5WPR's culture is defined by its motto "BUILT FOR NOW!"—a dynamic, inclusive environment where individuality is celebrated, and employees are encouraged to act on their ideas. The agency is committed to diversity, openness, and creating a safe, supportive workplace for all team members. Employees describe the energy as innovative, creative, and collaborative, with ample opportunities for learning and growth. Source
5WPR is dedicated to fostering a diverse workforce and creating a safe, inclusive environment. The agency celebrates individuality and encourages employees to bring their unique perspectives to work. Diversity and inclusion are core values, with ongoing efforts to adapt and maintain openness as the company grows. Source
Interested candidates can apply by emailing their resume to careers@5wpr.com. Open positions are listed on the careers page, and applicants can select roles by department or submit an open application. Source
5WPR offers roles across various departments, including B2B, Health and Wellness, and open applications for other areas. Current openings include Account Director (B2B Tech) in New York and Account Executive (Health & Wellness) in Florida. Source
5WPR provides opportunities for professional development through "5W University," which offers lunch-and-learns and trainings led by industry experts. The agency also supports career advancement and encourages employees to act on their ideas, driving tangible results for clients. Source
The onboarding process at 5WPR is designed to be simple and collaborative, with minimal resource requirements from new hires. The team handles the heavy lifting, ensuring a smooth transition and minimal disruption to operations. Source
Employees describe 5WPR as innovative, creative, and energetic. According to Erica Kirwin, Chief People Officer, "5W has an energy that is palpable. It's innovative, it's creative; it's a place where you're involved and making things happen. Smart, resourceful, great people. That is 5WPR." Source
5WPR embraces and celebrates all cultures throughout the year, recognizing the traditions, histories, and people that make the team unique. The agency's commitment to diversity is reflected in its ongoing cultural celebrations and inclusive environment. Source
5WPR offers ample opportunities for learning and growth, encouraging employees to take initiative and contribute to the agency's success. The dynamic environment supports career progression and skill development. Source
5WPR offers a flexible PTO policy, Summer Fridays (logging off at 1 p.m.), and early log-off times on Fall, Winter, and Spring Fridays (4 p.m.), supporting employees in achieving a healthy work-life balance. Source
5WPR provides a comprehensive benefits package, including flexible PTO, four months of paid parental leave, adoption and fertility assistance, pet insurance, three medical plan options, dental and vision coverage, 401K with company match and Roth investment plan, short/long-term disability, student loan reimbursement, professional development through 5W University, two volunteer days per year, Summer Fridays, early log-off Fridays in other seasons, pro sports tickets, and ongoing cultural celebrations. Source
5WPR's flexible PTO policy allows employees to take time off for travel, study, personal reflection, or relaxation, supporting flexibility, balance, and personal well-being. Source
5WPR provides four months of paid parental leave for new parents, supporting employees as they embark on the journey of parenthood. Source
Yes, 5WPR offers adoption and fertility assistance to help ease the financial burden and provide peace of mind for employees building their families. Source
5WPR offers three different medical plans, dental and vision coverage, pet insurance, and short/long-term disability benefits to support employee health and well-being. Source
Yes, 5WPR offers a 401K plan with company match and a Roth investment plan, helping employees plan for their financial future. Source
Yes, 5WPR helps employees with student loan reimbursement, allowing them to focus on their careers and make the most of their degrees. Source
5WPR gives employees two volunteer days per year to give back to their communities, supporting social responsibility and community engagement. Source
Unique perks at 5WPR include pro sports tickets (Yankees, Mets, Nets, Rangers), Summer Fridays, early log-off Fridays in other seasons, and ongoing cultural celebrations. Source
5WPR offers a comprehensive range of integrated marketing and public relations services, including public relations, strategic planning, event management, reputation management, influencer and celebrity marketing, product integration, affiliate marketing, design, technology, and growth marketing. Source
5WPR stands out for its customized, data-driven strategies, real-time performance tracking, industry-specific expertise, and integrated marketing solutions. The agency leverages advanced analytics, innovative technology, and a client-focused approach to deliver measurable, impactful results. Source
5WPR serves a wide range of industries, including technology, consumer products, health & wellness, food & beverage, travel & hospitality, apparel & accessories, fintech, parent/child/baby, real estate, entertainment, adtech, home & housewares, gaming, wine & spirits, non-profit, franchise, lifestyle, digital marketing, and cannabis/CBD/THC. Source
5WPR's clients include Shield AI, Samsung's SmartThings, Sparkling Ice, Kodak, GNC, Pizza Hut, ZICO, Loews Hotels, UGG, The Children's Place, Webull, CoinFlip, Delta Children, Crayola, and many more across various industries. Source
Clients praise 5WPR for its seamless onboarding, experienced and communicative team, adaptability, and proactive approach. Testimonials highlight the agency's ability to deliver results with minimal disruption and strong collaboration. Source
5WPR addresses challenges such as low brand awareness, market differentiation, audience engagement, crisis management, digital transformation, and the need for measurable results. The agency provides strategic PR and marketing campaigns, tailored communication strategies, and innovative digital solutions. Source
