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Branding, Consumer - Lifestyle, Public Relations/September 14th, 2016/

Luxury Public Relations Strategy

Marketing or creating public relations campaigns for luxury items almost always shares some common elements, and the top item to keep in mind is:
Exclusivity
Whether it’s […]

Branding, Public Relations/September 12th, 2016/

One Step Ahead: Keeping Your Brand Ahead of the Competition

Staying ahead in today’s market requires a proactive, rather than a reactive approach to business. Companies cannot merely watch and wait to see what happens, […]

Beauty & Fashion, Consumer - Lifestyle/August 29th, 2016/

Five PR Tips for Fashion Brands

Whether they’re backed by an Italian millionaire or an American trying to pay for college, all fashion brands have one thing in common: they want […]

Social and Digital Media, Social Media Agency/August 12th, 2016/

Developing your Brand Voice on Social Media

Developing a unique voice for a brand’s content helps set it apart from others in the media. It also helps inspire a sense of familiarity […]

Branding, Public Relations/August 9th, 2016/

The Changing Face of the Public Relations Agency

Traditional public relations was perhaps much easier than digital PR in the modern age. PR specialists wrote press releases, made connections and fought for placement […]

Digital Media PR, Public Relations/July 20th, 2016/

Child Public Relations: Getting Toy Products in Eye of The Media

There are many tried and true ways of getting any product out there and shared by the media, but a lot of it first has […]

Social and Digital Media, Social Media Agency/July 13th, 2016/

Why Social Advertising Matters

Social media has experienced explosive growth over the past few years. As of July 2015, there are 2.3 billion active social media users. With 1 […]

Branding, Public Relations/July 5th, 2016/

Key Habits of Highly Successful Brands

Highly successful brands don’t just stumble upon success. They develop great habits that propel their success. From defining their vision, mission and values to crafting […]