It's a It's a 10® Haircare is the go-to haircare brand for salon professionals and clients across the world.
5W helped It's a 10® create "National Love Your Hair Day". Falling on October 10th of every year, the holiday is aimed at increasing the conversation around consumer's love for their hair and embracing all types of beauty.
VIZIO is a leading HDTV company and the #1 sound bar brand in America. The client aimed to leverage their CES 2020
5W has positioned Sparkling ICE as the go-to alternative to the soft drinks and flavored waters currently on the market, while raising awareness among consumers and highlighting it as a refreshing and great-tasting zero-calorie beverage to accompany a healthy lifestyle.
5W was engaged by Solidify Sinclair, one of the nation's leading broadcasters, to leverage corporate announcements
Founded in 1956, Payless has focused on creating trend-right comfortable footwear at a great value
Zeta Global, a leading big data and Consumer lifecycle marketing company founded by serial Tech entrepreneur David A. Steinberg and former
Hibob is an online software that allows companies to bridge the gap between mangers, employees, and HR teams. The platform resembles
5W client, The Topps Company, Inc., baseball card and sports memorabilia manufacturer, challenged 5W with the tasks of capitalizing
Following an industry-shifting report released by the ANA and K2 about the lack of transparency
Duane Reade, a subsidiary of the Walgreen Company, is the New York metro area's largest regional drugstore chain. With over 250
Established in 1948 as an Italian domestic appliances brand, the legacy of SMEG products can be traced back to the 17th century where
5W Public Relations has represented Jason Ader, CEO of SpringOwl Asset Management, for more than 10 years.
Ethique is on a mission to rid the world of plastic waste with its zero-waste bars, from shampoo to serum to baby care and home products
Avant, a fast growing marketplace platform that is lowering the costs and barriers of borrowing for consumers
KRUPS is a brand dedicated to precision and technical perfection while making arguably the best range of espresso machines in the world
Homeis is a community-focused app aimed to provide immigrants and foreign-born individuals a digital space to connect
Bespoke Companies are comprised of ultra-luxury high-end real estate and marketing firms led by Zachary and Cody
CareerBuilder, a global technology company providing end-to-end HR solutions assisting both employers and job seekers
ZICO Coconut Water, owned by the Coca-Cola company, is 100% coconut water and organically supports hydration with 5
emocha is a turnkey mobile health platform that improves medication adherence for patients. The platform was one of the
Founded in 1935, Santa Margherita is a world-renowned Italian winery that prides itself in its deep rooted values of provenance, character
SodaStream, the makers of in-home sparkling water machines, tasked 5W to promote their limited-edition '90s-style machine through
Payoneer, a financial services company that facilitates cross-border B2B transactions across 200 countries, approached 5W in
Sezzle, the fastest growing, buy now, pay later platform, tasked 5W with publicizing their initial public offering (IPO)
Over 50 years ago, Delta Children was founded by Louis Shamie Sr. to revolutionize the idea of making safe
The Green Beret Foundation, a premier organization dedicated to supporting soldiers of the U.S. Army Special
Founded in 2018, Choco is a free digital tool and app for restaurants and their suppliers to engage in a more efficient
5W was tasked with boosting the presence of the multicultural hair care brand, The Mane Choice, and its CEO & Founder
Lansinoh, a global leader in the breastfeeding market, has been dedicated to providing all mothers
Founded in 1993, Cortera is a business data platform that tracks trillions in annual B2B spending across 100 industries
Founded in 1993 under the famed Yozma program by Dr. Erel Margalit, Jerusalem Venture Partners (JVP) has created and invested in
Jane Iredale is a comprehensive, environmentally friendly line of mineral makeup recommended by skin care professionals, plastic
5W was tasked with elevating premier online trading platform TradeStation's company awareness and brand visibility within the media
Ashley Stewart, a global fashion and lifestyle brand, has propelled itself to be on the vanguard of social
Camp Bow Wow is a leading Doggy Day and Overnight Camp providing the highest levels of fun, safety and service for dogs and peace of
Servcorp is a leading provider of office space solutions for businesses, offering both shared and virtual office spaces. Servcorp
T-fal, the leading global manufacturer of non-stick cookware and small kitchen appliances, tasked 5W to further the brand's reputation
AirHelp a Berlin-based air passenger rights company, engaged 5W Public Relations to build its brand presence in the U.S. with a pragmatic
Cooks Venture is a food startup committed to regenerative agriculture practices, meaning their practices
5W was tasked by My/Mo Mochi Ice Cream to ideate and create a 360-degree program to deepen brand awareness
RxAdvance is a national full-service pharmacy benefit manager (PBM) leveraging Collaborative PBM Cloud to manage standard and specialty
TUSHY is a toilet crusader, fighting for clean bums and reduce global wastefulness that comes from producing and
All-Clad, a company that has already distinguished itself through the innovation and unparalleled quality of its cookware, tasked 5W
5W partnered with Baxter of California to grow awareness across a female demographic by securing media results within a wide range of digital
Perry Mackin is a luxury lifestyle brand providing innovative baby products such as baby bottles, backpacks
GAEA, leading Greek culinary brand, underwent a rebranding, transitioning away from celebrity-backed "Cat Cora's Kitchen by
Former Apple and Pepsi CEO John Sculley approached 5WPR after having begun working with the agency to promote Zeta Global, a company he co-founded.
Ruby Love is a pioneer in period apparel and the femtech industry. Founded in 2015, CEO Crystal Etienne developed a smart
Storyblocks, a stock media company that was recently recognized by Inc. Magazine as the fourth fastest growing media company in the
Colman's Mustard, a brand in the Unilever portfolio, engaged 5W Public Relations to break through the crowded condiment space
CheapOair is the first flights-focused hybrid travel agency that enables consumers to book their accommodations online, on its self-named
Persona, a Nestle Health Science (NHSc) company, creates science-backed, uniquely personalized vitamin programs. Each customized
5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York. After our success with that account
Lycored, the global leader in natural carotenoids for food, beverage and dietary supplement products tasked
Established in 1973, the Jackie Robinson Foundation (JRF) is the nation's premier education and leadership development program
Over 4 million babies are born in the U.S. each year, making new and expecting parents one of the biggest consumer markets of purchasing infant/newborn and children's products.
