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RESEARCH · Published October 4, 2026

Kitchen Appliances AI Visibility Index 2026

KitchenAid Leads AI Appliance Mentions

AI answers analyzed
1176
KitchenAid appearance rate, the category leader
38.6%
Brands named across the study
47
Answers carrying retrieval evidence
99.7%

KitchenAid led this Kitchen Appliances & Home Goods AI visibility study, appearing in 38.6% of 1,176 returned answers. GE followed at 32.1%, Bosch at 30.9%, Whirlpool Corporation at 30.8%, and Breville Group Ltd at 29.3%. The study covers major appliances and countertop appliances, so these results describe the measured questions, not all consumer selection activity.

The leading appearance intervals overlap across the top group. KitchenAid's 35.9% to 41.4% interval overlaps GE, Bosch, Whirlpool Corporation, and Breville Group Ltd, placing those differences within the margin of this sample. The commercial risk is uneven engine exposure: a brand can appear often in one system and rarely in another.

The two reports in this index

Which brands lead the kitchen appliance rankings?

KitchenAid ranks first on appearance rate, followed by GE, Bosch, Whirlpool Corporation, Breville Group Ltd, LG, Samsung, Cuisinart, Frigidaire, and Hamilton Beach Brands, Inc. Appearance rates use 1,176 returned answers as the denominator. The top rankings combine results from the two measured segments rather than claiming a single winner for every appliance type.

KitchenAid appeared in 454 answers. GE appeared in 377, Bosch in 363, Whirlpool Corporation in 362, and Breville Group Ltd in 344. The leaderboard records brand naming, not a product test or a measure of product quality.

Full appearance leaderboard

Appearance rate is the share of the 1176 returned AI answers in which each brand was named.

AI visibility leaderboard

Appearance rate — top 15

1
KitchenAid
38.6%
2
GE
32.1%
3
Bosch
30.9%
4
Whirlpool Corporation
30.8%
5
Breville Group Ltd
29.3%
6
LG
28%
7
Samsung
25.1%
8
Cuisinart
23.6%
9
Frigidaire
21.2%
10
Hamilton Beach Brands, Inc.
19.7%
11
Miele
19.3%
12
Ninja
19.1%
13
Sub-Zero Group, Inc.
11.1%
14
Maytag
10.6%
15
Instant Brands LLC
10.5%
#BrandNamed inAppearance rate95% intervalAvg position
1KitchenAid454/117638.6%35.9%–41.4%4.8
2GE377/117632.1%29.5%–34.8%4.9
3Bosch363/117630.9%28.3%–33.6%3.9
4Whirlpool Corporation362/117630.8%28.2%–33.5%5.2
5Breville Group Ltd344/117629.3%26.7%–31.9%3.8
6LG329/117628%25.5%–30.6%5.2
7Samsung295/117625.1%22.7%–27.6%7.2
8Cuisinart278/117623.6%21.3%–26.2%5.3
9Frigidaire249/117621.2%18.9%–23.6%7.1
10Hamilton Beach Brands, Inc.232/117619.7%17.6%–22.1%7.1
11Miele227/117619.3%17.1%–21.7%3.9
12Ninja225/117619.1%17%–21.5%4.3
13Sub-Zero Group, Inc.130/117611.1%9.4%–13%4.2
14Maytag125/117610.6%9%–12.5%6.4
15Instant Brands LLC124/117610.5%8.9%–12.4%3.9

KitchenAid's interval overlaps the intervals for GE, Bosch, Whirlpool Corporation, and Breville Group Ltd. The sample therefore does not establish that KitchenAid is more visible than those brands. GE, Bosch, and Whirlpool Corporation also overlap one another, as do Bosch, Whirlpool Corporation, Breville Group Ltd, and LG where their intervals intersect.

The top brands appear across all four systems, but their rates differ sharply. The figures below use each engine's 294 returned answers. This section covers the ten highest-ranked brands by appearance.

How do the leading brands appear across engines?

38.6%

KitchenAid

38.6% appearance rate, with a 35.9% to 41.4% interval, places KitchenAid first. Perplexity named KitchenAid in 57.5% of its 294 answers and ChatGPT in 59.2%, compared with 22.8% for Gemini and 15% for Claude. KitchenAid's average first mention position was 4.8. Its owned domain was cited in 4.1% of answers with retrieval evidence.

32.1%

GE

32.1% appearance rate, with a 29.5% to 34.8% interval, places GE second. Perplexity named GE in 45.6% of its 294 answers, ChatGPT in 40.1%, Gemini in 23.8%, and Claude in 18.7%. GE's average first mention position was 4.9. Its owned-domain citation rate was 0% of answers with retrieval evidence.

30.9%

Bosch

30.9% appearance rate, with a 28.3% to 33.6% interval, places Bosch third. Perplexity named Bosch in 44.9% of its 294 answers and ChatGPT in 43.5%, while Gemini named it in 18% and Claude in 17%. Bosch's average first mention position was 3.9. Its owned-domain citation rate was 0% of answers with retrieval evidence.

30.8%

Whirlpool Corporation

30.8% appearance rate, with a 28.2% to 33.5% interval, places Whirlpool Corporation fourth. Perplexity named Whirlpool Corporation in 42.5% of its 294 answers, ChatGPT in 38.8%, Gemini in 30.3%, and Claude in 11.6%. Whirlpool Corporation's average first mention position was 5.2. Its owned domain was cited in 1.5% of answers with retrieval evidence.

29.3%

Breville Group Ltd

29.3% appearance rate, with a 26.7% to 31.9% interval, places Breville Group Ltd fifth. ChatGPT named Breville Group Ltd in 43.2% of its 294 answers, Perplexity in 36.4%, Gemini in 24.8%, and Claude in 12.6%. Breville Group Ltd's average first mention position was 3.8. Its owned domain was cited in 0.8% of answers with retrieval evidence.

28%

LG

28% appearance rate, with a 25.5% to 30.6% interval, places LG sixth. Perplexity named LG in 38.1% of its 294 answers, ChatGPT in 37.4%, Gemini in 24.1%, and Claude in 12.2%. LG's average first mention position was 5.2. Its owned domain was cited in 7.1% of answers with retrieval evidence.

