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Beauty & Fashion

Insights on the Beauty and Fashion Industries brought to you by New York Based PR Company 5W Public Relations.

Five PR Tips for Fashion Brands

Whether they’re backed by an Italian millionaire or an American trying to pay for college, all fashion brands have one thing in common: they want […]

Beauty & Fashion, Consumer - Lifestyle/August 29th, 2016/

5WPR Named 2016 Gold SABRE Finalist!

On Monday, the Holmes Report released the finalists for its 2016 SABRE Awards, honoring agencies for Superior Achievements in Branding, Reputation and Engagement.

We are thrilled […]

Beauty & Fashion/April 19th, 2016/

Getting Trendy with Fashion PR

For the chic and trendy public relations specialist, fashion PR can seem like the calling of a lifetime. However, for those with no special interest […]

Beauty & Fashion, Public Relations/April 18th, 2016/

Rowenta Beauty & 5WPR: Pretty Perfect Partners

When it comes to Beauty PR and Hair Care, 5W and Rowenta Beauty Prove to be Pretty Perfect Partners
Thanks to top-tier clients and successful campaigns, […]

Beauty & Fashion, Digital Media PR, Social and Digital Media/October 16th, 2014/

Hollywood Hashtaggers Infographic: Celebrity Moms and Personal Branding on Twitter

The days of hiding in the shadows are over for the modern day celebrity. In order to stay relevant and gain continued popularity these Hollywood […]

Aerie flies high with “Real” ad campaign

It’s the ad campaign that had to happen. Sooner or later, someone would step up, and admit what everyone already knew says 5WPR CEO and […]

Beauty & Fashion, Consumer - Lifestyle/February 27th, 2014/

Go Green with Beauty, Celebrate Earth Day

As the celebration of Earth Month comes to a close, we couldn’t help but notice here at 5WPR the growing number of beauty brands making […]

Beauty & Fashion, Consumer Products/May 1st, 2013/

Beyond “Metro” why male beauty PR must change its message

While it may be tempting to focus any conversation about beauty PR on superficial concerns, smart beauty PR goes much deeper. Society and culture are […]

Beauty & Fashion, Public Relations/April 28th, 2013/