The world of consumer technology is exciting, fast-paced, and has catapulted companies and brand leaders to celebrity status. With that said, it's also one of the most crowded and competitive industries to break into, let alone make a name for yourself. Startups are competing with powerhouse names for the attention of their customers, retailers, and media, and even if you're lucky enough to be a household name, there is always someone fighting you for their piece of the market share.

Having an expert consumer technology PR team on your side can make a world of difference. From evaluating consumer trends, to developing messaging for current events; 5W's Consumer Tech PR has Public Relations services to insert your brand name, story, and narrative into the consumer conversation of today.

Consumer Tech PR services offered to consumer technology clients include: media relations, media training, thought leadership, executive profiling, product seeding, conference and event PR, executive speaking engagements, digital marketing, content development, one-on-one product demos, event support, influencer relations programs and more.

Ranked among the top 15 technology PR practices in the US since 2017 by leading public relations industry publication, O'Dwyer's, 5W's tech division is composed of seasoned Public Relations practitioners and PR experts.

We are Experts in Consumer Tech PR

With over thirty years of experience in the field, the Consumer Tech PR team is in-the-know, up-to-date on trends, industry norms, benchmarks, and history, guaranteeing you to have the leading tech PR professionals representing your brand.

Over the years, 5W has developed trusted connections in the media, which has a range of advantages for clients that gives a leg up on competition. These relationships have led to placements in top media across broadcast, print and digital, and billions of impressions. Over the years the PR team has strategized promotional concepts for virtually unknown brands and launched them into mainstream fame, while simultaneously representing many familiar products.

The World's Leading Consumer Technology Brands Trust 5W

Clients of 5WPR's consumer technology practice include a wide range of the consumer tech industry, such as: IOT management system, SmartThings; leading American TV and audio brand, VIZIO; makers of home carbonated water products, SodaStream; the airline passenger rights and compensation app, Airhelp; revolutionary email system, Blix; immigrant community platform, Homeis; and stock media disruptor, Storyblocks.

Clients of 5WPR's consumer technology practice include a wide range of the consumer tech industry, such as: IOT management system, SmartThings; leading American TV and audio brand, VIZIO; makers of home carbonated water products, SodaStream; the airline passenger rights and compensation app, Airhelp; revolutionary email system, Blix; immigrant community platform, Homeis; and stock media disruptor, Storyblocks.

Poorya Sabounchi, COO, ixLayer

As America's fastest growing company, this agency is a partner that shares our unique approach to business: Operate with intelligence, move at hyper speed, and execute with precision. 5WPR has proven to be a great fit.

David Glickman, Founder & CEO, Ultra Mobile and Primo Connect

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Sparkling Ice

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Foxwoods Resort Casino

Foxwoods Resort Casino celebrated its 30th anniversary by introducing a variety of new...

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SMEG

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Rainbow Light

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The Paley Center For Media

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It's a 10!

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The Mane Choice

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Lansinoh

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Delta Children

Over 50 years ago, Delta Children was founded by Louis Shamie Sr. to revolutionize the idea of making safe...

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Diono

Over 4 million babies are born in the U.S. each year, making new and expecting parents one of the biggest consumer markets of purchasing...

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Petsmile

Petsmile© is the first pet toothpaste awarded the Veterinary Oral Health Council (VOHC) seal.

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Payless

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Topps

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Lifestyles

To promote brand awareness and recognize World AIDS Day and AIDS Awareness Month.

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Ethique

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Krups

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ZICO

ZICO Coconut Water, owned by the Coca-Cola company...

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Santa Margherita

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SodaStream

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Jane iredale

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Ashley Stewart

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Camp Bow Wow

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T-FAL

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My/Mo

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Tushy

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All-Clad

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Baxter Of California

5W partnered with Baxter of California to grow awareness across a female demographic by...

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Perry Mackin

Perry Mackin is a luxury lifestyle brand providing innovative baby products such as baby bottles, backpacks...

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Gaea

GAEA, leading Greek culinary brand, underwent a rebranding, transitioning away from celebrity-...

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Ruby Love

Ruby Love is a pioneer in period apparel and the femtech industry. Founded in 2015, CEO Crystal Etienne developed a smart, intuitive...

