Product and service integration

5W Product Integration & PR

Seeing a product in a magazine, newspaper, television show or movie directly influences consumer opinion, buzz and sales. 5W Public Relations (5W) brings clients expertise at brand integration in all aspects of media, enabling brands to reach their target audiences through proactive product placement.

Product placement is integral to many forms of Public Relations and marketing today, helping products break through the clutter in a crowded, distracted market. Naturally, the right influencers create buzz around your product, increasing brand awareness and driving consumers to buy.