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Public Relations

Child Public Relations: Getting Toy Products in Eye of The Media

There are many tried and true ways of getting any product out there and shared by the media, but a lot of it first has […]

Digital Media PR, Public Relations/July 20th, 2016/

Key Habits of Highly Successful Brands

Highly successful brands don’t just stumble upon success. They develop great habits that propel their success. From defining their vision, mission and values to crafting […]

Branding, Public Relations/July 5th, 2016/

PR for Small Businesses

In today’s competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses.

As the social web […]

Public Relations/May 24th, 2016/

What Brands Need to Know About Marketing to Generation Z

Today, many forward-looking marketers are shifting their focus from millennials to Generation Z. While experts disagree on what defines this next wave of young adult […]

Public Relations, Social and Digital Media/May 2nd, 2016/

Getting Trendy with Fashion PR

For the chic and trendy public relations specialist, fashion PR can seem like the calling of a lifetime. However, for those with no special interest […]

Beauty & Fashion, Public Relations/April 18th, 2016/

Integrated Public Relations: When PR Meets Marketing

In the past, public relations and marketing existed in separate and very distinct spheres. Public relations specialists mostly entailed media relations and crafting press releases, […]

Public Relations/April 14th, 2016/

Top Trends from SXSW

The SXSW Interactive Festival has long been a test bed for new trends that frequently capture global attention. The most anticipated subjects and hottest new […]

Public Relations/April 3rd, 2016/

Sentiment Analysis is an Important PR Tool

 

In developing your public relations program, if you fail to include sentiment analysis, you have denied yourself a vital, dynamic metric to define and promote […]

Digital Media PR, Public Relations/March 18th, 2016/