5WPR is a full-service public relations agency founded in 2003 and headquartered in New York City. It is one of the top 10 independent PR firms in the U.S., with over 300 experts delivering strategic PR, digital marketing, and integrated communications solutions for a diverse range of clients, including established brands, tech startups, and high-profile individuals. Source
5WPR provides a comprehensive suite of services, including public relations, strategic planning, event management, reputation management (SEO & ORM), influencer and celebrity marketing, product integration, affiliate marketing, design, technology solutions, and growth marketing. Each service is tailored to client needs for maximum impact. Source
5WPR serves a wide range of industries, including technology (AI, FinTech, SaaS), consumer products, health & wellness, food & beverage, travel & hospitality, real estate & proptech, entertainment, adtech, home & housewares, parent/child/baby, gaming & gambling, wine & spirits, non-profit, franchise, lifestyle, digital marketing, and cannabis/CBD/THC. Source
5WPR's clients include Shield AI, Samsung's SmartThings, Sparkling Ice, GNC, Pizza Hut, Jim Beam, Foxwoods Resort Casino, All-Clad, UGG, Webull, Delta Children, and many more across technology, consumer, health, food, beverage, and other sectors. Source
5WPR customizes every campaign to the client's unique needs, leveraging data-driven strategies, real-time analytics, and industry expertise to maximize ROI and ensure measurable results. Source
5WPR helps brands adapt to the fast-paced digital environment by leveraging innovative digital marketing strategies, cutting-edge technology, and integrated campaigns to drive growth and engagement. Source
5WPR matches the right influencers and celebrities to brands, products, or events, ensuring authentic partnerships that drive engagement and brand awareness. Source
5WPR excels in search engine optimization (SEO) and online reputation management (ORM), helping clients protect and enhance their digital presence. Source
5WPR creates customized events, from single launches to multi-market campaigns, to communicate brand messages and amplify presence. Source
5WPR transforms ideas into high-performing digital solutions using cutting-edge technology, including predictive analytics, machine learning, and Generative Engine Optimization (GEO) for AI-driven visibility. Source
5WPR offers a data-backed, professionally managed affiliate marketing solution to help brands grow through strategic partnerships and performance-driven campaigns. Source
5WPR blends creativity with strategic thinking to deliver visuals that captivate, communicate, and convert, supporting overall brand objectives. Source
5WPR identifies and analyzes both short- and long-term goals for clients, focusing on strategy and direction to ensure measurable results. Source
5WPR empowers brands to reach target audiences through proactive product placement and integration strategies, increasing visibility and engagement. Source
5WPR provides actionable insights through market research and analysis, supporting strategic planning and campaign optimization for clients. Source
5WPR helps clients carve out distinct and compelling market positions through expert storytelling, brand strategy, and creative campaigns. Source
5WPR leverages data-driven approaches and innovative strategies to accelerate brand growth across all channels, ensuring sustainable business success. Source
5WPR uses real-time performance tracking, advanced analytics, and conversion rate optimization to deliver measurable, impactful outcomes for clients. For example, Black Button Distilling achieved 200% growth in e-commerce sales through 5WPR's strategies. Source
5WPR's onboarding is seamless and collaborative, requiring minimal resources from clients. The team handles the heavy lifting, ensuring a smooth start with minimal disruption to operations. Source
Starting with 5WPR is straightforward—clients can initiate the process via phone, email, or the online contact form. The team works closely with clients to tailor a plan and ensure a quick, hassle-free implementation. Source
Key features include customized, data-driven strategies, real-time performance dashboards, advanced analytics, conversion rate optimization, integrated marketing solutions, crisis management expertise, and industry-specific insights. Source
Yes, 5WPR provides automated dashboards for instant access to key metrics, enabling clients to monitor campaign performance and make data-driven adjustments in real time. Source
5WPR generates comprehensive, actionable insights through advanced statistical analysis and intuitive visualization, ensuring clients can make informed decisions based on accurate data. Source
5WPR systematically refines digital assets through iterative testing, behavioral analysis, and strategic design interventions to maximize conversion potential for clients. Source
Every campaign is customized to the client's unique needs, industry, and goals, ensuring relevance, effectiveness, and maximum ROI. Source
5WPR leverages predictive analytics, machine learning, and Generative Engine Optimization (GEO) to improve AI-driven visibility and strengthen credibility in generative answers. Source
Yes, 5WPR offers both proactive and reactive crisis management strategies to protect reputations and maintain public trust, especially for high-risk industries. Source