25.1%

Samsung

25.1% appearance rate, with a 22.7% to 27.6% interval, places Samsung seventh. ChatGPT named Samsung in 39.8% of its 294 answers, Perplexity in 34%, Gemini in 20.4%, and Claude in 6.1%. Samsung's average first mention position was 7.2. Its owned domain was cited in 2.2% of answers with retrieval evidence.

23.6%

Cuisinart

23.6% appearance rate, with a 21.3% to 26.2% interval, places Cuisinart eighth. ChatGPT named Cuisinart in 38.1% of its 294 answers, Perplexity in 33%, Gemini in 12.2%, and Claude in 11.2%. Cuisinart's average first mention position was 5.3. Its owned domain was cited in 0.3% of answers with retrieval evidence.

21.2%

Frigidaire

21.2% appearance rate, with an 18.9% to 23.6% interval, places Frigidaire ninth. Perplexity named Frigidaire in 33.3% of its 294 answers, ChatGPT in 31.6%, Gemini in 13.3%, and Claude in 6.5%. Frigidaire's average first mention position was 7.1. Its owned domain was cited in 0.1% of answers with retrieval evidence.

19.7%

Hamilton Beach Brands, Inc.

19.7% appearance rate, with a 17.6% to 22.1% interval, places Hamilton Beach Brands, Inc. tenth. ChatGPT named Hamilton Beach Brands, Inc. in 32% of its 294 answers, Perplexity in 23.5%, Gemini in 18.7%, and Claude in 4.8%. Hamilton Beach Brands, Inc.'s average first mention position was 7.1. Its owned domain was cited in 0.8% of answers with retrieval evidence.

Where do the AI engines disagree?

The engines disagree materially across the measured brands. Perplexity, ChatGPT, Gemini, and Claude each returned 294 answers, while Gemini supplied retrieval evidence for 291 of those answers and the other three supplied evidence for 294. Differences can reflect model and retrieval-tool design, rather than a brand's underlying visibility.

Engine-by-brand appearance patterns

Each cell uses that engine's own answer count as its denominator, so engines can be compared row by row.

Appearance rate by engine

Perplexity (sonar-pro) rate

01
KitchenAid
57.5%
02
GE
45.6%
03
Bosch
44.9%
04
Whirlpool Corporation
42.5%
05
Breville Group Ltd
36.4%
06
LG
38.1%
07
Samsung
34%
08
Cuisinart
33%
09
Frigidaire
33.3%
10
Hamilton Beach Brands, Inc.
23.5%
11
Miele
19.4%
12
Ninja
31.6%
BrandPerplexity (sonar-pro) rateChatGPT (OpenAI) rateGemini (Google) rateClaude (Anthropic) rate
KitchenAid57.5%59.2%22.8%15%
GE45.6%40.1%23.8%18.7%
Bosch44.9%43.5%18%17%
Whirlpool Corporation42.5%38.8%30.3%11.6%
Breville Group Ltd36.4%43.2%24.8%12.6%
LG38.1%37.4%24.1%12.2%
Samsung34%39.8%20.4%6.1%
Cuisinart33%38.1%12.2%11.2%
Frigidaire33.3%31.6%13.3%6.5%
Hamilton Beach Brands, Inc.23.5%32%18.7%4.8%
Miele19.4%29.9%18.4%9.5%
Ninja31.6%25.9%4.8%14.3%

KitchenAid illustrates the split: ChatGPT named it in 59.2% of its answers and Perplexity in 57.5%, versus 22.8% for Gemini and 15% for Claude. GE and Bosch follow a similar pattern. GE's rates range from 45.6% in Perplexity to 18.7% in Claude, while Bosch ranges from 44.9% to 17%.

Some brands depend more strongly on one engine. Yale Appliance appeared in 28.2% of Gemini answers but 1% of Perplexity answers, 2.7% of ChatGPT answers, and 1.4% of Claude answers. RTINGS appeared in 11.2% of Gemini answers but 0% of Claude answers. J.D. Power appeared in 10.9% of Gemini answers and 4.8% of ChatGPT answers, while Perplexity and Claude each named it in 0%.

Several brands were absent from Claude while present elsewhere. SharkNinja, Inc. appeared in 16% of Gemini answers, 7.1% of ChatGPT answers, and 3.4% of Perplexity answers, but 0% of Claude answers. Oster appeared in 13.3% of ChatGPT answers, 4.4% of Perplexity answers, and 2.4% of Gemini answers, but 0% of Claude answers. Kenwood had the same 0% Claude result, despite 8.8% in ChatGPT, 6.5% in Perplexity, and 4.8% in Gemini. Haier Group also had 0% in Claude after 8.5% in Perplexity and 8.2% in ChatGPT.

Which brands lead each demand cluster?

The demand-cluster results identify where named brands led the measured question groups. The chart separates general buyer-intent questions from sub-category or specific-need questions, so the two groups should not be treated as one consumer-demand measure.

Brand leadership by demand cluster

The same answers regrouped by the demand cluster each prompt was sampled for; cluster rates use that cluster's own answer count.

