GalleryLuxury Public Relations Strategy
Marketing or creating public relations campaigns for luxury items almost always shares some common elements, and the top item to keep in mind is:
Exclusivity
Whether it’s […]
GalleryOne Step Ahead: Keeping Your Brand Ahead of the Competition
Staying ahead in today’s market requires a proactive, rather than a reactive approach to business. Companies cannot merely watch and wait to see what happens, […]
GalleryFive PR Tips for Fashion Brands
Whether they’re backed by an Italian millionaire or an American trying to pay for college, all fashion brands have one thing in common: they want […]
GalleryDeveloping your Brand Voice on Social Media
Developing a unique voice for a brand’s content helps set it apart from others in the media. It also helps inspire a sense of familiarity […]
GalleryThe Changing Face of the Public Relations Agency
Traditional public relations was perhaps much easier than digital PR in the modern age. PR specialists wrote press releases, made connections and fought for placement […]
Child Public Relations: Getting Toy Products in Eye of The Media
There are many tried and true ways of getting any product out there and shared by the media, but a lot of it first has […]
Why Social Advertising Matters
Social media has experienced explosive growth over the past few years. As of July 2015, there are 2.3 billion active social media users. With 1 […]
Key Habits of Highly Successful Brands
Highly successful brands don’t just stumble upon success. They develop great habits that propel their success. From defining their vision, mission and values to crafting […]