5W was tasked with the goal of securing widespread media coverage for search intelligence and premium
Loacker, the #1 global wafer cookie brand, tasked 5W with creating a campaign that would bring awareness to the
In Summer 2018, 5W was tasked with activating a strategic product launch for Lagostina in partnership with celebrity chef
Rainbow Light Nutritional Systems, the number-one most trusted natural vitamin brand, entered the vitamin and supplement industry more
Harvest Hosts, a membership club for RVers, offers unique overnight stays at 2,500+ farms, wineries, breweries, distilleries, golf courses, museums and other scenic small businesses all over North America
In Q4 2022, 5W Digital was tasked with increasing brand awareness and consideration of GetYourGuide travel experiences as the perfect gift for travel lovers.
5W Digital client, SmartThings by Samsung, offers customers the option to connect devices and technologies to achieve one connected smart home.
GNC tasked 5W Digital to manage the corporate LinkedIn channel to highlight key company initiatives, foster positive sentiment and encourage potential applicants to apply for corporate and retail jobs.
CoinFlip is the leading Bitcoin ATM operator globally, with over 2,500 machines across 47 states supporting the buying and selling of nine major cryptocurrencies with cash.
Across sixteen countries worldwide, Adzuna is a top job search engine that helps pair eager job-seekers with the right position.
Datamaran is a data driven, materiality and ESG risk management platform that helps companies monitor and address over 400 external risk factors by scanning the regulatory, media, and corporate disclosure environment.
With the goal of generating national mainstream press interest, 5WPR convinced Emjay to offer an internship where the selected intern would spend their whole summer testing and reviewing all 600+ cannabis products the delivery service has to offer. Emjay is a delivery service that offers the best selection and pricing of cannabis products that is based in Los Angeles.
Epignosis is a trusted learning technology partner trusted by more than 70,000 organizations worldwide. 5W kicked off with Epignosis in March and immediately built a strategy that focused on thought leadership for CEO Thanos Papangelis and President Dimitris Tsingos.
For the last three decades, Check Point Technologies has set the standard for cybersecurity; CEO and founder Gil Shwed quite literally invented the firewall.
Columbia Care is one of the largest and most experienced cultivators, manufacturers and providers of medical and adult-use cannabis products and technology-based services with licenses in 18 US jurisdictions and the EU.
The Brotherhood Sister Sol (BroSis) is a Harlem-based social justice and youth organization where Black and Latinx youth claim the power of their history, identity and community to build the future they want to see.
Inspired by Bill Murray and his brothers' off-the-cuff mentality, William Murray Golf was built with two main points of emphasis: authenticity and tradition.
Our client CaratLane, the #1 Indian jeweler in the world, signed on with 5W Digital to improve overall efficiencies and increase revenue from paid social campaigns.
Essence cosmetics provides user-friendly and affordable makeup options that bring joy to the often serious world of beauty.
Circle Line has hosted over 80 million guests and is known as "America's Favorite Boat Ride.
Extract Labs is an industry-leading purveyor of fine CBD products, including CBD oil tinctures and topical creams.
Lumenis, Inc., the world's largest energy-based medical device company for aesthetic, surgical, and ophthalmic applications
CATRICE Cosmetics, the cult favorite German-Beauty brand, is an innovative and luxury-inspired makeup line with an affordable price tag, and clean products you can feel good about.
RealPage is a leading global provider of software and data analytics to the real estate industry
harmati is a modern home décor brand under Bedshe International Company, Ltd. Driven by smart, thoughtful design
Nations Photo Lab is a leading professional photo printing lab that offers the highest quality photo gifts & prints.
Dr. Stafford Broumand is a New York-based, board-certified plastic surgeon who offers a comprehensive span of cosmetic treatments.
Ree Drummond, known as The Pioneer Woman, tasked 5W with establishing her lifestyle product collection and growing brand equity across the entire portfolio.
Big Brothers Big Sisters of America (BBBSA) is the largest and most experienced youth mentoring organization in the US with a mission to create and support one-to-one mentoring relationships that ignite the power and promise of youth.
Xplor Technologies tasked 5W Digital to manage all global social media channels with the goal of increasing awareness for services in the United States and to increase followers ahead of IPO.
REVOLT is the leading Black-owned and operated multimedia platform servicing content 24/7 across digital, linear and live media channels
Luna Park in Coney Island is run by Central Amusement International (CAI), who worked in tandem with the
Yoto Player is a screen-free audio speaker for kids designed to safely give children full control over their listening
Nanobébé is the first and only baby bottle designed to preserve essential breastmilk nutrients
H&H Bagels, an iconic New York City brand since 1972, has announced for the first time in its 50-year-history the launch of its national franchise program to expand the fast casual bagel concept to the top 50 U.S. metro markets.
Owlet Baby Care is a health technology company founded by a team of parents in 2013 focused on maternal and baby health and wellbeing.
Tineco is an innovative technology company specializing in intelligent technology, a premium brand in smart electrical appliances.
CommerceIQ is a leading retail e-commerce management platform, unlocking profitable market share growth for consumer brands through intelligent automation.
BROWN GIRL Jane is a luxury, plant-based wellness collection centering the needs of dynamic women of color
DUBGEE is a newly launched national fashion and lifestyle brand. Encouraging all people to be confident in their real selves
With a sizeable but unengaged audience, ThriftBooks tasked 5W with growing their overall social community, expanding share of voice and driving meaningful engagement to ultimately increase customer retention and conversions.
Pacific Shaving Company began in 2002 with a clear goal: to radically improve the daily shaving experience with innovative solutions.
Founded in 2005 by Tiffany R. Warren, ADCOLOR is the premier organization dedicated to celebrating and championing diverse professionals in the creative industries.
Axiom Space is guided by the vision of a thriving home in space that benefits every human, everywhere.