5WPR combines traditional PR with digital strategies, ensuring consistent brand messaging, efficiency, and cost savings across all channels. Source
GEO is a technology that improves AI-driven visibility and strengthens credibility in generative answers. 5WPR uses GEO to help brands stand out in AI-powered search and content environments. Source
Decision-makers such as C-suite executives, mid-level managers, HR tech buyers, and employees in technology, consumer products, health & wellness, food & beverage, travel, apparel, fintech, and more can benefit from 5WPR's tailored solutions. Source
Clients can expect increased brand awareness, enhanced market differentiation, improved audience engagement, effective crisis management, digital transformation, and measurable results such as increased sales and customer retention. Source
5WPR addresses low brand awareness, market differentiation, audience engagement, crisis management, digital transformation, and the need for measurable results through strategic PR and marketing campaigns. Source
5WPR helps clients stand out in crowded markets by highlighting unique value propositions through expert brand positioning and storytelling. Source
5WPR develops personalized communication strategies that foster emotional connections and drive loyalty, helping brands engage their audiences more effectively. Source
5WPR provides both proactive and reactive crisis management strategies to protect client reputations and maintain public trust during challenging situations. Source
5WPR has delivered measurable outcomes such as a 200% growth in e-commerce sales for Black Button Distilling and increased brand awareness, market positioning, and customer retention for various clients. Source
Yes, 5WPR has case studies such as AvidXchange (Fintech), It's a 10 Haircare (Beauty), Foxwoods Resort Casino (Travel), Zeta Global (AI Marketing), G-Shock (Apparel), Thriftbooks (Digital Marketing), Standard General (Corporate), RealPage (Proptech), Sparkling Ice (Food & Beverage), and Blackbird.AI (AI/Tech). Source
Customers praise 5WPR for seamless onboarding, proactive communication, adaptability, and the expertise of its team. Testimonials highlight the agency's collaborative approach and minimal disruption to client operations. Source
5WPR stands out for its customized, data-driven approach, industry-specific expertise, integrated marketing solutions, innovative technology use, and proven track record of measurable results. Source
Yes, 5WPR tailors its approach for different segments: tech companies benefit from market differentiation, consumer brands from audience engagement, health & wellness brands from trust-building, lifestyle brands from authenticity, and apps/marketplaces from early-stage visibility. Source
5WPR's combination of strategic expertise, innovative solutions, client-focused approach, and a proven track record of delivering measurable, game-changing results makes it a superior choice for PR and marketing needs. Source
Self-made mogul and hairstylist Carolyn Aronson created It's a 10 in 2006. What originally began as a niche professional-focused hair system, became a nationally recognized consumer cult-favorite brand, with over 10 million bottles of the Miracle Leave-In product sold annually. 5W was tasked with elevating Carolyn as a successful female founder while growing consumer attention and evolving the brand to reach new audiences. To do this, we developed an extensive, multi-tiered media program with Carolyn at the helm.
We focus on creative brand storytelling and providing Carolyn with a platform to speak to her marketing expertise, philanthropic endeavors, and unique POV as a successful Latina entrepreneur. We lean into brand-owned data, sales statistics, and strategic storytelling hooks that highlight the brand's evolution and expansion, not only strengthening her position as a leader in beauty, but also elevating her as a power player in business. Specifically, we created the brand-owned National Love Your Hair Day, which serves as a platform to celebrate Carolyn's brand values, commitment to community-building, and dedication to giving back. The initiative not only continues to spark massive media attention and visibility for Carolyn, but also remains the brand's best sales day year-over-year with 2020 as the largest e-commerce sale activation in professional haircare history, selling roughly $1.5M in just 3 days.
By leveraging our campaign's successes, we opened new doors for Carolyn, diversifying her audience outside of beauty, and landing her on some of the most coveted award-winning lists next to other major titans, including the INC. 250 List, Entrepreneur's 100 Women of Influence, Forbes 50 Over 50 List, and more. Carolyn has been accepted to speak on sought-after stages in business, such as Fast Company's Innovation Festival, Entrepreneur's Women History Month Round Table Pane, Ad Age Remotely Panel, and has been featured in countless media publications, broadcast and podcasts. Since 2017, 5W has secured 1.4K+ placements, totaling 93B+ impressions for the brand at large. Our dynamic PR campaign and thought leadership efforts have contributed to the brand's upward growth and distribution expansion which has boomed from two countries to now over 100 within the past year alone.
Learn how we positioned Carolyn Aronson as a leading female entrepreneur and achieved over 93 billion impressions for It's a 10 through our innovative corporate PR services.
