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Digital Media PR

Using Keyword Research to Boost your PR Campaign

Digital marketing simply wouldn’t be the same with keyword research and PR. Search engine optimization (SEO) can greatly benefit PR efforts, and vice versa. Here’s […]

Digital Media PR, Technology Marketing/January 2nd, 2017/

Persuasion in PR

Why is persuasion important?  When you are trying to influence people you need to not only sell yourself but help consumers understand how your product […]

Digital Media PR, Public Relations/November 28th, 2016/

How The Worlds Of PR and SEO Benefit Each Other

The world of marketing is rapidly changing. With the advent of digital communication and the explosion of social media, it is no surprise that things […]

Digital Media PR, Public Relations/November 16th, 2016/

Shopper PR: Using Public Relations to Target Customers

Most businesses think that marketing is the best way to target customers. However, PR is one of the best tools to target your shoppers and […]

Consumer Products, Digital Media PR, Public Relations/November 2nd, 2016/

Child Public Relations: Getting Toy Products in Eye of The Media

There are many tried and true ways of getting any product out there and shared by the media, but a lot of it first has […]

Digital Media PR, Public Relations/July 20th, 2016/

The Power of the Hashtag 

The power of the hashtag has taken the social media world by storm. Once known as the “pound sign” or being synonymous with a game of tic tac toe, the […]

Digital Media PR, Social Media Agency/June 8th, 2016/

Sentiment Analysis is an Important PR Tool

 

In developing your public relations program, if you fail to include sentiment analysis, you have denied yourself a vital, dynamic metric to define and promote […]

Digital Media PR, Public Relations/March 18th, 2016/

Newsjacking Do’s and Don’t’s

Gather round the electronic camp fire, people. It’s time for the Super Bowl, perhaps the last TV network program that can attract a huge and […]

Digital Media PR, Media Relations/February 5th, 2016/