5WPR Research Reports

The Cannabis Communications Gap

A report on why the cannabis industry operates with limited communications infrastructure despite its rapid growth.

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Gaming Trust Index 2026

A study on how trust, reputation, and earned media shape marketing performance in gaming and gambling.

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Israeli Tech in Florida

A study documenting the economic impact of Israeli-founded technology companies operating across Florida.

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The Crisis Tax

New research quantifying the financial cost of poor crisis communications and its impact on shareholder value.

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The SaaS Content Paradox

An analysis of why SaaS companies are spending more on content marketing while many are getting less from it.

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The Wealth Migration Report

A 5WPR and Haute Jets report on where the world's wealthy are moving and the private aviation routes following the money.

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The Hospitality Celebrity Index

A research report on why some celebrity hospitality brands last for decades while others fail quickly.

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The Loyalty Premium 2026

A report on how loyalty, trust, and customer retention shape brand value and long-term growth.

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Claude in Israel: Startup Nation Study

A study examining Claude’s presence, usage, and relevance within Israel’s startup and technology ecosystem.

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The Celebrity-Brand Fit Index

A sector-by-sector analysis of where celebrity brand partnerships create value — and where they can destroy it.

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The GEO Reckoning

A report on how AI answer engines are reshaping brand discovery and why Generative Engine Optimization now matters.

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PR & Marketing Education

A guide to how PR and marketing education is evolving in an industry shaped by AI, data, and integrated communications.

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LinkedIn Founder Voice Playbook: Health Tech 2026

A playbook for health tech founders on building authority, trust, visibility, and category leadership on LinkedIn.

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Frequently Asked Questions

What is the Wealth Migration Report?

The Wealth Migration Report is a research study produced by 5WPR and Haute Jets analyzing global movement of high-net-worth individuals, capital flows, and the private aviation routes that support them. The report highlights record levels of millionaire relocation and the economic, lifestyle, and infrastructure shifts driving those movements.

How many millionaires are relocating globally?

The report projects that approximately 142,000 millionaires will relocate internationally in 2025, marking the largest single-year wealth migration on record. This number is expected to grow further in 2026, reflecting an accelerating global redistribution of wealth.

Which countries are losing and gaining the most wealth?

The United Kingdom is experiencing the largest outflow of millionaires, while the United Arab Emirates continues to lead global wealth inflows. The United States, particularly Florida, remains a major destination for both domestic and international wealth migration.

Why is wealth migration increasing globally?

Wealth migration is being driven by a combination of tax policy, regulatory environments, geopolitical stability, lifestyle preferences, and the rise of new wealth classes such as crypto millionaires. These factors are reshaping where high-net-worth individuals choose to live and invest.

How does private aviation relate to wealth migration?

The report shows that private aviation activity closely mirrors wealth migration patterns. Key global corridors, such as New York to Miami and London to Dubai, reflect the movement of high-net-worth individuals who increasingly maintain multiple residences across regions.

What is the impact of crypto wealth on migration trends?

The rise of crypto wealth has introduced a new class of globally mobile individuals who prioritize tax efficiency, regulatory clarity, and lifestyle flexibility. This group is significantly influencing migration patterns toward destinations like Dubai, Singapore, Portugal, and Puerto Rico.

Why does wealth migration matter for brands and marketers?

Wealth migration directly impacts where affluent audiences live, consume media, and spend money. Brands targeting high-net-worth individuals must adapt their PR, marketing, and media strategies to reflect shifting geographic and behavioral patterns.

How is Miami emerging as a global financial hub?

Miami is becoming a major center for finance and wealth due to significant inflows of capital, corporate relocations, and strong growth in luxury real estate. The city is increasingly viewed as a primary residence for high-net-worth individuals rather than a secondary destination.

What industries are most affected by wealth migration?

Industries most impacted include luxury real estate, private aviation, financial services, hospitality, and high-end consumer brands. These sectors rely heavily on high-net-worth audiences whose geographic distribution is rapidly changing.

How can businesses use the Wealth Migration Report?

Businesses can use the report to refine audience targeting, adjust market strategy, identify new geographic opportunities, and align communications with where wealth is actively moving. It serves as a data-driven foundation for PR, marketing, and investment decisions.

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Published by 5WPR Research. 5wpr.com