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Social and Digital Media

How to Become an Industry Thought Leader using Social Media


Social Media Marketing strategies assume a crucial role in any digital branding campaign. Many people use social networking sites to position themselves as thought leaders. […]

Public Relations, Social and Digital Media, Social Media Agency/December 4th, 2014/

SEO & PR: The Future of Digital Marketing

The notion that PR is the new SEO may seem strange, until you consider how drastically the search engine landscape has changed in recent years. […]

Industry News, Public Relations, Social and Digital Media/November 6th, 2014/

When Strategy Meets Sales: 6 PR Tips for Driving Sales

Someone once said, “it’s not your customer’s job to remember you, it’s your obligation to make sure they don’t have the chance to forget you”.  […]

Everything You Need to Know About Facebook Atlas

Before Atlas, there were cookies, tiny fistfuls of data requested by a website and stored on a user’s computer. They carry information either from site […]

Public Relations, Social and Digital Media, Social Media Agency/October 17th, 2014/

Rowenta Beauty & 5WPR: Pretty Perfect Partners

When it comes to Beauty PR and Hair Care, 5W and Rowenta Beauty Prove to be Pretty Perfect Partners
Thanks to top-tier clients and successful campaigns, […]

Beauty & Fashion, Digital Media PR, Social and Digital Media/October 16th, 2014/

Facebook Edge Rank & How to Increase your Post Reach

In order to increase interest in its paid post initiative, Facebook continues to find ways to decrease the reach of organic posts. One of its […]

Digital Media PR, Social and Digital Media, Social Media Agency/October 6th, 2014/

Social Media Integration for Healthcare Communications

At one time, businesses could thrive and exist without utilizing social media. While some may still operate without it, those days are long gone. Social […]

The Art of Newsjacking


Marketing professionals are taking advantage of every opportunity possible to generate a buzz about their brand or products, and one of the more popular options […]

Digital Media PR, Social and Digital Media/September 29th, 2014/