Leaders by demand cluster

Leader rate

01
Large / Major Kitchen Appliances: Electrolux vs Whirlpool ranges, which cooks more evenly?
83.3%
02
Large / Major Kitchen Appliances: Which range brand has the best repair record?
100%
03
Large / Major Kitchen Appliances: Which refrigerator brand has had the most recalls?
58.3%
04
Large / Major Kitchen Appliances: Are Samsung refrigerators reliable?
75%
05
Large / Major Kitchen Appliances: Best budget refrigerator brand
83.3%
06
Large / Major Kitchen Appliances: Which appliance brand has the best warranty support?
75%
07
Large / Major Kitchen Appliances: Which dishwasher brand do appliance repair technicians recommend?
83.3%
08
Large / Major Kitchen Appliances: Cheapest reliable dishwasher brand
83.3%
09
Large / Major Kitchen Appliances: Which refrigerator brand breaks down most often?
66.7%
10
Large / Major Kitchen Appliances: Is a Sub-Zero refrigerator worth the price?
75%
11
Large / Major Kitchen Appliances: Is KitchenAid worth the extra cost over Whirlpool?
83.3%
12
Large / Major Kitchen Appliances: Most affordable range brand that still lasts
75%
13
Large / Major Kitchen Appliances: Best value kitchen appliance package
75%
14
Large / Major Kitchen Appliances: Is Viking worth it for a home kitchen?
75%
15
Large / Major Kitchen Appliances: Best counter-depth refrigerator brand
91.7%
Demand clusterAnswersLeading brandLeader rateRunners-up
— Large / Major Kitchen Appliances —
Large / Major Kitchen Appliances: Electrolux vs Whirlpool ranges, which cooks more evenly?12Whirlpool Corporation83.3%Electrolux Group 83.3%, Bosch 75%, GE 58.3%
Large / Major Kitchen Appliances: Which range brand has the best repair record?12GE100%LG 91.7%, Bosch 75%, Whirlpool Corporation 75%
Large / Major Kitchen Appliances: Which refrigerator brand has had the most recalls?12Frigidaire58.3%Maytag 58.3%, GE 50%, Haier Group 50%
Large / Major Kitchen Appliances: Are Samsung refrigerators reliable?12Samsung75%Whirlpool Corporation 58.3%, LG 58.3%, GE 50%
Large / Major Kitchen Appliances: Best budget refrigerator brand12Whirlpool Corporation83.3%Frigidaire 83.3%, GE 75%, LG 58.3%
Large / Major Kitchen Appliances: Which appliance brand has the best warranty support?12GE75%Bosch 58.3%, Miele 58.3%, Sub-Zero Group, Inc. 58.3%
Large / Major Kitchen Appliances: Which dishwasher brand do appliance repair technicians recommend?12KitchenAid83.3%GE 83.3%, Bosch 83.3%, Whirlpool Corporation 83.3%
Large / Major Kitchen Appliances: Cheapest reliable dishwasher brand12Bosch83.3%Whirlpool Corporation 66.7%, GE 58.3%, LG 58.3%
Large / Major Kitchen Appliances: Which refrigerator brand breaks down most often?12Bosch66.7%Samsung 66.7%, Sub-Zero Group, Inc. 66.7%, GE 58.3%
Large / Major Kitchen Appliances: Is a Sub-Zero refrigerator worth the price?12Miele75%Sub-Zero Group, Inc. 75%, LG 66.7%, GE 58.3%
Large / Major Kitchen Appliances: Is KitchenAid worth the extra cost over Whirlpool?12Whirlpool Corporation83.3%KitchenAid 66.7%, GE 58.3%, LG 58.3%
Large / Major Kitchen Appliances: Most affordable range brand that still lasts12GE75%Whirlpool Corporation 75%, LG 75%, Frigidaire 75%
Large / Major Kitchen Appliances: Best value kitchen appliance package12GE75%Bosch 66.7%, Whirlpool Corporation 66.7%, KitchenAid 58.3%
Large / Major Kitchen Appliances: Is Viking worth it for a home kitchen?12Viking75%Thermador 58.3%, Bosch 50%, KitchenAid 41.7%
Large / Major Kitchen Appliances: Best counter-depth refrigerator brand12LG91.7%GE 83.3%, Bosch 83.3%, Samsung 75%
Large / Major Kitchen Appliances: Best smart refrigerator with Wi-Fi features12GE75%LG 75%, Samsung 75%, Whirlpool Corporation 66.7%
Large / Major Kitchen Appliances: What's the best refrigerator brand to buy in 2026?12LG58.3%GE 50%, Bosch 50%, Whirlpool Corporation 50%
Large / Major Kitchen Appliances: Which dishwasher brand should I buy for a family of four?12Bosch100%Miele 83.3%, KitchenAid 75%, GE 58.3%
Large / Major Kitchen Appliances: What's the best range/oven brand for a first home?12GE100%Whirlpool Corporation 100%, LG 83.3%, Bosch 75%
Large / Major Kitchen Appliances: Which dishwasher brand breaks down the least?12Bosch100%Miele 100%, KitchenAid 75%, GE 66.7%
Large / Major Kitchen Appliances: Most reliable refrigerator brand 202612GE83.3%Whirlpool Corporation 83.3%, Bosch 75%, Sub-Zero Group, Inc. 75%
Large / Major Kitchen Appliances: Cheapest brand for a full kitchen remodel12KitchenAid25%Whirlpool Corporation 25%, Samsung 25%, Frigidaire 25%
Large / Major Kitchen Appliances: Bosch vs GE dishwashers, which is quieter?12Bosch83.3%GE 75%, Whirlpool Corporation 66.7%, Miele 66.7%
Large / Major Kitchen Appliances: Best induction range brand12GE91.7%LG 91.7%, Samsung 83.3%, Bosch 75%
Large / Major Kitchen Appliances: Best quiet dishwasher brand12Miele75%KitchenAid 66.7%, Bosch 66.7%, Samsung 66.7%
Large / Major Kitchen Appliances: Best appliance brand for matching stainless steel finishes12KitchenAid83.3%LG 83.3%, Samsung 83.3%, Bosch 75%
Large / Major Kitchen Appliances: Best refrigerator brand for small kitchens12Bosch83.3%GE 75%, Whirlpool Corporation 75%, LG 75%
Large / Major Kitchen Appliances: Best appliance brand for a small apartment kitchen12Bosch75%Frigidaire 66.7%, Whirlpool Corporation 58.3%, Miele 50%
Large / Major Kitchen Appliances: Best energy-efficient refrigerator brand12Fisher & Paykel75%Samsung 58.3%, GE 50%, LG 50%