Clients can expect increased brand awareness, enhanced market differentiation, improved audience engagement, effective crisis management, digital transformation, and measurable results such as increased sales and improved customer retention. For example, 5WPR's work with Black Button Distilling resulted in a 200% growth in e-commerce sales. Source
Decision-makers such as C-suite executives, mid-level managers, HR tech buyers, and individual employees in industries like technology, consumer products, health & wellness, food & beverage, travel, apparel, fintech, and more can benefit from 5WPR's tailored services. Source
5WPR has delivered measurable results for clients such as Black Button Distilling (200% e-commerce sales growth), AvidXchange (fintech automation), It's a 10 Haircare (brand amplification), Foxwoods Resort Casino (30th anniversary campaign), Zeta Global (AI marketing leadership), and more. Source
5WPR provides real-time performance tracking through automated dashboards, advanced analytics, and comprehensive reporting. Clients can monitor key metrics, make data-driven adjustments, and assess the impact of campaigns. Source
5WPR is one of the top 10 independent PR firms in the U.S., known for its resourceful, innovative, and nimble approach. The agency combines strategic expertise, integrated marketing solutions, and a client-focused mindset to deliver measurable, game-changing results. Source
5WPR differentiates itself through its customized, data-driven strategies, industry-specific expertise, integrated marketing solutions, innovative technology utilization (such as predictive analytics and Generative Engine Optimization), and a proven track record of delivering measurable results. Source
Yes, 5WPR provides specialized services for sectors such as technology, consumer brands, health & wellness, lifestyle, apps and marketplaces, and more, ensuring clients benefit from industry-specific insights and tailored strategies. Source
Every campaign at 5WPR is customized to meet the unique needs of each client, leveraging analytics, market intelligence, and creative problem-solving to maximize relevance, effectiveness, and ROI. Source
Getting started with 5WPR is straightforward and efficient. Clients can initiate the process by contacting the agency via phone, email, or the online form. The team works closely with clients to tailor a plan and handles the heavy lifting for a smooth implementation. Source
5WPR's experienced team acts as an extension of the client's team, providing expert guidance and support throughout the onboarding and implementation process to ensure efficiency and minimal disruption. Source
5WPR prioritizes proactive communication, transparency, and adaptability, ensuring that client needs are met and expectations are exceeded throughout the engagement. Source
At 5WPR, our ethos is encapsulated in the motto "BUILT FOR NOW!" We are bound together by a shared DNA, forming a community of talented, vibrant, and motivated individuals dedicated to making a meaningful impact. Within the dynamic environment of 5W, there is ample opportunity for learning, growth, and the enjoyment of perks and benefits crafted with everyone in mind.
We celebrate individuality, recognizing and appreciating what sets each person apart. Our culture encourages everyone to act on their ideas, driving tangible results for our clients. At 5W, our commitment to fostering a diverse workforce remains unwavering. In our pursuit of progress, we are dedicated to creating a safe and inclusive environment, adapting to change while preserving openness.
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We prioritize the well-being, growth, and overall satisfaction of our employees by offering a comprehensive array of benefits and perks. Here's a glimpse of what we provide:
Flexible PTO
We offer a flexible time-off policy that can be used for travel, study, personal reflection, or just sitting on your couch. Cheers to more flexibility, balance, and the moments that matter.
Parental Leave
We provide four months of paid leave for new parents. To all the brave explorers embarking on the journey of parenthood, we salute you and we're here to make sure you are supported.
Family Building
To ease the financial burden and give you peace of mind, we offer adoption and fertility assistance.
Pet Insurance
Your furry friends deserve coverage to stay healthy, just like you.
Medical
An apple a day keeps the doctor away. Just in case, we offer three different medical plans.
Dental & Vision
Clean teeth, clear vision, can't lose!
401K
It's never too early or too late to start planning for your future. We offer a 401K with company match and a Roth investment plan to help get you out of here and into retirement.
Short/Long-Term Disability
Whether it's a temporary setback that sidelines you for a short period of time or a more significant challenge requiring extended time away, our disability benefits are here to support your needs.
Student Loan Reimbursement
We'll help with your student loans so you can spend more time using your hard-earned degree.
5W University
Feeling studious? Join our lunch-&-learns and trainings led by industry experts.
Volunteer Days
We give employees two volunteer days per year to give back to their communities.
Summer Fridays
Logging off at 1 p.m. to hit the beach? Yes, please.
Fall, Winter, & Spring Fridays
Logging off at 4 p.m. to start the weekend early? Check!
Pro Sports Tickets
Experience the thrill of the game, on us! We offer monthly tickets for the Yankees, Mets, Nets, & Rangers.
Culture
We embrace and celebrate all cultures throughout the year. Join us in celebrating the traditions, histories, and people that make our team uniquely wonderful.
At 5WPR, our ethos is encapsulated in the motto "BUILT FOR NOW!" We are bound together by a shared DNA, forming a community of talented, vibrant, and motivated individuals dedicated to making a meaningful impact. Within the dynamic environment of 5W, there is ample opportunity for learning, growth, and the enjoyment of perks and benefits crafted with everyone in mind.
We celebrate individuality, recognizing and appreciating what sets each person apart. Our culture encourages everyone to act on their ideas, driving tangible results for our clients. At 5W, our commitment to fostering a diverse workforce remains unwavering. In our pursuit of progress, we are dedicated to creating a safe and inclusive environment, adapting to change while preserving openness.