality); B2B (Corporate Communications, Reputation Management, CSR, Sustainability Communications); Public Affairs; Government Relations; and Crisis Communications.


Versatile, smart, and resourceful, our 120-person PR agency is passionate and creative. We are dedicated to bringing our clients focused, measurable results.


We weave engaging narratives and tell memorable stories - and work tirelessly to shape them into perception.


Founded in 2003, we have grown to become a top 20 independent PR firm. We are proud of our accomplishments and continue to expand - and work as hard today as we did on day one.


Headquartered in New York City, the media capital of the world, we work with clients across the globe.


The 5W mission is to combine big ideas with strategic implementation to deliver game-changing communications results for our clients.

Practice Areas

Consumer Product Public Relations Company


Corporate Communications PR Agency


Technology Public Relations Agency


Beauty PR Firm, Public Relations


Food And Beverage PR Agency


Government Relations PR Agency, Public Affairs Public Relations


Lifestyle: Fashion & Home, Public Affairs Public Relations


Healthcare Industry and Products PR and Media Relations


5WPR focuses on creating effective strategies of connecting hospitality brands with travelers


Crisis Communications PR Firm


Sports and Entertainment Public Relations Agency


Not for Profit PR Agency


Clients/Case Studies

Who We Are

5W: Who, What, When, Where, Why.

Named after the fundamentals of communication, we are a top 20 PR agency headquartered in NYC. Take a look inside the agency to find out how we do things differently at 5W.