AgAmerica is a non-bank lender that builds low-interest rate agricultural loans to provide financial structure for farmers.
CBDistillery™, the flagship brand of Balanced Health Botanicals, was founded in 2016 with the belief that everyone deserves access to high quality, effective, and affordable CBD products
cbdMD is one of the leading and most highly trusted and recognized CBD brands on the market today, offering a comprehensive line of US-produced, THC-free CBD products in various delivery formats.
E2open is a leading network-based provider of mission-critical, cloud-based, end-to-end supply chain management software.
ThirdLove, approached 5W after noticing a sexist Calvin Klein billboard that had been erected in the middle of SoHo, NYC as part of Calvin Klein's nation-wide #mycalvinscampaign.
Crepe Erase® by Body Firm® is the #1 selling anti-aging body treatment for dry, crépey skin.
Intelligent marketing platform Skai powers brand insights, decisions, and execution for faster, more predictable go-to-market outcomes.
YellowHeart is an NFT mint and wallet system that allows for the issuance of large-scale commercial grade NFTs (non-fungible tokens).
CBDistillery™, the flagship brand of Balanced Health Botanicals, was founded in 2016 with the belief that everyone deserves access to high-quality, effective, and fairly priced CBD products.
Fellow Barber, a brand of barbershops with 15+ locations across Los Angeles, New York City and San Francisco, tasked 5W with not only awareness of their namesake product line up, but focused visibility on their regional locations, to drive foot traffic and brand affinity.
HomeLight is an essential technology platform used by hundreds of thousands of homebuyers and sellers
Webull is an easy-to-use, zero commission brokerage and market data platform for traders of all experience levels.
CarParts.com offers an e-commerce platform that is changing the way drivers shop for auto parts and repair their vehicles.
Gambling.com Group (Nasdaq: GAMB) owns and operates more than 50 websites that give leads and paying customers to sports books and online casinos that have the best sign-up offers.
Sedgwick is a global, third-party claims administrator that works with 78 of the Fortune 100 companies.
DailyPay is an on-demand financial platform that grants employees access to their earnings in real-time.
Neat Food Co., a food tech company offering ethical, sustainable, and delicious plant-based food to consumers looking to adopt a more flexitarian lifestyle, officially launched their first US Neat Burger pop-up location.
Petsmile® is the first pet toothpaste awarded the Veterinary Oral Health Council (VOHC) seal.
The Westminster Kennel Club, founded in 1877, is the oldest dog-sports organization in the U.S., and The Westminster Kennel Club Dog Show, the nation's second-longest-running athletic event and the longest, continuously broadcast, live dog show on television, is held every year.
Death Wish Coffee, the World's Strongest Coffee, celebrated National Coffee Day with a suite of one-day-only promotions, including product discounts, a free tote bag with every purchase, and free sample packs for new customers to drive sales.
5W has positioned Sparkling ICE as the go-to alternative to the soft drinks and flavored waters currently on the market, while raising awareness among consumers and highlighting it as a refreshing and great-tasting zero-calorie beverage to accompany a healthy lifestyle.
5W maintains strong momentum by garnering consistent national, regional and local media coverage for the brand, utilizing predications and communicating key messaging to build new relationships as well as strengthen established ones.
Founded in 1956, Payless has focused on creating trend-right comfortable footwear at a great value
All-Clad, a company that has already distinguished itself through the innovation and unparalleled quality of its cookware, tasked 5W
ZICO Coconut Water, owned by the Coca-Cola company, is 100% coconut water and organically supports hydration with 5
Founded in 1935, Santa Margherita is a world-renowned Italian winery that prides itself in its deep rooted values of provenance, character
SodaStream, the makers of in-home sparkling water machines, tasked 5W to promote their limited-edition '90s-style machine through
Ashley Stewart, a global fashion and lifestyle brand, has propelled itself to be on the vanguard of social
Camp Bow Wow is a leading Doggy Day and Overnight Camp providing the highest levels of fun, safety and service for dogs and peace of
5W partnered with Baxter of California to grow awareness across a female demographic by securing media results within a wide range of digital
5W client, The Topps Company, Inc., baseball card and sports memorabilia manufacturer, challenged 5W with the tasks of capitalizing
CheapOair is the first flights-focused hybrid travel agency that enables consumers to book their accommodations online, on its self-named
KRUPS is a brand dedicated to precision and technical perfection while making arguably the best range of espresso machines in the world
In Summer 2018, 5W was tasked with activating a strategic product launch for Lagostina in partnership with celebrity chef
Loacker, the #1 global wafer cookie brand, tasked 5W with creating a campaign that would bring awareness to the
Colman's Mustard, a brand in the Unilever portfolio, engaged 5W Public Relations to break through the crowded condiment space
Over 50 years ago, Delta Children was founded by Louis Shamie Sr. to revolutionize the idea of making safe
Established in 1948 as an Italian domestic appliances brand, the legacy of SMEG products can be traced back to the 17th century where
Over 4 million babies are born in the U.S. each year, making new and expecting parents one of the biggest consumer markets of purchasing infant/newborn and children's products.
Ethique is on a mission to rid the world of plastic waste with its zero-waste bars, from shampoo to serum to baby care and home products
GAEA, leading Greek culinary brand, underwent a rebranding, transitioning away from celebrity-backed "Cat Cora's Kitchen by
It's a It's a 10® Haircare is the go-to haircare brand for salon professionals and clients across the world
Jane Iredale is a comprehensive, environmentally friendly line of mineral makeup recommended by skin care professionals, plastic
Lansinoh, a global leader in the breastfeeding market, has been dedicated to providing all mothers
Lycored, the global leader in natural carotenoids for food, beverage and dietary supplement products tasked
5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York. After our success with that account
5W was tasked by My/Mo Mochi Ice Cream to ideate and create a 360-degree program to deepen brand awareness
Perry Mackin is a luxury lifestyle brand providing innovative baby products such as baby bottles, backpacks
Persona, a Nestle Health Science (NHSc) company, creates science-backed, uniquely personalized vitamin programs. Each customized
Rainbow Light Nutritional Systems, the number-one most trusted natural vitamin brand, entered the vitamin and supplement industry more
Ruby Love is a pioneer in period apparel and the femtech industry. Founded in 2015, CEO Crystal Etienne developed a smart
T-fal, the leading global manufacturer of non-stick cookware and small kitchen appliances, tasked 5W to further the brand's reputation
5W was tasked with boosting the presence of the multicultural hair care brand, The Mane Choice, and its CEO & Founder
TUSHY is a toilet crusader, fighting for clean bums and reduce global wastefulness that comes from producing and
Neat Food Co., a food tech company offering ethical, sustainable, and delicious plant-based food to consumers looking to adopt a more flexitarian lifestyle, officially launched their first US Neat Burger pop-up location.
