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About Ronn Torossian

Ronn is known for his resourceful, results-focused orientation, as well as his close working relationships with members of the media, influencers, decision makers, politicians, and celebrities. He oversaw the growth and expansion of 5W to the Inc. 500 list. 5W is recognized as one of the top 25 PR agencies in the US. At 5W, Torossian's client experience has included public relations programs for companies such as, Coca-Cola, Microsoft, Anheuser-Busch, Barnes & Noble, Cantor Fitzgerald, IHOP, McDonald's, Evian, XM Radio, Seagram's, The Loews Regency, Bad Boy Worldwide Entertainment, Marriott Hotels, and others. As one of the foremost public relations experts in the US his work spans global interests, corporate entities, high-profile individuals, regional business entities, government agencies and academic institutions. Torossian was a semi-finalist for Ernst & Young’s Entrepreneur of the Year and was named to both PR Week’s “40 Under 40” and Advertising Age’s “40 Under 40” lists. His book, “For Immediate Release,” hit bookshelves in 2011 and is available nationwide. He is a regular lecturer at universities and conferences and is a member of Young Presidents Organization 9YPO) and sits on the board of numerous non-profits

Three Reasons A-Rod Fouled Off His Career

His sentence handed down, the one-time face of the Yankees addressed the media and, through them, his fans. Those whom he has left, anyway. Unlike […]

5WPR News, Crisis Communications, Entertainment & Sports Marketing/August 13th, 2013/

Individual Targeting: The Future of PR

With today’s resources, it is much easier to microtarget a population for ads and news.  Facebook, Google, Yahoo, Twitter, YouTube, and hundreds of other sources […]

Branding, Media Relations, Social and Digital Media/August 7th, 2013/

3 Secrets about VALUE that you Need to Know

Beauty is in the eye of the beholder. And, Ronn Torossian points out, so is value. And this principle extends well past monetary value. Everything […]

5WPR News, Agency Life, Technology Marketing/July 31st, 2013/

Bollywood Invades Florida: Entertainment Public Relations

The world is getting smaller. The Internet followed air travel, ship travel and international mail in seeing to that. Now the world of film is […]

Don’t Let a PR Crisis Surprise You

When you are building a brand or making a name for yourself, eventually you will have a rough couple of weeks according to Ronn Torossian […]

5WPR News, Crisis Communications/July 12th, 2013/

Three Tips on Rebranding

Your brand is your identity. It is not just what people see when they shop for your product or service. It is who you are […]

Branding, Digital Media PR/July 9th, 2013/

Integrating SEO into Public Relations

The work we do as public relations professionals helps to build brands through earned media and at the core of this is content. Every day […]

Five Ways to Use Social Media PR During Disasters

Though it is sad to say that this nation has been visited by more than its fair share of tragedy in the last year, both […]

Digital Media PR, Social and Digital Media, Social Media Agency/June 12th, 2013/