SPACS & IPOs
Deep Understanding of Financial Services Sector
5W has an established history of facilitating financial communications from: buy-side and sell-side M&A transactions, IPOs, funding round announcements, and recapitalizations, as well as direct experience working with internal and external IR teams.
Past IPO and SPAC launches supported by 5WPR include prominent SaaS and CEM platforms, gaming technologies, lodging and entertainment, internet commerce sectors, and financial technology companies. It takes highly coordinated efforts to navigate the IPO ecosystem, and the team at 5W SPAC PR and IPO PR team has established a four-part strategy to successfully launch IPOs and SPACs.
Funding Round Public Relations to Capitalize on Each Round
5WPR has a seasoned track record of gaining tremendous press for clients funding round announcements ranging from seed to series C. In one year alone, 5W's corporate and technology division did over $1B in standalone funding rounds, making the team highly sought-after by startups around the world. 5W's media contacts count on the team to bring them the best and latest in startup and funding round news, making the firm a go-to choice for businesses looking to capitalize on these important milestones.
Earnings/Investor Media Support for Public Clients
5W's corporate and technology team has managed investor, capital markets, and financial press for some of the world's biggest brands including global advertising technology company, Perion; enterprise management software, Jamf, customer feedback management software company, Medallia, online provider of aftermarket car parts, CarParts.com, global leader in digital ad tech and verification, Integral Ad Science, and cloud-based, multi-enterprise logistics software platform E2Open.
The 5W team develops separate quarterly strategies that aim to build credibility with retail and institutional investors via the media while navigating SEC-mandated quiet periods. This includes unique messaging and executive preparation around earnings, in addition to media outreach. In the event of a down quarter, 5W can help mitigate negative press, with a shift in messaging to drive a narrative that supports a positive brand perception, reaching the media and investors alike.
SPAC PR
5W's SPAC PR team guides clients through the highly regulated structure of communications during the initial process of launching a Special Purpose Acquisition Company. This takes place across a significantly shorter timeframe than traditional Initial Public Offering but comes with unheeded opportunities for media relations and promotion.
Public Relations campaigns for SPACs and IPOs require an in-depth knowledge of SEC regulatory processes and experience handling highly-sensitive information. 5W's team of seasoned experts knows the ins and outs of media relations for IPOs and can best guide clients to get maximum exposure, while staying well within the policy lines..
If done correctly, the company will enter into the market with significant buzz and a strong market share. Services offered to SPAC public relations clients include media relations, investor communications, thought leadership, news jacking, data pitching, media training, content creation, digital media campaigns, speaking opportunities and liaising with exchanges.
Thriving SPAC PR Campaign
A traditional IPO has a 30-day quiet period, with absolutely no press activity, the ramp up period to a SPAC merger couldn't be more different. Not only does a SPAC not require a quiet period, their success is largely based on the media hype built around the SPAC. Every step offers a unique opportunity to position the SPAC with target audiences and increase awareness to each step of the process such as: the company announcement, deal marketing, closing and on-going new public company profiles.
Contact Us for SPACS & IPO PR
We work with SPACS & IPO PR clients from early-stage businesses to well established brands. If you are looking for support, reach out by phone call, email or our form. We are excited to discuss how our SPACS & IPO PR team can grow your business.
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