Petsmile® is the first pet toothpaste awarded the Veterinary Oral Health Council (VOHC) seal.
The Westminster Kennel Club, founded in 1877, is the oldest dog-sports organization in the U.S., and The Westminster Kennel Club Dog Show, the nation's second-longest-running athletic event and the longest, continuously broadcast, live dog show on television, is held every year.
Death Wish Coffee, the World's Strongest Coffee, celebrated National Coffee Day with a suite of one-day-only promotions, including product discounts, a free tote bag with every purchase, and free sample packs for new customers to drive sales.
Webull is an easy-to-use, zero commission brokerage and market data platform for traders of all experience levels.
The goal throughout the campaign has been to position the company as a direct and well-known competitor of already established platforms. In the initial phase of the campaign, 5W primarily focused on securing trend commentary in order to build a media footprint for Webull, and to make reporters aware of the company and its CEO.
E2open is a leading network-based provider of mission-critical, cloud-based, end-to-end supply chain management software.
CarParts.com offers an e-commerce platform that is changing the way drivers shop for auto parts and repair their vehicles.
Intelligent marketing platform Skai powers brand insights, decisions, and execution for faster, more predictable go-to-market outcomes.
5W was engaged by Solidify Sinclair, one of the nation's leading broadcasters, to leverage corporate announcements
RealPage is a leading global provider of software and data analytics to the real estate industry
AgAmerica is a non-bank lender that builds low-interest rate agricultural loans to provide financial structure for farmers.
Bitcoin IRA, is the world's first, largest, and most secure digital asset IRA technology platform that allows users to purchase
Duane Reade, a subsidiary of the Walgreen Company, is the New York metro area's largest regional drugstore chain. With over 250
5W Public Relations has represented Jason Ader, CEO of SpringOwl Asset Management, for more than 10 years.
Bespoke Companies are comprised of ultra-luxury high-end real estate and marketing firms led by Zachary and Cody
CareerBuilder, a global technology company providing end-to-end HR solutions assisting both employers and job seekers
The Green Beret Foundation, a premier organization dedicated to supporting soldiers of the U.S. Army Special
Founded in 1993 under the famed Yozma program by Dr. Erel Margalit, Jerusalem Venture Partners (JVP) has created and invested in
Established in 1973, the Jackie Robinson Foundation (JRF) is the nation's premier education and leadership development program
Servcorp is a leading provider of office space solutions for businesses, offering both shared and virtual office spaces. Servcorp
Cooks Venture is a food startup committed to regenerative agriculture practices, meaning their practices
RxAdvance is a national full-service pharmacy benefit manager (PBM) leveraging Collaborative PBM Cloud to manage standard and specialty
Former Apple and Pepsi CEO John Sculley approached 5WPR after having begun working with the agency to promote Zeta Global, a company he co-founded.
YellowHeart is an NFT mint and wallet system that allows for the issuance of large-scale commercial grade NFTs (non-fungible tokens).
5W Public Relations has represented Jason Ader, CEO of SpringOwl Asset Management, for more than 10 years.
Datamaran is a data driven, materiality and ESG risk management platform that helps companies monitor and address over 400 external risk factors by scanning the regulatory, media, and corporate disclosure environment.
Axiom Space is guided by the vision of a thriving home in space that benefits every human, everywhere.
The leading provider of human spaceflight services and developer of human-rated space infrastructure, Axiom operates end-to-end missions to the ISS today while privately developing its successor - a permanent commercial destination in Earth's orbit that will sustain human growth off the planet and bring untold benefits back home. In 2024, Axiom will install the first module of its commercial space station in partnership with NASA.
VIZIO is a leading HDTV company and the #1 sound bar brand in America. The client aimed to leverage their CES 2020
CarParts.com offers an e-commerce platform that is changing the way drivers shop for auto parts and repair their vehicles.
Webull is an easy-to-use, zero commission brokerage and market data platform for traders of all experience levels.
E2open is a leading network-based provider of mission-critical, cloud-based, end-to-end supply chain management software.
Following an industry-shifting report released by the ANA and K2 about the lack of transparency
YellowHeart is an NFT mint and wallet system that allows for the issuance of large-scale commercial grade NFTs (non-fungible tokens).
Zeta Global, a leading big data and Consumer lifecycle marketing company founded by serial Tech entrepreneur David A. Steinberg and former
Storyblocks, a stock media company that was recently recognized by Inc. Magazine as the fourth fastest growing media company in the
AirHelp a Berlin-based air passenger rights company, engaged 5W Public Relations to build its brand presence in the U.S. with a pragmatic
CLMBR, maker of the first connected vertical climbing machine with on-demand, instructor-led classes and an ergonomic design
AvidXchange is the industry leader in automating invoice and payment processes for mid-market businesses.
Jamf, the standard in Apple Enterprise Management, extends the legendary Apple experience people love to businesses, schools and government organizations through its software and the world's largest online community of IT admins focused exclusively on Apple.
For almost 50 years, Epicor Software Corporation has specialized in helping its customers grow their businesses, expand their capabilities, increase their productivity, and improve efficiencies
GRUBBRR is a technology company delivering ordering solutions for small to large companies across different verticals including QSR and fast-casual restaurants, stadiums, movie theaters, casinos, retailers, and more.
