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Corporate & Technology

Data Science and Big Data Experts Wanted for Marketing and PR

More and more job listings for both PR and marketing are asking for experience with data science, especially Big Data. Big Data and digital understanding […]

Corporate & Technology, Public Relations/March 24th, 2017/

Corporate Communications – How it Was v. How it is

Just taking a look at where we are today when a PR Agency arranges to have his client do an interview for publication. The interesting […]

5WPR News, Corporate & Technology/March 17th, 2016/

Preparing for a Crisis to Your Business’ Reputation

There are many ways to prepare for when your business faces a nightmare about company products, services, or maybe somebody in the organization just happened […]

Corporate & Technology, Crisis Communications, Public Relations/March 8th, 2016/

The Value of Public Relations in Education

The importance of public relations is perhaps best illustrated in one simple fact. Not only do more colleges offer public relations courses than before, but […]

Corporate & Technology, Public Relations/December 8th, 2015/

Biggest Challenges to the Communications Industry Today

The communications industry is one of the greatest and most susceptible to large challenges such as integrating corporate, social responsibility, balancing truth with public interest […]

Duane Reade: Leading the Way in Content Marketing

When most people think about Duane Reade, the image that comes to mind is its ubiquitous presence on the streets of New York. What people […]

Why Distinct PR Messaging is Key in Defining Your Brand in The Marketplace

If you ask any business owner, they’ll tell you the same thing: Today is more competitive than ever when it comes to making your brand […]

Tech PR: $50 Million Dollars to Teach Young Girls to Code

Computer Science is one of the largest growing industries in the world today. But in an unusual trend, this particular area is dominated by males. […]