Every 5W Event Is An Experience

Exceptional events help bring products and services to life. 5W creates events and experiences that inspire and deliver on every level: building excitement, generating buzz, creating publicity via events and driving sales.

We Have A Celebrated Events Team

As a PR firm with an in-house events team, we tailor events to communicate specific brand messages, whether through one spectacular launch or multiple event exposures across several key markets. From creative concepts and planning, to production and execution, event publicity, we handle the details to ensure that our clients receive maximum results. Whether it is a red carpet gala with celebrity talent, a fundraiser, an entertainment or fashion event or a B2B focused speaker series, we understand how to plan events.

We Consider An Event A Success Only If It's A Business Success

5W brings the perfect mix of creativity, business savvy, Public Relations Management and singular attention to detail that ensure the events we produce come in on time and on budget.

From experiential marketing programs that help customers interact with your brand, to making a splash at a trade show, to product launches that include consumer activations that generate attention, to celebrity/influencer events that make noise and create buzz, our event programs are coupled with strong traditional public relations campaigns that ignite brands.


After partnering with 5W for the second year in a row around our event, Indie Beauty Expo New York, we saw the press attendance at the event increase while their team helped facilitate more thoughtful coverage from more quality outlets than we have ever seen. We were able to build upon the ground work established the year prior; as the audience in New York City is among the most discerning, it is not an easy feat getting people to stay engaged year after year. Because of 5W’s due diligence and steadfast approach, Indie Beauty Expo NY 2018 was the most successful show Indie Beauty Media Group has produced to date. They are the perfect partner for our largest show and we are looking forward to continuing our relationship with their team.
Jillian Wright, co-founderIndie Beauty Expo