ROBLOX is a fast-growing, multiplayer, online game that allows builders to create elaborate online environments that simulate the real world, then share and play them with the community. The sandbox and building style of play encourages users to construct intricate and complex worlds and mini-games. ROBLOX facilitates the education of its players in the fields of physics and engineering within a social medium that rewards creativity and ingenuity. With no pre-defined goals, players of ROBLOX are able to focus on creating and enjoying the user-generated content. This includes member-created games which players can play by themselves or with other players from the ever-expanding online community. Ranked #1 among kids entertainment sites by comScore in the U.S. for daily visitors, total minutes, total page views, total visits, and average visits per visitor, ROBLOX generates over 3.5 billion page views and 154 million total engagement hours each month.

Since its launch in 2006, ROBLOX has grown considerably, adding an iOS version of the game and security features to protect younger users. ROBLOX Corporation is a certified licensee of the TRUSTeĀ® Children's Privacy Program, which has been approved by the Federal Trade Commission as an authorized safe harbor under the Children's Online Privacy Protection Rule. As a result, the game has received a great deal of praise from parents who compliment the game's educational and social aspects.

Technology Public Relations, Roblox

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