Forensiq is a fast growing advertising technology company that has developed and implemented a series of effective solutions to help fight online ad fraud. The innovative firm, formerly known as CPA Detective, uses the latest technology to eliminate display, viewability, click, impression, conversion and affiliate fraud as well as cookie stuffing and has a dedicated staff of fraud fighters who are dedicated to helping clients stay steps ahead of the bad actors and achieve a better ROI. Forensiq’s multi-layered approach to fighting fraud includes: device manipulation recognition, anomaly detection and proxy unmasking all of which feeds into a massive global fraud intelligence database.

Forensiq’s process is simple, yet at the same time incredibly complex. Using advanced technology plus a dedicated team of data scientists, Forensiq helps eliminate impression fraud, click fraud, affiliate fraud and cookie stuffing. They do this by ensuring they are working for you before, during and after you run your campaign. In the pre-campaign stage, Forensiq analyzes aggregate data and IP reputation. During the campaign, Forensiq uses a JavaScript tag to capture hundreds of digital forensics of each visitor’s device to identify fraud. Forensiq manages this JavaScript tag as well as all affiliate tracking platforms. Forensiq also provides clients with an API to get real-time scores and data that provide insights into questionable sources so your company can make real-time adjustments. Finally, once the campaign is complete, Forensiq will analyze the data to provide you with the financial adjustments you deserve. Their client interface and reports are designed to be both timely and useful. They provide the data needed to help businesses more efficiently and smoothly.

Forensiq is headquartered in New York City with offices in London and San Francisco. The company won the 2014 LeadsCouncil LEADER Award for Best-In-Class for Fraud Detection plus the 2013 Leads Council LEADER Award for Innovation. To learn more visit www.forensiq.com.

Technology Public Relations, Forensiq

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