Founded by CEO Sean “P. Diddy” Combs, BBWEG is one of the world’s preeminent urban entertainment companies, encompassing a broad range of businesses including recording, music publishing, artist management, television and film production, marketing and advertising, apparel and restaurants. With a collection of businesses whose annual sales are roughly $300 million and an employee base that is 400 strong, BBWEG includes Bad Boy Records, Blue Flame Marketing and Advertising, and Mr. Combs’ restaurant, Justin’s.

PR Agency Bad Boy Worldwide Entertainment Group

CASE STUDIES

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