Consumer PR Firm
5W Public Relations (5WPR
) helps companies build stronger relationships with their customers. We know that programs that try to apply the same message to everyone doesn't work, and develop strategies that speak to different demographics in different life stages in ways that are meaningful.
We begin by building a strong brand voice, develop programs that help consumers relate to products on a personal level, and create a lasting emotional connection by connecting brands with their needs, desires and aspirations. Whether it's developing and executing creative plans that surprise and delight, making news that generates maximum media coverage or engaging consumers where they least expect it, our experience and results are unparalleled.
Our team integrates elements including social media, cause marketing, sampling, product integrations, events, contests and promotions, celebrity seeding and more to drive powerful outcomes for brands ranging from McDonald's to Evian, Krups to Grolsch Beer, XM Radio to Anhueser-Busch connect with new customers and build deeper relationships with existing ones.
Consumer PR Agency Client Testimonials:
"5W Public Relations represents two of our brands and makes it look easy the way they effectively - and separately - generate results for each. Our 5W teams have amply proven their creativity and diligence, and have secured an enormous amount of meaningful press, all of which has been spot-on. We are so pleased with our partnership with 5W. This is a firm that gets results and delivers what they promise … and more."
- Meagan Bradley, Marketing Director, KRUPS
"5W Public Relations has played an integral role in helping to enhance the brand image of Surefit. We have seen awareness rise, website traffic hit record paces and sales, and other benefits as a result of the strategic and aggressive PR campaign. I continue to recommend them as the top NY PR agency to my peers, and am proud to call 5W our PR firm of record."
- Hugh Rovit, Surefit