Based in Palo Alto, California, Archer is creating the world's first electric airline to quickly, sustainably and cost-effectively move people in and around dense cities.
Avant, a fast growing marketplace platform that is lowering the costs and barriers of borrowing for consumers
Payoneer, a financial services company that facilitates cross-border B2B transactions across 200 countries, approached 5W in
Founded in 2018, Choco is a free digital tool and app for restaurants and their suppliers to engage in a more efficient
Founded in 1993, Cortera is a business data platform that tracks trillions in annual B2B spending across 100 industries
Tappit, the global cashless and data experts, is on a mission to help bring live event organizers, sports teams and venues closer to their customers.
Dragontail Systems is revolutionizing the Quick Service Restaurant (QSR) and foodservice industry, through software that optimizes the entire restaurant kitchen, order and delivery process for global brands and local mom and pops.
emocha is a turnkey mobile health platform that improves medication adherence for patients. The platform was one of the
Homeis is a community-focused app aimed to provide immigrants and foreign-born individuals a digital space to connect
Sezzle, the fastest growing, buy now, pay later platform, tasked 5W with publicizing their initial public offering (IPO)
5W was tasked with elevating premier online trading platform TradeStation's company awareness and brand visibility within the media
5W was tasked with the goal of securing widespread media coverage for search intelligence and premium
Five9 is an industry-leading provider of cloud contact center solutions, bringing the power of cloud innovation
Hibob is an online software that allows companies to bridge the gap between mangers, employees, and HR teams. The platform resembles
For the last three decades, Check Point Technologies has set the standard for cybersecurity; CEO and founder Gil Shwed quite literally invented the firewall.
DailyPay is an on-demand financial platform that grants employees access to their earnings in real-time.
AirHelp, a Berlin-based air passenger rights company, engaged 5W Public Relations to build its brand presence in the U.S. with a pragmatic, aggressive public relations plan.
The initiatives aimed at establishing AirHelp as an authority in the travel industry and raising overall awareness of air passenger rights in the U.S. and globally by educating consumers and driving compensation claims through its mobile app and website.
CarParts.com offers an e-commerce platform that is changing the way drivers shop for auto parts and repair their vehicles.
Storyblocks, a stock media company that was recently recognized by Inc. Magazine as the fourth fastest growing media company in the
Founded in 2018, Choco is a free digital tool and app for restaurants and their suppliers to engage in a more efficient
emocha is a turnkey mobile health platform that improves medication adherence for patients. The platform was one of the
Homeis is a community-focused app aimed to provide immigrants and foreign-born individuals a digital space to connect
Loosid, an innovative app for the sober community, tasked 5W to facilitate their New York City launch event
Dating.com is at the forefront of the online dating world, offering an unmatched global reach. Launched in 1993.
Harvest Hosts, a membership club for RVers, offers unique overnight stays at 2,500+ farms, wineries, breweries, distilleries, golf courses, museums and other scenic small businesses all over North America
Founded in 1956, Payless has focused on creating trend-right comfortable footwear at a great value. After closing all their North American stores in 2019, the Payless brand continued to thrive across its extensive global network, spanning over 30 countries worldwide.
In spring 2020, Payless challenged 5W with the task of supporting their relaunch in the North American market. The agency would work to reintroduce Payless by breaking through industry news and previous Payless sentiments, as well as raise awareness around the brand's relaunch, which includes an e-commerce site, and new brick-and-mortar retail concept stores.
DUBGEE is a newly launched national fashion and lifestyle brand. Encouraging all people to be confident in their real selves
Ashley Stewart, a global fashion and lifestyle brand, has propelled itself to be on the vanguard of social
Ruby Love is a pioneer in period apparel and the femtech industry. Founded in 2015, CEO Crystal Etienne developed a smart
Miami Fashion Week is the second largest fashion event in the U.S. debuting resort collections
MVP Collections creates clothing for the big and tall man who's looking for stylish options
Pildora, the world's first luxury lifestyle brand dedicated to sustainable fashion and entertainment, launched the
ThirdLove, approached 5W after noticing a sexist Calvin Klein billboard that had been erected in the middle of SoHo, NYC as part of Calvin Klein's nation-wide #mycalvinscampaign.
Inspired by Bill Murray and his brothers' off-the-cuff mentality, William Murray Golf was built with two main points of emphasis: authenticity and tradition.
Following an industry-shifting report released by the ANA and K2 about the lack of transparency
Xaxis combines unique brand-safe media access, unrivaled programmatic expertise, and 360-degree data with proprietary artificial intelligence to help global brands achieve the outcomes they value from their digital media investments. Xaxis offers managed programmatic services in 47 markets, including North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa.
Zeta Global, a leading big data and Consumer lifecycle marketing company founded by serial Tech entrepreneur David A. Steinberg and former
5W was tasked with the goal of securing widespread media coverage for search intelligence and premium
Intelligent marketing platform Skai powers brand insights, decisions, and execution for faster, more predictable go-to-market outcomes.
Essence cosmetics provides user-friendly and affordable makeup options that bring joy to the often serious world of beauty.
Essence cosmetics provides user-friendly and affordable makeup options that bring joy to the often serious world of beauty. In response to the onset of the COVID-19 pandemic, 5W was tasked with quickly adapting programming for essence cosmetics to reach and engage with core consumers during stay-at-home restrictions.
CATRICE Cosmetics, the cult favorite German-Beauty brand, is an innovative and luxury-inspired makeup line with an affordable price tag, and clean products you can feel good about.
Ethique is on a mission to rid the world of plastic waste with its zero-waste bars, from shampoo to serum to baby care and home products
5W was tasked with boosting the presence of the multicultural hair care brand, The Mane Choice, and its CEO & Founder
It's a It's a 10® Haircare is the go-to haircare brand for salon professionals and clients across the world
Lumenis, Inc., the world's largest energy-based medical device company for aesthetic, surgical, and ophthalmic applications
The 5W Beauty division has done a fantastic job of highlight its female CEOs and founders as a way to elevate their brands
Fellow Barber, a brand of barbershops with 15+ locations across Los Angeles, New York City and San Francisco, tasked 5W with not only awareness of their namesake product line up, but focused visibility on their regional locations, to drive foot traffic and brand affinity.
