International Airline Experience Case Study
Top Tier U.S. Coverage of International Airline Carriers
Our core travel team has experience that spans work with major international and national airline carriers including Emirates, EL AL Airlines, Delta, American Airlines, TransAero Airlines, World Airline Entertainment Association, and more.
As the agency of record for EL AL Israel Airlines, Israel's leading national carrier, 5W Public Relations was tasked with securing consistent top tier coverage for all airline initiatives. A second priority was securing profile segments and interviews for North American CEO, Offer Gat.
5W Public Relations secured top tier consistent broadcast and print opportunities for Offer Gat to discuss the airline, its current initiatives, related industry news and Israel as a destination. These outlets included Bloomberg Television, Bloomberg Radio, FOX News, ABC News, CNBC, FOX Business, MSNBC, Associated Press, The New York Times, Los Angeles Times, USA Today and more.
5W Public Relations also organized media attendants at U.S. held press conferences announcing major company news. This included the appointment of Brigadier General Elyezer Shkedi as the airline's new President & CEO. 5W Public Relations secured top tier press attendants and subsequent feature stories in outlets including Reuters, Bloomberg, BusinessWeek, Executive Travel, Travel Pulse, Travel Weekly, and more.
Another international carrier 5W Public Relations has been the PR Agency of Record for is Russia's second largest passenger air carrier, Transaero Airlines. 5W Public Relations was tasked to secure press surrounding the airline's first ever launch of their non-stop service flights from New York's John F. Kennedy Airport and Miami International Airport to Moscow's Domodedovo International Airport. As most airlines routinely add and update routes, 5W Public Relations was tasked to generate top tier regional press in Miami and New York, while further enhancing overall brand awareness for Transaero in the United States via national press coverage.
Leveraging our deeply-rooted relationships and media contacts, 5W secured exclusive features in both The Miami Herald and The New York Post within the first few days of the launch alone. Additional placements secured by 5W Public Relations included The New York Daily News, Houston Chronicle, AOL, Bing, Aviation Week, Toronto Star, AP Travel, Conde Nast's Jaunted, Travel Mole, Inside Flyer and more.
To further increase awareness after the initial launch of these routes, 5WPR strategically positioned Transaero as a leader in the aviation and travel industries. As such, we secured interviews for brand executives with top tier media such as The Wall Street Journal, Bloomberg News Television, USA Today, TheSteet.com and more. In a short period of just three months, 5W secured media placements for Transaero reaching a circulation of over 73 million comprehensive impressions.
Our core travel team has experience that spans work with major international and national airline carriers including Emirates, EL AL Airlines, Delta, American Airlines, TransAero Airlines, World Airline Entertainment Association, and more.
As the agency of record for EL AL Israel Airlines, Israel's leading national carrier, 5W Public Relations was tasked with securing consistent top tier coverage for all airline initiatives. A second priority was securing profile segments and interviews for North American CEO, Offer Gat.
5W Public Relations secured top tier consistent broadcast and print opportunities for Offer Gat to discuss the airline, its current initiatives, related industry news and Israel as a destination. These outlets included Bloomberg Television, Bloomberg Radio, FOX News, ABC News, CNBC, FOX Business, MSNBC, Associated Press, The New York Times, Los Angeles Times, USA Today and more.
5W Public Relations also organized media attendants at U.S. held press conferences announcing major company news. This included the appointment of Brigadier General Elyezer Shkedi as the airline's new President & CEO. 5W Public Relations secured top tier press attendants and subsequent feature stories in outlets including Reuters, Bloomberg, BusinessWeek, Executive Travel, Travel Pulse, Travel Weekly, and more.
Another international carrier 5W Public Relations has been the PR Agency of Record for is Russia's second largest passenger air carrier, Transaero Airlines. 5W Public Relations was tasked to secure press surrounding the airline's first ever launch of their non-stop service flights from New York's John F. Kennedy Airport and Miami International Airport to Moscow's Domodedovo International Airport. As most airlines routinely add and update routes, 5W Public Relations was tasked to generate top tier regional press in Miami and New York, while further enhancing overall brand awareness for Transaero in the United States via national press coverage.
Leveraging our deeply-rooted relationships and media contacts, 5W secured exclusive features in both The Miami Herald and The New York Post within the first few days of the launch alone. Additional placements secured by 5W Public Relations included The New York Daily News, Houston Chronicle, AOL, Bing, Aviation Week, Toronto Star, AP Travel, Conde Nast's Jaunted, Travel Mole, Inside Flyer and more.
To further increase awareness after the initial launch of these routes, 5WPR strategically positioned Transaero as a leader in the aviation and travel industries. As such, we secured interviews for brand executives with top tier media such as The Wall Street Journal, Bloomberg News Television, USA Today, TheSteet.com and more. In a short period of just three months, 5W secured media placements for Transaero reaching a circulation of over 73 million comprehensive impressions.
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