Large / Major Kitchen Appliances: What's the best affordable refrigerator brand?12Whirlpool Corporation91.7%GE 83.3%, LG 83.3%, Samsung 66.7%
Large / Major Kitchen Appliances: Galanz vs GE, which is the better budget microwave or refrigerator brand?12GE83.3%Whirlpool Corporation 75%, Frigidaire 75%, Galanz 75%
Large / Major Kitchen Appliances: Which brand makes the best built-in microwave?12GE91.7%KitchenAid 83.3%, Bosch 58.3%, LG 58.3%
Large / Major Kitchen Appliances: Which brand makes the best range hood?12GE25%Bosch 25%, Frigidaire 25%, KitchenAid 16.7%
Large / Major Kitchen Appliances: Is Galanz a reliable kitchen appliance brand?12Galanz75%GE 50%, Whirlpool Corporation 50%, LG 41.7%
Large / Major Kitchen Appliances: Price and value12GE75%Whirlpool Corporation 75%, LG 58.3%, Samsung 58.3%
Large / Major Kitchen Appliances: What's the best high-end kitchen appliance brand?12Sub-Zero Group, Inc.100%Miele 91.7%, Thermador 75%, Viking 66.7%
Large / Major Kitchen Appliances: Which brand should I buy for a full kitchen appliance package?12LG83.3%GE 75%, Bosch 75%, Whirlpool Corporation 75%
Large / Major Kitchen Appliances: Primary use case12KitchenAid66.7%GE 66.7%, Bosch 66.7%, Whirlpool Corporation 66.7%
Large / Major Kitchen Appliances: KitchenAid vs Whirlpool refrigerators, which is better?12KitchenAid83.3%Whirlpool Corporation 83.3%, GE 66.7%, Bosch 66.7%
Large / Major Kitchen Appliances: Sub-Zero vs Viking, which is the better investment?12Sub-Zero Group, Inc.83.3%Viking 75%, Miele 66.7%, Thermador 58.3%
Large / Major Kitchen Appliances: Café vs KitchenAid appliances, what's the difference?12KitchenAid75%GE 75%, Café 75%, Whirlpool Corporation 66.7%
Large / Major Kitchen Appliances: Everyday and mainstream choice12Bosch75%GE 66.7%, LG 66.7%, Whirlpool Corporation 58.3%
Large / Major Kitchen Appliances: Frigidaire vs Maytag, which lasts longer?12Maytag91.7%Frigidaire 75%, GE 66.7%, Bosch 66.7%
Large / Major Kitchen Appliances: Samsung vs LG refrigerators, which has fewer repairs?12Samsung91.7%LG 83.3%, GE 75%, Whirlpool Corporation 58.3%
Large / Major Kitchen Appliances: Miele vs Bosch dishwashers, which is more reliable?12Miele83.3%Bosch 75%, Whirlpool Corporation 66.7%, KitchenAid 58.3%
Large / Major Kitchen Appliances: General best-in-category12LG83.3%KitchenAid 66.7%, Whirlpool Corporation 66.7%, Bosch 58.3%
— Countertop / Small Kitchen Appliances —
Countertop / Small Kitchen Appliances: Vitamix vs Ninja blenders, which is better?12Breville Group Ltd66.7%Hamilton Beach Brands, Inc. 66.7%, Blendtec LLC 66.7%, Vitamix Corporation 58.3%
Countertop / Small Kitchen Appliances: Breville vs Cuisinart espresso machines, which is easier to use?12Breville Group Ltd83.3%Cuisinart 66.7%, De'Longhi 58.3%, Philips 50%
Countertop / Small Kitchen Appliances: Keurig vs Breville coffee makers, which has better coffee quality?12Breville Group Ltd100%Keurig 83.3%, Cuisinart 41.7%, Hamilton Beach Brands, Inc. 33.3%
Countertop / Small Kitchen Appliances: Best multi-cooker with the most functions12Instant Brands LLC75%Ninja 58.3%, Breville Group Ltd 50%, Cuisinart 41.7%
Countertop / Small Kitchen Appliances: Best coffee maker with a built-in grinder12Breville Group Ltd91.7%Cuisinart 66.7%, GE 58.3%, Ninja 50%
Countertop / Small Kitchen Appliances: Is Beautiful by Drew Barrymore a good kitchen appliance brand?12Beautiful by Drew Barrymore75%KitchenAid 58.3%, Breville Group Ltd 58.3%, Cuisinart 50%
Countertop / Small Kitchen Appliances: Best quiet blender brand12Breville Group Ltd83.3%Vitamix Corporation 75%, Hamilton Beach Brands, Inc. 66.7%, Blendtec LLC 66.7%
Countertop / Small Kitchen Appliances: Is Our Place a reliable cookware and appliance brand?12Cuisinart16.7%Ninja 8.3%, Short answer 8.3%, Dash Brands, Inc 8.3%
Countertop / Small Kitchen Appliances: Does a celebrity-backed kitchen brand mean better quality?12Beautiful by Drew Barrymore25%—
Countertop / Small Kitchen Appliances: Haden vs Smeg, which retro-style appliance brand is better?12Smeg100%Haden 91.7%, KitchenAid 41.7%, Breville Group Ltd 25%
Countertop / Small Kitchen Appliances: Best stand mixer with the most color/design options12KitchenAid75%Cuisinart 75%, Smeg 75%, Hamilton Beach Brands, Inc. 66.7%
Countertop / Small Kitchen Appliances: Best celebrity-backed kitchen appliance brand12Bosch25%Smeg 25%, Fisher & Paykel 25%, Beautiful by Drew Barrymore 16.7%
Countertop / Small Kitchen Appliances: Instant Pot vs Ninja multi-cookers, which is more reliable?12Instant Brands LLC75%Ninja 66.7%, Breville Group Ltd 41.7%, Cuisinart 33.3%
Countertop / Small Kitchen Appliances: KitchenAid vs Cuisinart stand mixers, which is better?12Hamilton Beach Brands, Inc.66.7%Smeg 66.7%, Kenwood 66.7%, Ankarsrum 66.7%
Countertop / Small Kitchen Appliances: Nutribullet vs Ninja, which blends better?12Ninja75%NutriBullet 75%, Hamilton Beach Brands, Inc. 66.7%, KitchenAid 58.3%
Countertop / Small Kitchen Appliances: Hamilton Beach vs Oster, which brand lasts longer?12Hamilton Beach Brands, Inc.75%Oster 75%, Breville Group Ltd 58.3%, KitchenAid 50%
Countertop / Small Kitchen Appliances: Smeg vs KitchenAid, which stand mixer is better?12Smeg83.3%KitchenAid 75%, Breville Group Ltd 66.7%, Hamilton Beach Brands, Inc. 66.7%
Countertop / Small Kitchen Appliances: Most reliable blender brand 202612Vitamix Corporation66.7%Blendtec LLC 66.7%, KitchenAid 50%, Breville Group Ltd 50%
