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5WPR Workplace, Agency Life, Inspiration, Public Relations/September 6th, 2018/

Proactive Responses to a PR Crisis

Sometimes, a PR crisis happens when you least expect it. Something you say, do, or publish that you feel is perfectly innocuous sets off a […]

5WPR Workplace, Agency Life, Public Relations/September 1st, 2018/

How to Use an Editorial Calendar

Have you ever wished you had a message ready at just the right moment? Have you ever seen an opportunity come and go because you […]

Industry News, Media Relations, Public Relations/August 29th, 2018/

Fundamental PR Lessons from Last Year’s Big PR Messes

For those who would rather learn from others’ mistakes than make the same ones themselves, last year was a treasure trove of wisdom. Nearly every […]

Corporate & Technology, Crisis Communications, Crisis PR, Public Relations/August 27th, 2018/

The Art of the Comeback: How These Companies Returned to Prominence

In business, you may be down, but that doesn’t mean you’re out. Plenty of brands have been in trouble, then fought their way back to […]

Crisis Communications, Inspiration, Media Relations, Public Relations/August 23rd, 2018/

The PR Power of an Authentic Story

Yes, there can be a lot of flash and redirection in the course of a public relations campaign, but, at the heart of every campaign, […]

Digital Media PR, Inspiration, Media Relations, Public Relations/August 19th, 2018/

How to Craft a Contagious PR Message

For many people, sharing their message is easy. The real hurdle is how to get people to listen. The fact is, that can be a […]

Media Relations, Public Relations/August 16th, 2018/

Interactive Native Content And How It Will Help Brands

Brands in the online world are constantly looking for ways to strengthen their presence and reach new markets. Usually, this means experimenting with new types […]

Public Relations, Social and Digital Media, Social Media Agency/August 13th, 2018/

Snapchat Introduces Voice Controlled Lenses: Taking Selfies to the Next Level

Social media giant Snapchat is now introducing a new series of lenses to their platform that can respond to voice commands. The audio lenses will […]