Framebridge is an online custom framing startup that is reimagining the framing experience, leveraging technology, logistics and in-house production to make custom framing easy, seamless and affordable. Serving as Framebridge's PR agency of record, 5WPR was tasked with elevating the company's media profile and brand visibility in both B2C and B2B channels.

Media Placements

5W PR's media & publication placement for Framebridge: Vogue, Techcrunch, Today, Fast Company

STRATEGY

To position Framebridge as the leading, online custom framing company, 5W simultaneously executed a:

  • Business-to-Consumer campaign, focusing on effectively showcasing Framebridge's appeal to all customers, highlighting the company's hassle-free, affordable custom framing options; and a
  • Company & Executive Profiling campaign, increasing brand recognition with industry influencers and investors by emphasizing the company's innovative, e-commerce model and the vision of its founder

5WPR has executed an assortment of strategic publicity blitzes, conducting targeted outreach efforts on both the business/tech and consumer fronts. Combining funding, company expansion announcements and expert commentary opportunities with trend pitching, seasonal gift guides and timely-themed media mailers for holidays and special occasions, 5W has effectively built brand awareness for Framebridge among both B2C and B2B audiences.

RESULTS

Framebridge has been featured in top-tier consumer outlets, including:

  • The TODAY Show
  • Cosmopolitan
  • Elle Décor
  • Esquire
  • Family Circle
  • Vogue
  • And more

The company has also been featured in many influential business and technology outlets, including:

  • TechCrunch
  • The Wall Street Journal
  • Fast Company
  • The Huffington Post
  • The Street
  • Digital Trends
  • And more






Technology PR Firm

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