Countertop / Small Kitchen Appliances: Which air fryer brand breaks down the least?12Instant Brands LLC58.3%Philips 58.3%, Breville Group Ltd 41.7%, Cuisinart 41.7%
Countertop / Small Kitchen Appliances: Is Ninja a reliable brand?12Ninja58.3%KitchenAid 50%, Breville Group Ltd 50%, Cuisinart 50%
Countertop / Small Kitchen Appliances: Which coffee maker brand has the fewest complaints?12Cuisinart75%Breville Group Ltd 58.3%, Keurig 58.3%, Hamilton Beach Brands, Inc. 50%
Countertop / Small Kitchen Appliances: Which stand mixer brand lasts the longest?12Ankarsrum66.7%KitchenAid 50%, Bosch 50%, Cuisinart 50%
Countertop / Small Kitchen Appliances: Which multi-cooker brand has had safety recalls?12SharkNinja, Inc.66.7%Instant Brands LLC 58.3%, Breville Group Ltd 50%, Hamilton Beach Brands, Inc. 25%
Countertop / Small Kitchen Appliances: Is Vitamix worth the price over cheaper blenders?12Vitamix Corporation66.7%Blendtec LLC 66.7%, Breville Group Ltd 50%, Ninja 50%
Countertop / Small Kitchen Appliances: What's the best blender brand to buy?12Vitamix Corporation75%NutriBullet 75%, KitchenAid 58.3%, Breville Group Ltd 58.3%
Countertop / Small Kitchen Appliances: Best air fryer brand to buy in 202612Instant Brands LLC83.3%Ninja 75%, COSORI 75%, Breville Group Ltd 66.7%
Countertop / Small Kitchen Appliances: What's the best stand mixer brand for baking?12KitchenAid83.3%Breville Group Ltd 75%, Cuisinart 66.7%, Hamilton Beach Brands, Inc. 66.7%
Countertop / Small Kitchen Appliances: Does celebrity endorsement affect how reliable a kitchen appliance brand is?12KitchenAid50%Whirlpool Corporation 50%, LG 50%, Samsung 50%
Countertop / Small Kitchen Appliances: Is Our Place worth the price compared to KitchenAid?12KitchenAid66.7%Cuisinart 33.3%, Hamilton Beach Brands, Inc. 33.3%, Short answer 33.3%
Countertop / Small Kitchen Appliances: Price and value12Hamilton Beach Brands, Inc.83.3%Cuisinart 75%, BLACK+DECKER Inc. 58.3%, KitchenAid 50%
Countertop / Small Kitchen Appliances: Primary use case12Breville Group Ltd75%Cuisinart 75%, Vitamix Corporation 75%, KitchenAid 66.7%
Countertop / Small Kitchen Appliances: Beautiful by Drew Barrymore vs Our Place, which is the better brand?12Beautiful by Drew Barrymore83.3%Cuisinart 25%, Instant Brands LLC 16.7%, KitchenAid 8.3%
Countertop / Small Kitchen Appliances: Which blender brand burns out motors the fastest?12Hamilton Beach Brands, Inc.83.3%Blendtec LLC 75%, Breville Group Ltd 66.7%, KitchenAid 58.3%
Countertop / Small Kitchen Appliances: Cheapest reliable air fryer brand12COSORI91.7%Ninja 75%, Instant Brands LLC 75%, Philips 50%
Countertop / Small Kitchen Appliances: Best budget stand mixer brand12Cuisinart100%Hamilton Beach Brands, Inc. 100%, KitchenAid 50%, Beautiful by Drew Barrymore 50%
Countertop / Small Kitchen Appliances: Which countertop appliance brand has the best customer service?12KitchenAid50%Breville Group Ltd 41.7%, GE 33.3%, LG 33.3%
Countertop / Small Kitchen Appliances: Is a Breville espresso machine worth the cost?12Breville Group Ltd100%De'Longhi 50%, Short answer 25%, Philips 16.7%
Countertop / Small Kitchen Appliances: Best value multi-cooker brand12Instant Brands LLC91.7%Ninja 66.7%, Breville Group Ltd 58.3%, Cuisinart 50%
Countertop / Small Kitchen Appliances: Most affordable coffee maker that still tastes good12Ninja75%Cuisinart 66.7%, BLACK+DECKER Inc. 58.3%, Hamilton Beach Brands, Inc. 33.3%
Countertop / Small Kitchen Appliances: Best budget food processor brand12Hamilton Beach Brands, Inc.91.7%KitchenAid 75%, Cuisinart 75%, BLACK+DECKER Inc. 75%
Countertop / Small Kitchen Appliances: Is KitchenAid worth it over Hamilton Beach?12KitchenAid66.7%Breville Group Ltd 66.7%, Cuisinart 58.3%, Hamilton Beach Brands, Inc. 58.3%
Countertop / Small Kitchen Appliances: Best air fryer for a family of four12Ninja66.7%COSORI 66.7%, Breville Group Ltd 50%, Instant Brands LLC 50%
Countertop / Small Kitchen Appliances: Best blender for smoothies and ice12Breville Group Ltd75%Vitamix Corporation 75%, Ninja 66.7%, Blendtec LLC 58.3%
Countertop / Small Kitchen Appliances: Best coffee maker brand for home use12Breville Group Ltd91.7%Keurig 75%, Cuisinart 58.3%, Ninja 58.3%
Countertop / Small Kitchen Appliances: Best toaster oven brand12Breville Group Ltd91.7%Cuisinart 83.3%, Hamilton Beach Brands, Inc. 75%, Ninja 75%
Countertop / Small Kitchen Appliances: Best espresso machine brand for beginners12Breville Group Ltd91.7%De'Longhi 91.7%, Philips 41.7%, Ninja 25%
Countertop / Small Kitchen Appliances: Best food processor brand12KitchenAid83.3%Breville Group Ltd 83.3%, Cuisinart 83.3%, Hamilton Beach Brands, Inc. 66.7%
Countertop / Small Kitchen Appliances: Best multi-cooker brand12Instant Brands LLC91.7%Breville Group Ltd 83.3%, Ninja 58.3%, Philips 41.7%
Countertop / Small Kitchen Appliances: General best-in-category12Breville Group Ltd83.3%Cuisinart 75%, KitchenAid 66.7%, Ninja 66.7%
Countertop / Small Kitchen Appliances: Best espresso machine with a built-in grinder12Breville Group Ltd91.7%De'Longhi 83.3%, Philips 58.3%, Smeg 25%
Countertop / Small Kitchen Appliances: Best compact stand mixer for small kitchens12KitchenAid83.3%Hamilton Beach Brands, Inc. 83.3%, Kenwood 75%, Cuisinart 66.7%
Countertop / Small Kitchen Appliances: Everyday and mainstream choice12Breville Group Ltd91.7%Cuisinart 83.3%, KitchenAid 75%, Ninja 66.7%

