Emily Hochhauser serves as an Associate Vice President on the Digital team at 5WPR, where she leads influencer and creator strategy for a range of established and emerging brands across the consumer space, including beauty, health, travel, and hospitality.
Emily specializes in developing culturally relevant influencer campaigns that tap into emerging trends and spark meaningful conversation across both traditional and social media. With deep expertise in influencer partnerships and digital storytelling, she creates programs that generate viral moments, build brand affinity, and deliver measurable impact for her clients.
She has cultivated strong relationships with leading influencers, experts, and creator agencies, enabling her to execute strategic partnerships and high-impact collaborations for her clients.
Prior to 5W, Emily worked across beauty & wellness and spirits clients at Tractenberg & Co. and starpower. She holds a Bachelor of Arts in Communications from the University of Michigan and has a seven-year tenure at 5WPR.