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Colman's Mustard

Colman's Mustard, a brand in the Unilever portfolio, engaged 5W Public Relations to break...

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CheapOAir

CheapOair is the first flights-focused hybrid travel agency that enables consumers to book their accommodations online, on its...

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Persona

Persona, a Nestle Health Science (NHSc) company, creates science-backed, uniquely...

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Millenium Hotels

5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York. Afte...

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Loacker

Loacker, the #1 global wafer cookie brand, tasked 5W with creating a campaign that would bring awareness to the...

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Lagostina

5W was tasked with activating a strategic product launch for Lagostina in partnership with celebrity chef, Giada De Laurentiis...

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Neat Burger

Neat Food Co., a food tech company offering ethical, sustainable, and delicious plant-based...

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HighLander

HIGHLANDER is the world's first and largest global long-distance hiking event series.

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The Westminster Kennel Club

The Westminster Kennel Club, founded in 1877, is the oldest dog-sports organization in the U.S.,...

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Death Wish Coffee

Death Wish Coffee, the World's Strongest Coffee, celebrated National Coffee Day with a suite of...

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SAP NS2

SAP National Security Services Inc. (SAP NS2), a subsidiary of the Fortune 500 software company SAP...

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Millennium Hotels

5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York...

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Tropical Smoothie Café

Tropical Smoothie Cafe is on a mission to inspire a healthier lifestyle by serving food and smoothies with a bit...

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Nations Photo Lab

Nations Photo Lab is a leading professional photo printing lab that offers the highest quality photo...

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Webull

Webull is an easy-to-use, zero commission brokerage and market data platform for traders of all experience levels...

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Ampersand

Ampersand is a technology and data company that is the largest source of information and...

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Zeta

Zeta Global, the AI-Powered Marketing Cloud founded by serial tech entrepreneur David A. Steinberg and...

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Xaxis

Xaxis combines unique brand-safe media access, unrivaled programmatic expertise, and 360-degree data with proprietary artificial intelligence to help global brands achieve the outcomes they value from their digital media investments...

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AvidXchange

AvidXchange is the industry leader in automating invoice and payment processes for mid-market businesses...

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E2Open

E2open is a leading network-based provider of mission-critical, cloud-based...

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Axiom

Axiom Space represents a vision of the highest order: to advance human progress via access to the frontier of space...

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Carparts.com

CarParts.com offers an e-commerce platform that is changing the way drivers shop for auto parts and repair their vehicles...

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Check Point

For the last three decades, Check Point Technologies has set the standard for...

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Hibob

Hibob is an online software that allows companies to bridge the gap between mangers, employees, and HR teams. The platform resembles...

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Renpho

RENPHO is a global technology and wellness brand with a mission to create an ecosystem of...

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Storyblocks

Storyblocks, a stock media company that was recently recognized by Inc. Magazine as the fourth fastest growing media company in the...

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VIZIO

VIZIO is the #1 American-based TV brand and America's #1 Sound Bar Company...

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Choco

Founded in 2018, Choco is a free digital tool and app for restaurants and their suppliers to engage in a more efficient...

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AirHelp

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Captify

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Yellowheart

YellowHeart is an NFT mint and wallet system that allows for the issuance of large-scale commercial grade NFTs (non-fungible tokens)...

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DailyPay

DailyPay is an on-demand financial platform that grants employees access to their earnings in real-time...

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CLMBR

CLMBR, maker of the first connected vertical climbing machine with on-demand, instructor-led classes and an ergonomic design

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Dragontail Systems

Dragontail Systems is revolutionizing the Quick Service Restaurant (QSR) and foodservice industry, through software that optimizes the entire restaurant kitchen, order and delivery process for global brands and local mom and pops.

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Epicor

For almost 50 years, Epicor Software Corporation has specialized in helping its customers grow their businesses, expand their capabilities, increase their productivity, and improve efficiencies

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GRUBBRR

GRUBBRR is a technology company delivering ordering solutions for small to large companies across different verticals including QSR and fast-casual restaurants, stadiums, movie theaters, casinos, retailers, and more.

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Tappit

Tappit, the global cashless and data experts, is on a mission to help bring live event organizers, sports teams and venues closer to their customers.