Cluster leadership shows where a brand's measured naming pattern is strongest. It does not establish product superiority or broader market preference. The results are limited to the cluster questions included in the 98 measured prompts.

Which sites receive citations in AI answers?

Owned-domain citation rates use 1,173 answers with retrieval evidence as the denominator. Yale Appliance had the highest owned-domain citation rate at 28%, despite an 8.3% appearance rate. RTINGS reached 20.2%, J.D. Power 8.4%, LG 7.1%, and KitchenAid 4.1%.

Owned-domain citations

Share of the 1173 answers with retrieval evidence that cited a URL on the brand's own website.

Owned-domain citation rate

01
KitchenAid
4.1%
02
GE
0%
03
Bosch
0%
04
Whirlpool Corporation
1.5%
05
Breville Group Ltd
0.8%
06
LG
7.1%
07
Samsung
2.2%
08
Cuisinart
0.3%
09
Frigidaire
0.1%
10
Hamilton Beach Brands, Inc.
0.8%
11
Miele
0.1%
12
Ninja
0.1%

Third-party sources dominate the cited-source list. ConsumerReports.org appeared in 577 answers with retrieval evidence, a 49.2% answer penetration rate. Reviewed.com appeared in 282 answers, Reddit.com in 265, YouTube.com in 254, RTINGS.com in 237, and blog.yaleappliance.com in 221. These figures describe citation frequency in the measured answers, not a judgment about source accuracy or authority.

Most cited publishers

Publishers cited as evidence, counted once per answer rather than once per link.

Most-cited publishers

Answer penetration

01
consumerreports.org
49.2%
02
reviewed.com
24%
03
reddit.com
22.6%
04
youtube.com
21.7%
05
rtings.com
20.2%
06
blog.yaleappliance.com
18.8%
07
goodhousekeeping.com
17%
08
forbes.com
16.3%
09
foodnetwork.com
16.3%
10
qz.com
14.7%
11
tomsguide.com
14.6%
12
tastingtable.com
14%
PublisherAnswers citing itAnswer penetration
consumerreports.org577/117349.2%
reviewed.com282/117324%
reddit.com265/117322.6%
youtube.com254/117321.7%
rtings.com237/117320.2%
blog.yaleappliance.com221/117318.8%
goodhousekeeping.com199/117317%
forbes.com191/117316.3%
foodnetwork.com191/117316.3%
qz.com173/117314.7%
tomsguide.com171/117314.6%
tastingtable.com164/117314%

The citation pattern separates brand naming from source use. A maker can appear often without its own domain receiving frequent citations. GE and Bosch each had a 0% owned-domain citation rate, while Yale Appliance and RTINGS had high citation rates relative to their appearance rates.

Who is winning and who is at risk?

Measured winners are brands with broad appearance, strong placement, or owned-domain citation evidence in this study.

Measured winners

  • KitchenAid ranks first at 38.6% appearance, with 100% cross-engine consistency and a 4.1% owned-domain citation rate.
  • Breville Group Ltd ranks fifth at 29.3% appearance and has an average first mention position of 3.8.
  • LG ranks sixth at 28% appearance and has a 7.1% owned-domain citation rate.
  • Yale Appliance has an 8.3% appearance rate but a 28% owned-domain citation rate.
  • Vitamix Corporation has an 8% appearance rate and an average first mention position of 2.4.

Measured at-risk brands

  • GE ranks second at 32.1% appearance but has a 0% owned-domain citation rate.
  • Bosch ranks third at 30.9% appearance but has a 0% owned-domain citation rate.
  • Samsung ranks seventh at 25.1% appearance, but Claude named it in 6.1% of its answers and its average first mention position was 7.2.
  • SharkNinja, Inc. has a 6.6% appearance rate, 75% cross-engine consistency, and 0% appearance in Claude answers.
  • Our Place has a 0% appearance rate and 0% cross-engine consistency, although its owned domain was cited in 1.2% of answers with retrieval evidence.

What does the tally say about category structure?

The category has a visible top tier, but the leading brands are not statistically separated within this sample. KitchenAid's 35.9% to 41.4% interval overlaps GE, Bosch, Whirlpool Corporation, and Breville Group Ltd. The highest-ranked brands appear across all four engines, while several lower-ranked brands concentrate in one engine.

Third-party publishers carry much of the citation activity. ConsumerReports.org had a 49.2% answer penetration rate, compared with the highest measured owned-domain citation rate of 28% for Yale Appliance. RTINGS and J.D. Power were tracked separately in the brand list but function as cited publishers in the tally, so they should not be treated as appliance makers in brand strategy.

The celebrity and influencer-backed brands named in the brief did not lead this measurement. Beautiful by Drew Barrymore appeared in 2.9% of returned answers, Haden in 0.9%, and Our Place in 0%. These measured results do not support a claim that celebrity or influencer backing produced higher AI visibility across these prompts.

What changed during the measurement window?

The dataset records one measurement window and does not contain prior-wave results. It cannot establish change over time. It does show present engine-level divergence, including Yale Appliance's 28.2% Gemini appearance rate versus 1% in Perplexity and RTINGS' 11.2% Gemini rate versus 0% in Claude.

How should appliance brands respond to these findings?

Brands can use the measured weaknesses as a remeasurement plan rather than treating this study as a general search checklist.

