Alise Edgcomb

Alise Edgcomb

Vice President, Beauty Practice

Alise serves as Vice President, Beauty at 5W Public Relations, an award-winning and top 10 independently owned U.S. PR firm. As a results-driven marketing expert, she's managed needle-moving campaigns for Fortune 500 companies, global indie brands, spas, physicians and more.

For the past decade, Alise has committed her career to elevating brands working to advance sustainability, philanthropy and female leadership within our industry. Her resume includes work with jane iredale, HydroPeptide, It's a 10 Haircare, Ethique, suki skincare, Arbonne, Zero Gravity Skin, Lycored and numerous partner spas, makeup artists and dermatologists.

Alise holds a Bachelor of Arts in Public Relations and Marketing from Marquette University. Prior to her 5W tenure, she built her career at leading advertising agency, Cramer-Krasselt, and Vanity Fair Magazine.

She spends much of her free time writing, hiking, skiing and adventuring alongside her family and two dogs.