Since 1972 CURAPROX has stood for knowledge, and the transfer of skills to ensure perfect oral care and oral health
Jane Iredale is a comprehensive, environmentally friendly line of mineral makeup recommended by skin care professionals, plastic
Indie Beauty Expo (IBE) is the largest professionally-curated exposition of independent beauty, lifestyle and wellness brands
Crepe Erase® by Body Firm® is the #1 selling anti-aging body treatment for dry, crépey skin.
Columbia Care is one of the largest and most experienced cultivators, manufacturers and providers of medical and adult-use cannabis products and technology-based services with licenses in 18 US jurisdictions and the EU.
As a leading cannabis company with well-rounded and knowledgeable executives, 5W sought to elevate the company's brand awareness through both national and regional opportunities that would connect it directly to its core audiences and spotlight the executives' positions as thought leaders in the cannabis space.
Two Roots Brewing Co., the world's first line of non-alcoholic cannabinoid infused craft "Cannabier," engaged 5W Public
CBDistillery™, the flagship brand of Balanced Health Botanicals, was founded in 2016 with the belief that everyone deserves access to high quality, effective, and affordable CBD products
cbdMD is one of the leading and most highly trusted and recognized CBD brands on the market today, offering a comprehensive line of US-produced, THC-free CBD products in various delivery formats.
CBDistillery™, the flagship brand of Balanced Health Botanicals, was founded in 2016 with the belief that everyone deserves access to high-quality, effective, and fairly priced CBD products.
Extract Labs is an industry-leading purveyor of fine CBD products, including CBD oil tinctures and topical creams.
With the goal of generating national mainstream press interest, 5WPR convinced Emjay to offer an internship where the selected intern would spend their whole summer testing and reviewing all 600+ cannabis products the delivery service has to offer. Emjay is a delivery service that offers the best selection and pricing of cannabis products that is based in Los Angeles.
Miami Fashion Week is the second largest fashion event in the U.S. debuting resort collections of established and emerging international designers.
Officially recognized by the Council of Fashion Designers of America, alongside New York, London, Paris and Milan, Miami Fashion Week plays an integral role in the industry.
REVOLT is the leading Black-owned and operated multimedia platform servicing content 24/7 across digital, linear and live media channels
Founded in 2005 by Tiffany R. Warren, ADCOLOR is the premier organization dedicated to celebrating and championing diverse professionals in the creative industries.
The New York Comedy Festival, produced by 5W's client Caroline's on Broadway, is a week-long event featuring over 200 comedians at 100 of the most prestigious venues throughout New York City.
Indie Beauty Expo (IBE) is the largest professionally-curated exposition of independent beauty, lifestyle and wellness brands
Wendy Williams is a media mogul, actress, comedian, entrepreneur, designer, and New York Times best-selling author, who is best known
RAND Luxury hosts The Luxury Escape each year during the Sundance Film Festival, which offers a unique experience of
New York's annual Stand Up For Heroes event is a night of giving back, where top comedians and musical
Standard General is a strategic investor focused on media and gaming industries.
5W was tasked with further establishing the media presence of Standard General's Chief Investment Officer, Soo Kim, and simultaneously spearheading the media portion of the company's activist shareholder campaign.
5W Public Relations has represented Jason Ader, CEO of SpringOwl Asset Management, for more than 10 years.
Triangle Assets, a premier, New York City-based commercial real estate developer, came to 5W with two objectives
AgAmerica is a non-bank lender that builds low-interest rate agricultural loans to provide financial structure for farmers.
Payoneer, a financial services company that facilitates cross-border B2B transactions across 200 countries, has been an agency partner since 2016 when it approached 5W to help increase its visibility within tier-1 business media, international press, and influential payment and retail trade publications.
Overall, 5W aims to strengthen awareness of Payoneer's disruption of the B2B payments ecosystem and solidify its position as a leading authority on global commerce. The 5W team has developed a strategic public relations plan to generate opportunities with targeted outlets to build on the company's brand position and reach its key customer base of SMBs, freelancers, e-commerce marketplaces, etc., that frequently conduct large international financial transactions.
Avant, a fast growing marketplace platform that is lowering the costs and barriers of borrowing for consumers
Founded in 1993, Cortera is a business data platform that tracks trillions in annual B2B spending across 100 industries
Sezzle, the fastest growing, buy now, pay later platform, tasked 5W with publicizing their initial public offering (IPO)
5W was tasked with elevating premier online trading platform TradeStation's company awareness and brand visibility within the media
AvidXchange is the industry leader in automating invoice and payment processes for mid-market businesses.
Webull is an easy-to-use, zero commission brokerage and market data platform for traders of all experience levels.
Tappit, the global cashless and data experts, is on a mission to help bring live event organizers, sports teams and venues closer to their customers.
Bitcoin IRA, is the world's first, largest, and most secure digital asset IRA technology platform that allows users to purchase
CommerceIQ is a leading retail e-commerce management platform, unlocking profitable market share growth for consumer brands through intelligent automation.
5W has positioned Sparkling ICE as the go-to alternative to the soft drinks and flavored waters currently on the market, while raising awareness among consumers and highlighting it as a refreshing and great-tasting zero-calorie beverage to accompany a healthy lifestyle.
5W maintains strong momentum by garnering consistent national, regional and local media coverage for the brand, utilizing predications and communicating key messaging to build new relationships as well as strengthen established ones.