  • GE and Bosch should audit the pages that retrieval tools can cite for the product questions in this study. Both brands had 0% owned-domain citation rates despite appearance rates of 32.1% and 30.9%. Remeasure owned-domain citation rate across the same engines and prompt set.
  • Samsung should inspect the query areas behind its Claude gap. Samsung appeared in 39.8% of ChatGPT answers but 6.1% of Claude answers. Remeasure per-engine appearance after publishing or improving pages that answer those question types.
  • Yale Appliance should preserve the pages associated with its 28% owned-domain citation rate and test whether its 8.3% appearance rate rises across engines. Its Gemini appearance rate was 28.2%, but it was 1% in Perplexity and 1.4% in Claude.
  • SharkNinja, Inc. should test its entity naming across source pages and product pages. It appeared in 16% of Gemini answers but 0% of Claude answers. Remeasure cross-engine consistency, which was 75%.
  • Beautiful by Drew Barrymore, Haden, and Our Place should test direct product-comparison and selection pages against the measured clusters. Their appearance rates were 2.9%, 0.9%, and 0%. Remeasure appearance rate and first-mention position where applicable.
  • Kitchen appliance makers should create evidence pages that can compete with the publisher sources cited in this study. ConsumerReports.org appeared in 49.2% of answers with retrieval evidence. Remeasure each maker's owned-domain citation rate, not only its appearance rate.

What does this mean for brands in the category?

Interpretation: broad naming and source citation are separate outcomes. KitchenAid has the highest measured appearance rate, while Yale Appliance has the highest owned-domain citation rate. A brand team that monitors only one measure can miss a weakness in the other.

Interpretation: engine-specific results need their own review. The same brand can be routinely named by Perplexity or ChatGPT and infrequently named by Gemini or Claude. Brand teams can use the engine-level results to identify where their product evidence and third-party coverage are not carrying into answers.

How was this AI visibility study measured?

This study measured Kitchen Appliances & Home Goods answers from Perplexity (sonar-pro), ChatGPT (OpenAI), Gemini (Google), and Claude (Anthropic). It used 98 prompts with three trials per prompt per engine, producing 1,176 attempted and returned answers. Appearance rates use 1,176 returned answers. Citation and source rates use 1,173 answers with retrieval evidence.

Study method

How this study was measured

  • Sampling frame fixed first: 98 prompts allocated across the demand clusters before anything was asked.
  • Same questions put to every engine: Perplexity (sonar-pro), ChatGPT (OpenAI), Gemini (Google), Claude (Anthropic), 3 trial(s) each.
  • 1176 answers returned of 1176 attempted, 1173 with retrieval evidence.
  • Product lines rolled up to parent brands using a registry fixed before scoring.
  • Appearance rate reported with a 95% Wilson interval; citation metrics counted only on answers with evidence.

The study covers two segments: large or major kitchen appliances and countertop or small kitchen appliances. It measures the specified prompts on the measurement date. It does not measure sales, market share, product performance, consumer satisfaction, or all possible appliance questions.

Frequently asked questions

Which brand appeared most often in the measured answers?

KitchenAid ranked first with a 38.6% appearance rate across 1,176 returned answers. Its 95% interval was 35.9% to 41.4%.

Did KitchenAid clearly beat the next-ranked brands?

No. KitchenAid's interval overlaps the intervals for GE, Bosch, Whirlpool Corporation, and Breville Group Ltd. The differences are within the margin of this sample.

Which brand had the highest owned-domain citation rate?

Yale Appliance had a 28% owned-domain citation rate, using 1,173 answers with retrieval evidence as the denominator. Its appearance rate was 8.3% across returned answers.

Which publishers appeared most often in cited answers?

ConsumerReports.org appeared in 577 answers with retrieval evidence, or 49.2%. Reviewed.com appeared in 282 answers, Reddit.com in 265, and YouTube.com in 254.

Did celebrity or influencer-backed brands lead the study?

No. Beautiful by Drew Barrymore had a 2.9% appearance rate, Haden had 0.9%, and Our Place had 0%. The measured results do not show those brands leading this prompt set.

Why do the engines produce different results?

The systems use different models and retrieval tools. In this study, KitchenAid appeared in 59.2% of ChatGPT answers and 15% of Claude answers, while Yale Appliance appeared in 28.2% of Gemini answers and 1% of Perplexity answers.

Charts and data tables

These are not brands in the category, so they are measured the same way but kept out of the brand leaderboard.

Aggregators and comparison sites, tracked separately

Appearance rate — top 9

1
RTINGS.com
4.1%
2
Consumer Reports
4%
3
Wirecutter
2.7%
4
Reviewed.com
2.6%
5
Amazon
0.3%
6
Good Housekeeping
0.3%
7
Home Depot
0.1%
8
US News 360 Reviews
0%
9
Wayfair
0%
#EntityAppearance rateAnswers95% interval
1RTINGS.com4.1%48/11763.1%–5.4%
2Consumer Reports4%47/11763%–5.3%
3Wirecutter2.7%32/11761.9%–3.8%
4Reviewed.com2.6%31/11761.9%–3.7%
5Amazon0.3%4/11760.1%–0.9%
6Good Housekeeping0.3%3/11760.1%–0.7%
7Home Depot0.1%1/11760%–0.5%
8US News 360 Reviews0%0/11760%–0.3%
9Wayfair0%0/11760%–0.3%

