Sub-Practice Area

Experts in housewares brand marketing and home appliances PR

Meeting the shopper where they are

When it comes to kitchen, home appliances and home brands, we know how to drive awareness and consideration amongst target audiences. Whether we're launching a first-to-market technology or a redefined staple, our teams know how to build meaningful programs that drive results for home decor brands, housewares brands and home goods brands.

Moving the needle for clients across the housewares brands category

5W has worked with many notable kitchen and home appliance brands, luxury home goods brands, and home brands including All-Clad, Homedics, Rowenta, Lagostina, SMEG, KRUPS, T-Fal, Varidesk, Omega, Soniclean, Chefman, F.N. Sharp, and many more.

Our goal is to impact your business

We execute a range of programs designed to target specific brand and business needs. From driving visibility and purchase intent for a specific product offering, to launching a rebrand, changing consumer perception, and beyond, 5W's reach is limitless.

Contact Us for Kitchen & Home Appliance PR

We work with Kitchen & Home Appliance PR clients from early-stage businesses to well established brands. If you are looking for support, reach out by phone call, email or our form. We are excited to discuss how our Kitchen & Home Appliance PR team can grow your business.


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-The 5wpr Team

A reliable team, 5W's consistent performance has inspired a long-lasting partnership. The team is communicative and transparent, and their knowledge of the client's brand makes them valuable assets. Their trustworthiness, market expertise, and consistent performance set them apart.

Erica Chang, Director of Marketing, HUROM

The service delivered by 5W Public Relations has contributed to their client's dramatic growth since the beginning of their engagement, in particular helping them to target specific audience demographics for sales and market awareness. Their team is extremely organized, hard-working, and personable.

Christian, Marketing & Events Specialist, SMEG