5W was tasked by My/Mo Mochi Ice Cream to ideate and create a 360-degree program to deepen brand awareness
ZICO Coconut Water, owned by the Coca-Cola company, is 100% coconut water and organically supports hydration with 5
Loacker, the #1 global wafer cookie brand, tasked 5W with creating a campaign that would bring awareness to the
GAEA, leading Greek culinary brand, underwent a rebranding, transitioning away from celebrity-backed "Cat Cora's Kitchen by
Colman's Mustard, a brand in the Unilever portfolio, engaged 5W Public Relations to break through the crowded condiment space
Cooks Venture is a food startup committed to regenerative agriculture practices, meaning their practices
Two Roots Brewing Co., the world's first line of non-alcoholic cannabinoid infused craft "Cannabier," engaged 5W Public
GRUBBRR is a technology company delivering ordering solutions for small to large companies across different verticals including QSR and fast-casual restaurants, stadiums, movie theaters, casinos, retailers, and more.
H&H Bagels, an iconic New York City brand since 1972, has announced for the first time in its 50-year-history the launch of its national franchise program to expand the fast casual bagel concept to the top 50 U.S. metro markets.
Death Wish Coffee, the World's Strongest Coffee, celebrated National Coffee Day with a suite of one-day-only promotions, including product discounts, a free tote bag with every purchase, and free sample packs for new customers to drive sales.
Persona, a Nestle Health Science (NHSc) company, creates science-backed, uniquely personalized vitamin programs. Each customized
Rainbow Light Nutritional Systems, the number-one most trusted natural vitamin brand, entered the vitamin and supplement industry more
Newport Academy, leading nationwide healing centers for adolescents and families struggling with mental health issues
As one of the agency's fastest-growing sectors, 5WPR's Health and Wellness practice is led
The urgent care trend continues to surge nationwide as the delivery model for health care to shift focus to a more cost-effective, convenient, appropriate model has become more important than ever.
USANA Health Sciences is a publicly traded, international nutritional company that develops and manufactures high-quality nutritionals, personal care, energy and weight management products.
Curated Mental Health is an innovative psychiatric practice that prioritizes accessibility for patients and provides quality mental health care for individuals.
Loosid, an innovative app for the sober community, tasked 5W to facilitate their New York City launch event
Lycored, the global leader in natural carotenoids for food, beverage and dietary supplement products tasked
Raphael Kellman, MD and Founder of the Kellman Center, is a functional and integrative medicine expert
GNC is a leading global health and wellness brand that provides high quality science-based products and solutions to help consumers live mighty, live fit, and live well.
Dr. Stafford Broumand is a New York-based, board-certified plastic surgeon who offers a comprehensive span of cosmetic treatments.
Established in 1948 as an Italian domestic appliances brand, the legacy of SMEG products can be traced back to the 17th century
Known for their colorful, instantly recognizable and influencer-favorite countertop appliances, Italian kitchen brand SMEG tasked 5W with garnering added recognition for its lesser-known lineup of large appliances, and with establishing the products as must-haves for cooking aficionados and design enthusiasts alike.
SodaStream, the makers of in-home sparkling water machines, tasked 5W to promote their limited-edition '90s-style machine through
All-Clad, a company that has already distinguished itself through the innovation and unparalleled quality of its cookware, tasked 5W
Tineco is an innovative technology company specializing in intelligent technology, a premium brand in smart electrical appliances.
KRUPS is a brand dedicated to precision and technical perfection while making arguably the best range of espresso machines in the world
Over the past 50 years, Fitz and Floyd has become a leader in the manufacturing of hand-painted ceramic giftware, dinnerware, tableware, decorative accessories and collectibles.
In Summer 2018, 5W was tasked with activating a strategic product launch for Lagostina in partnership with celebrity chef
T-fal, the leading global manufacturer of non-stick cookware and small kitchen appliances, tasked 5W to further the brand's reputation
TUSHY is a toilet crusader, fighting for clean bums and reduce global wastefulness that comes from producing and
Mellanni Fine Linens is the world's foremost e-commerce provider of affordable, comfortable bedding. As Amazon.com's Top-Seller in the category for over five years
Cleancult is a leader in the zero waste cleaning category, using only non-toxic, natural ingredients, and zero plastic.
harmati is a modern home décor brand under Bedshe International Company, Ltd. Driven by smart, thoughtful design
Nations Photo Lab is a leading professional photo printing lab that offers the highest quality photo gifts & prints.
Ree Drummond, known as The Pioneer Woman, tasked 5W with establishing her lifestyle product collection and growing brand equity across the entire portfolio.
Over 50 years ago, Delta Children was founded by Louis Shamie Sr. to revolutionize the idea of making safe, stylish and affordable children's products.
Today, it is the largest family-owned company in the industry and trusted by millions of families worldwide. Delta Children engaged 5W to position the brand as the leading provider of safe, high quality products in all applicable categories, while highlighting points of differentiation from similar offerings. To establish this narrative, 5W was tasked to garner a groundswell of media to generate brand awareness and enhance product familiarity.
Over 4 million babies are born in the U.S. each year, making new and expecting parents one of the biggest consumer markets of purchasing infant/newborn and children's products.
Lansinoh, a global leader in the breastfeeding market, has been dedicated to providing all mothers
Perry Mackin is a luxury lifestyle brand providing innovative baby products such as baby bottles, backpacks
Yoto Player is a screen-free audio speaker for kids designed to safely give children full control over their listening
Owlet Baby Care is a health technology company founded by a team of parents in 2013 focused on maternal and baby health and wellbeing.
Nanobébé is the first and only baby bottle designed to preserve essential breastmilk nutrients
5W partnered with Baxter of California to grow awareness across a female demographic by securing media results within a wide range of digital, female-focused outlets.
Strategy included both marketing products to women who would be shopping for men, as well as positioning the products as unisex. 5W Placed an emphasis on key campaigns for the brand including: No Shave November, Black Friday, Cyber Monday, Holiday Gifting promotions (driving significant traffic to key retail partner, Amazon) and key charitable partnerships such as with RED.
The Green Beret Foundation, a premier organization dedicated to supporting soldiers of the U.S. Army Special Forces.
Green Beret is a 5W client that aims to differentiate from the crowded veteran charities space by showcasing its continued support for not only these soldiers, but their families.
