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About Ronn Torossian

Ronn is known for his resourceful, results-focused orientation, as well as his close working relationships with members of the media, influencers, decision makers, politicians, and celebrities. He oversaw the growth and expansion of 5W to the Inc. 500 list. 5W is recognized as one of the top 25 PR agencies in the US. At 5W, Torossian's client experience has included public relations programs for companies such as, Coca-Cola, Microsoft, Anheuser-Busch, Barnes & Noble, Cantor Fitzgerald, IHOP, McDonald's, Evian, XM Radio, Seagram's, The Loews Regency, Bad Boy Worldwide Entertainment, Marriott Hotels, and others. As one of the foremost public relations experts in the US his work spans global interests, corporate entities, high-profile individuals, regional business entities, government agencies and academic institutions. Torossian was a semi-finalist for Ernst & Young’s Entrepreneur of the Year and was named to both PR Week’s “40 Under 40” and Advertising Age’s “40 Under 40” lists. His book, “For Immediate Release,” hit bookshelves in 2011 and is available nationwide. He is a regular lecturer at universities and conferences and is a member of Young Presidents Organization 9YPO) and sits on the board of numerous non-profits

Search Giant’s Public Relations Gambit Grabs Attention

Google manages to stay in the news through a mixture of excellent technology PR and savvy attention-getting research. How many people have heard about the […]

Digital Media PR/May 27th, 2013/

Mishandling Public Relations Crisis – A Report by NY Firm 5WPR

The worst nightmare of any Fortune 500 executive is to find a real giant killer on their front door, and a mishandled PR crisis is a […]

Crisis Communications, Crisis PR/May 20th, 2013/

Guide to PR in the Modern Age

Social media has redefined the way most businesses do their marketing. It has forced many businesses to alter the way they do business altogether, including […]

Digital Media PR, Technology Marketing, Technology PR/May 18th, 2013/

5 Ways NOT to Handle Negative Press

Everyone from Facebook to Reddit, to the Washington Post and NY Daily News is talking about a Scottsdale, Arizona, restaurant, Amy’s Baking Company says Ronn […]

3 Suggestions for a Successful Trip PR Wise for Prince Harry

The British Royal Family has long fascinated Americans and our obsession for them runs deep. As a result, members of the British Royal Family are […]

Crisis Communications, Public Affairs - Government Relations/May 14th, 2013/

Acting Locally to Expand a Brand Globally

Sometimes, when thinking about major corporate public relations, there is a tendency to think big first. Of course, when your target market is regional, national […]

Corporate & Technology, Social and Digital Media/May 10th, 2013/

Top NY PR firm 5WPR is Growing

PR agencies celebrate success and solve crises. Ronn Torossian started 5WPR because he knew how to bring his clients success – and loved every moment […]

5WPR News/May 3rd, 2013/

PR Firm CEO on Fox News discussing A-Rod of the New York Yankees

Alex Rodriguez, a famous baseball player for the New York Yankees, has been a beloved icon of New York City. However A-Rod, as Rodriguez is […]

Crisis Communications/May 1st, 2013/