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About Ronn Torossian

Ronn is known for his resourceful, results-focused orientation, as well as his close working relationships with members of the media, influencers, decision makers, politicians, and celebrities. He oversaw the growth and expansion of 5W to the Inc. 500 list. 5W is recognized as one of the top 25 PR agencies in the US. At 5W, Torossian's client experience has included public relations programs for companies such as, Coca-Cola, Microsoft, Anheuser-Busch, Barnes & Noble, Cantor Fitzgerald, IHOP, McDonald's, Evian, XM Radio, Seagram's, The Loews Regency, Bad Boy Worldwide Entertainment, Marriott Hotels, and others. As one of the foremost public relations experts in the US his work spans global interests, corporate entities, high-profile individuals, regional business entities, government agencies and academic institutions. Torossian was a semi-finalist for Ernst & Young’s Entrepreneur of the Year and was named to both PR Week’s “40 Under 40” and Advertising Age’s “40 Under 40” lists. His book, “For Immediate Release,” hit bookshelves in 2011 and is available nationwide. He is a regular lecturer at universities and conferences and is a member of Young Presidents Organization 9YPO) and sits on the board of numerous non-profits

From Social to Sales: The Marketing and PR Power of Oprah

It is far from earth shattering news that a client placement on Oprah.com is a big deal says 5WPR CEO and Founder . Along with […]

Consumer Products, Social and Digital Media/November 12th, 2013/

LinkedIn Gets Their PR Right

In the wake of this summer’s National Security Agency (NSA) public relations debacle surrounding Edward Snowden revealing operational details of mass surveillance, the American public […]

Social and Digital Media, Social Media Agency/October 30th, 2013/

Secret to Prioritizing your Press Release

Did you know that nearly every media outlet on the planet has a plan for your press release? They have a set in stone industry-wide […]

Digital Media PR, Inspiration/October 16th, 2013/

Food Chain PR: How To Look Amazing at 30

The world’s preeminent “wing joint” celebrates 30 years of success in 2013. No matter what you think of the “ambiance” at the premier chicken wing […]

Branding, Food & Beverage, Public Relations/October 14th, 2013/

Avoiding Spillover Scrutiny After a PR Crisis

Recently a Texas-based medical equipment company got hammered into submission by the government for alleged Medicare fraud. Overbilling such huge numbers that the entire industry […]

Crisis PR, Industry News/September 20th, 2013/

Three Things Your Headline Should Be

Attention grabbing is not enough, let’s get specific
Headlines are often the only thing someone reads before deciding whether or not your content is of any […]

Digital Media PR/September 11th, 2013/

Sports PR: MLB Players Sound Off on Alex Rodriguez

Major League Baseball might want the latest doping case to go away, but it has yet to drift from the front page. Now the flames […]

Entertainment & Sports Marketing/August 29th, 2013/

Facebook: Just because you can doesn’t mean you should

People call 5WPR all the time wanting to know if there’s a silver bullet to social media success. Not really, no. Building a solid reputation […]