Established in 1973, the Jackie Robinson Foundation (JRF) is the nation's premier education and leadership development program
5W Public Relations was hand-picked by the Washington, DC Martin Luther King Jr. National Memorial Project to lead an
The Buoniconti Fund to Cure Paralysis (TBF), a non-profit organization, is the fundraising arm of The Miami Project to Cure Paralysis
Voices Against Brain Cancer's mission is to help find for a cure for brain cancer and brain tumors by advancing scientific research
Big Brothers Big Sisters of America (BBBSA) is the largest and most experienced youth mentoring organization in the US with a mission to create and support one-to-one mentoring relationships that ignite the power and promise of youth.
Bespoke Companies are comprised of ultra-luxury high-end real estate and marketing firms led by Zachary and Cody Vichinsky.
The company has transformed the traditional brokerage structure into a corporate model. In six short years they've dominated the competition in the Hamptons and entered the New York City market with some of most premier listings in the city.
Triangle Assets, a premier, New York City-based commercial real estate developer, came to 5W with two objectives
RealPage is a leading global provider of software and data analytics to the real estate industry
HomeLight is an essential technology platform used by hundreds of thousands of homebuyers and sellers
The Topps Company is best known as a leading producer of sports and non-sports themed trading cards.
In honor of Dr. Anthony Fauci officially kicking off the 2020 MLB season by throwing out the first pitch at the Washington Nationals vs. New York Yankees Game, Topps created an exclusive, limited edition trading card commemorating the historic opening day event.
Bowlero Corporation (formerly Bowlmor AMF) is the largest owner and operator of bowling centers in the world - with over 300 locations
Gambling.com Group (Nasdaq: GAMB) owns and operates more than 50 websites that give leads and paying customers to sports books and online casinos that have the best sign-up offers.
Circle Line has hosted over 80 million guests and is known as "America's Favorite Boat Ride." World-famous for sightseeing and special events including concerts and entertainment.
CheapOair is the first flights-focused hybrid travel agency that enables consumers to book their accommodations online, on its self-named mobile app, by phone or live chat, bridging the gap between an online travel agency and traditional travel agency.
H&H Bagels, an iconic New York City brand since 1972, has announced for the first time in its 50-year-history the launch of its national franchise program to expand the fast casual bagel concept to the top 50 U.S. metro markets.
5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York. After our success with that account
Luna Park in Coney Island is run by Central Amusement International (CAI), who worked in tandem with the
As a Central Park staple, the historic Tavern on the Green has been capturing the spirit of New York City since 1934. In 2014
El Cid Resorts is where authentic Mexican hospitality sets the stage for extraordinary vacations. The family-owned resort operates
Gray Line New York, New York City's iconic double-decker tour bus company has been a proud staple of the New York City tourism industry since 1926, bringing visitors to all the must-see stops on its signature red buses.
GRUBBRR is a technology company delivering ordering solutions for small to large companies across different verticals including QSR and fast-casual restaurants, stadiums, movie theaters, casinos, retailers, and more.
Based in Palo Alto, California, Archer is creating the world's first electric airline to quickly, sustainably and cost-effectively move people in and around dense cities.
Paris Baguette is a global brand operating corporate and franchise bakery-cafés, focused on handmade quality product, meticulous craftsmanship, and reliability.
Harvest Hosts, a membership club for RVers, offers unique overnight stays at 2,500+ farms, wineries, breweries, distilleries, golf courses, museums and other scenic small businesses all over North America
Gulliver's Gate is a tourist attraction in Times Square featuring more than 300 built-to-scale models of scenes from around the world
Neat Food Co., a food tech company offering ethical, sustainable, and delicious plant-based food to consumers looking to adopt a more flexitarian lifestyle, officially launched their first US Neat Burger pop-up location.
World-renowned Italian winery, Santa Margherita, partnered with 5W to help the brand stand out in a crowded wine category and reach a new audience of millennials.
5W created a strategy for a customized and creative PR approach outside of traditional media.
Big Cork Vineyards makes award-winning Maryland wine under the guidance of master winemaker David Collins.
Established in 1820, Acker is the oldest wine shop in America and the world's largest fine and rare wine auction house.
The Brotherhood Sister Sol (BroSis) is a Harlem-based social justice and youth organization where Black and Latinx youth claim the power of their history, identity and community to build the future they want to see.
By educating, organizing and training, BroSis challenges inequity and creates opportunity for all. To generate mass awareness for the organization, 5W was tasked to execute a creative media relations campaign to highlight BroSis' mission as well as its state-of-the-art headquarters that was unveiled in April 2022.
Big Brothers Big Sisters of America (BBBSA) is the largest and most experienced youth mentoring organization in the US with a mission to create and support one-to-one mentoring relationships that ignite the power and promise of youth.
Founded in 2005 by Tiffany R. Warren, ADCOLOR is the premier organization dedicated to celebrating and championing diverse professionals in the creative industries.
Ruby Love is a pioneer in period apparel and the femtech industry. Founded in 2015, CEO Crystal Etienne developed a smart
Camp Bow Wow is a leading Doggy Day and Overnight Camp providing the highest levels of fun, safety and service for dogs and peace of mind for their owners. The franchise encompasses over 100 Camps and 75 Home Buddies territories nationwide, including one in Canada.
The company came to 5W with two main objectives: the first being its 'Bad to the Bone Campaign,' in which the brand wanted 5W to create and execute a meaningful campaign designed to not only promote Camp Bow Wow's philosophy of the importance of proper pet training, but also heighten overall brand awareness.
Circle Line has hosted over 80 million guests and is known as "America's Favorite Boat Ride.
Petsmile® is the first pet toothpaste awarded the Veterinary Oral Health Council (VOHC) seal.
The Westminster Kennel Club, founded in 1877, is the oldest dog-sports organization in the U.S., and The Westminster Kennel Club Dog Show, the nation's second-longest-running athletic event and the longest, continuously broadcast, live dog show on television, is held every year.
Nations Photo Lab is a leading professional photo printing lab that offers the highest quality photo gifts & prints.