Latest Post

Media Relations/March 12th, 2018/

Lycored Campaign Spotlight: #rethinkbeautiful

By: Jacolyn, Account Director

To stay competitive in an ever-changing, fast-paced communications environment, brands are seeking effective, integrated marketing communications plans versus relying on one […]

Public Relations/February 21st, 2018/

Growing a PR Career at 5W Public Relations

Joining the 5W team a year and a half ago, I never could have anticipated the growth and opportunities that would come my way as […]

Technology Marketing/January 25th, 2018/

CES 2018

This year more than 180,000 technology enthusiasts from across the world transcended on Las Vegas to experience what has come to be one of the […]

Social and Digital Media/January 22nd, 2018/

The Social Media Story: Instagram vs. Snapchat

By: Lauren, Social Media Specialist
How Instagram is shaping 2018 social media trends for brands
Just 17 months was all it took for Instagram’s popular Stories feature […]

Media Relations/November 29th, 2017/

Media Training is Vital to Your Brand’s Success

Public relation professionals should be pros at media, but their clients may not have gotten to that point yet, and it’s up to their PR […]

Social Media Agency/November 17th, 2017/

Influencer Marketing: The Price for the Perfect Post

By: Ashley, Account Director

In the world of influencer marketing, one thing is certain –a creative, properly executed campaign with just the right influencers can work […]

Social and Digital Media/November 9th, 2017/

Influencer Marketing: Long-Term Relationships

By: Elizabeth, Social Media Manager

I have a confession.  I saw Julia Engle of Gal Meets Glam in a J.Crew top and it took less than […]

Social and Digital Media/October 26th, 2017/

Interview with Influencers @laurenmagenta and @feedmedearly

By: Kelsea Bruce, Social Media Director

Influencer marketing continues to grow, with brands investing more and more in influencer partnerships each day. Through these partnerships, brands […]