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Growth marketing services

Growth Marketing Built for Every Discovery Channel

Growth now begins across search engines, social platforms, retail sites, email, media coverage, and AI answers. 5WPR operates as a growth marketing agency that connects those channels around acquisition, conversion, retention, and measurable business results.

Our programs can combine paid search, paid social, organic search, generative engine optimization, email, affiliate marketing, content, connected television, and retail media. Channel selection follows the audience, business model, current performance, and goals of the engagement.

  • 20+ years as an independent agency
  • 250+ specialists across consumer, corporate, health, and technology
  • 3 U.S. offices New York, Miami & Tampa
  • Senior-led teams on every engagement

What a Growth Marketing Agency Does

A growth marketing agency tests and improves the full customer journey rather than optimizing one channel in isolation. The work starts with how people discover a brand and continues through comparison, conversion, repeat selection, and retention.

5WPR connects creative, media, content, search, analytics, and communications so each channel can inform the next decision. Teams can use campaign data to adjust messages, landing pages, audiences, budgets, and follow-up paths throughout the program.

Growth Marketing Services

Paid Search and Paid Social
01

Paid Search and Paid Social

Paid media captures existing demand and introduces the brand to selected audiences. 5WPR can coordinate keywords, audience signals, creative, bids, landing pages, and measurement across the campaign.

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Search Engine Optimization
02

Search Engine Optimization

SEO strengthens the pages and information people find through traditional search. Technical health, content structure, internal links, authority, and intent alignment support long-term discovery.

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Generative Engine Optimization
03

Generative Engine Optimization

GEO helps brands become easier for AI systems to understand, retrieve, and cite. The work examines the questions buyers ask, the sources AI systems rely on, and the information gaps that affect recommendation.

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Content and Creative Testing
04

Content and Creative Testing

Content gives campaigns the messages, proof, and answers required at each stage of selection. Creative testing compares formats and angles using performance data rather than personal preference.

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Email and Lifecycle Marketing
05

Email and Lifecycle Marketing

Email supports lead follow-up, onboarding, repeat activity, retention, and reactivation. Programs can respond to customer behavior and the stage of the relationship.

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Affiliate and Partner Growth
06

Affiliate and Partner Growth

Affiliate programs extend reach through publishers, creators, and partners. Strategy may include partner selection, offer structure, content support, tracking, and program management.

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Conversion Rate Optimization
07

Conversion Rate Optimization

Conversion testing examines landing pages, forms, messages, calls to action, and checkout steps. The goal is to turn more of the existing audience into leads or customers.

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Measurement and Reporting
08

Measurement and Reporting

Growth reporting should connect channel activity to the outcome the business values. Relevant measures may include acquisition cost, conversion rate, attributed revenue, retention, lifetime value, pipeline, or category visibility.

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How AI Changes Growth Marketing

AI now influences how people research choices and how advertising platforms decide who receives an ad. Marketing teams need accurate source information, usable first-party data, enough creative variation, and measurement that connects automated delivery with business outcomes.

An AI-powered growth marketing agency should use AI to support analysis, testing, research, and efficiency while keeping people responsible for strategy, evidence, brand standards, and budget decisions.

5WPR also connects traditional search with AI visibility. That approach helps brands compete for website traffic while building the sources and information that influence answers inside ChatGPT, Perplexity, Gemini, Claude, and Google AI experiences.

One Digital Growth Marketing Agency Across the Funnel

Separate vendors often report success according to separate channel metrics. Search teams report rankings, media teams report impressions, and paid teams report clicks. Business leaders still need to know whether the combined work creates demand, improves conversion, or supports retention.

5WPR brings performance marketing, social media marketing, content marketing, public relations, and AI visibility into a coordinated plan. Shared goals and reporting make it easier to decide what should scale, change, or stop.

Recognition
  • Worklife Awards Finalist
  • Ragan Top Places to Work in Communications Awards
  • PR Daily Top Agencies Awards
  • Inc. Power Partner Awards 2026 — 5W named a leading service provider
  • The PR Net 100 — 5W named top 100 PR and communications agency in the nation
  • 5W Recognized as a Top Place to Work in Communications Awards Honoree 2026

Verified Growth Marketing Results

Case study 01

CaratLane: Paid Social Performance

A paid social program for CaratLane produced a 250% increase in conversion rate, a 10% reduction in paid social spending, a 94% increase in attributed purchases, and a 72% increase in attributed revenue.

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Case study 02

Samsung SmartThings: Integrated Paid, Earned, and Social

An integrated paid, earned, and social campaign for Samsung SmartThings generated 4 million paid media impressions and more than 8 billion earned media impressions in six months. The program also produced nearly 40,000 social engagements and 17.28% Instagram audience growth.

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These programs show how testing, creative, paid distribution, and communications can work toward defined growth outcomes.

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Frequently Asked Questions

What does a growth marketing agency do?

A growth marketing agency tests and improves acquisition, conversion, retention, and revenue across the customer journey.

How is growth marketing different from digital marketing?

Digital marketing describes the channels used to reach an audience. Growth marketing connects those channels through testing and measurement across the full journey.

What is an AI growth marketing agency?

An AI growth marketing agency uses AI-assisted research, analysis, testing, and automation while maintaining human control over strategy, evidence, creative standards, and spending.

Which channels can a growth program include?

A program may include paid search, paid social, SEO, GEO, content, email, affiliate marketing, retail media, connected television, and conversion testing.

How does 5WPR measure growth?

Measurement follows the business goal. Teams may track acquisition cost, conversion rate, attributed revenue, retention, lifetime value, pipeline, audience growth, or AI visibility.

Can growth marketing work with public relations?

Yes. Earned coverage can build awareness and trust, while paid, search, social, and email programs extend that attention and guide audiences toward action.

Want to talk through your current channel mix? Send the details or email the team.

Connect Every Channel Around the Outcomes You Need

Growth depends on how well channels work together. 5WPR connects communications, creative, paid media, search, AI visibility, content, and retention around the outcomes a brand needs to improve.

Start a growth marketing conversation with 5WPR to discuss your audience, channel mix, performance gaps, and goals.

Get in touch

Let's build your next chapter.

Tell us what you're working on. A senior strategist will respond within one business day.

Email
info@5wpr.com
Phone
212.999.5585
Offices
New York · HQ469 7th Avenue, Floor 8
New York, NY 10018
Miami100 SE 2nd Street, Floor 38
Miami, FL 33131
Tampa110 South 12th Street
Tampa, FL 33602