Methodology appendix

#PromptClusterShape
1What's the best refrigerator brand to buy in 2026?1_large_major_kitchen_appliances__need_1medium
2Which dishwasher brand should I buy for a family of four?1_large_major_kitchen_appliances__need_2medium
3What's the best range/oven brand for a first home?1_large_major_kitchen_appliances__need_3medium
4Which brand makes the best built-in microwave?1_large_major_kitchen_appliances__need_4medium
5What's the best affordable refrigerator brand?1_large_major_kitchen_appliances__need_5medium
6Which brand makes the best range hood?1_large_major_kitchen_appliances__need_6medium
7What's the best high-end kitchen appliance brand?1_large_major_kitchen_appliances__need_7medium
8Which brand should I buy for a full kitchen appliance package?1_large_major_kitchen_appliances__need_8medium
9KitchenAid vs Whirlpool refrigerators, which is better?1_large_major_kitchen_appliances__need_9medium
10Bosch vs GE dishwashers, which is quieter?1_large_major_kitchen_appliances__need_10medium
11Samsung vs LG refrigerators, which has fewer repairs?1_large_major_kitchen_appliances__need_11medium
12Sub-Zero vs Viking, which is the better investment?1_large_major_kitchen_appliances__need_12medium
13Frigidaire vs Maytag, which lasts longer?1_large_major_kitchen_appliances__need_13medium
14Café vs KitchenAid appliances, what's the difference?1_large_major_kitchen_appliances__need_14medium
15Miele vs Bosch dishwashers, which is more reliable?1_large_major_kitchen_appliances__need_15medium
16Electrolux vs Whirlpool ranges, which cooks more evenly?1_large_major_kitchen_appliances__need_16medium
17Most reliable refrigerator brand 20261_large_major_kitchen_appliances__need_17medium
18Which dishwasher brand breaks down the least?1_large_major_kitchen_appliances__need_18medium
19Which range brand has the best repair record?1_large_major_kitchen_appliances__need_19medium
20Which refrigerator brand has had the most recalls?1_large_major_kitchen_appliances__need_20medium
21Are Samsung refrigerators reliable?1_large_major_kitchen_appliances__need_21medium
22Which appliance brand has the best warranty support?1_large_major_kitchen_appliances__need_22medium
23Which dishwasher brand do appliance repair technicians recommend?1_large_major_kitchen_appliances__need_23medium
24Which refrigerator brand breaks down most often?1_large_major_kitchen_appliances__need_24medium
25Is a Sub-Zero refrigerator worth the price?1_large_major_kitchen_appliances__need_25medium
26Cheapest reliable dishwasher brand1_large_major_kitchen_appliances__need_26medium
27Best budget refrigerator brand1_large_major_kitchen_appliances__need_27medium
28Is KitchenAid worth the extra cost over Whirlpool?1_large_major_kitchen_appliances__need_28medium
29Most affordable range brand that still lasts1_large_major_kitchen_appliances__need_29medium
30Best value kitchen appliance package1_large_major_kitchen_appliances__need_30medium
31Is Viking worth it for a home kitchen?1_large_major_kitchen_appliances__need_31medium
32Cheapest brand for a full kitchen remodel1_large_major_kitchen_appliances__need_32medium
33Best counter-depth refrigerator brand1_large_major_kitchen_appliances__need_33medium
34Best smart refrigerator with Wi-Fi features1_large_major_kitchen_appliances__need_34medium
35Best induction range brand1_large_major_kitchen_appliances__need_35medium
36Best quiet dishwasher brand1_large_major_kitchen_appliances__need_36medium
37Best refrigerator brand for small kitchens1_large_major_kitchen_appliances__need_37medium
38Best appliance brand for matching stainless steel finishes1_large_major_kitchen_appliances__need_38medium
39Best energy-efficient refrigerator brand1_large_major_kitchen_appliances__need_39medium
40Best appliance brand for a small apartment kitchen1_large_major_kitchen_appliances__need_40medium
41Galanz vs GE, which is the better budget microwave or refrigerator brand?1_large_major_kitchen_appliances__need_41medium
42Is Galanz a reliable kitchen appliance brand?1_large_major_kitchen_appliances__need_42medium
43best kitchen appliance brands1_large_major_kitchen_appliances__general_bestshort
44best reliable appliances for everyday family kitchens1_large_major_kitchen_appliances__everydaymedium
45Which major kitchen appliance brands offer the best value for money without sacrificing reliability?1_large_major_kitchen_appliances__value_pricelong
46Which brands make the best refrigerators, dishwashers, and ranges for a busy household?1_large_major_kitchen_appliances__use_caselong
47What's the best stand mixer brand for baking?2_countertop_small_kitchen_appliances__need_1medium
48What's the best blender brand to buy?2_countertop_small_kitchen_appliances__need_2medium
49Best coffee maker brand for home use2_countertop_small_kitchen_appliances__need_3medium
50Best air fryer brand to buy in 20262_countertop_small_kitchen_appliances__need_4medium
51Best multi-cooker brand2_countertop_small_kitchen_appliances__need_5medium
52Best food processor brand2_countertop_small_kitchen_appliances__need_6medium
53Best espresso machine brand for beginners2_countertop_small_kitchen_appliances__need_7medium
54Best toaster oven brand2_countertop_small_kitchen_appliances__need_8medium
55Vitamix vs Ninja blenders, which is better?2_countertop_small_kitchen_appliances__need_9medium
56KitchenAid vs Cuisinart stand mixers, which is better?2_countertop_small_kitchen_appliances__need_10medium
57Instant Pot vs Ninja multi-cookers, which is more reliable?2_countertop_small_kitchen_appliances__need_11medium
58Breville vs Cuisinart espresso machines, which is easier to use?2_countertop_small_kitchen_appliances__need_12medium
59Nutribullet vs Ninja, which blends better?2_countertop_small_kitchen_appliances__need_13medium
60Keurig vs Breville coffee makers, which has better coffee quality?2_countertop_small_kitchen_appliances__need_14medium
61Hamilton Beach vs Oster, which brand lasts longer?2_countertop_small_kitchen_appliances__need_15medium
62Smeg vs KitchenAid, which stand mixer is better?2_countertop_small_kitchen_appliances__need_16medium
63Most reliable blender brand 20262_countertop_small_kitchen_appliances__need_17medium
64Which air fryer brand breaks down the least?2_countertop_small_kitchen_appliances__need_18medium
65Which coffee maker brand has the fewest complaints?2_countertop_small_kitchen_appliances__need_19medium
66Is Ninja a reliable brand?2_countertop_small_kitchen_appliances__need_20medium
67Which stand mixer brand lasts the longest?2_countertop_small_kitchen_appliances__need_21medium
68Which multi-cooker brand has had safety recalls?2_countertop_small_kitchen_appliances__need_22medium
69Which countertop appliance brand has the best customer service?2_countertop_small_kitchen_appliances__need_23medium
70Which blender brand burns out motors the fastest?2_countertop_small_kitchen_appliances__need_24medium
71Is Vitamix worth the price over cheaper blenders?2_countertop_small_kitchen_appliances__need_25medium
72Best budget stand mixer brand2_countertop_small_kitchen_appliances__need_26medium
73Cheapest reliable air fryer brand2_countertop_small_kitchen_appliances__need_27medium
74Is a Breville espresso machine worth the cost?2_countertop_small_kitchen_appliances__need_28medium
75Best value multi-cooker brand2_countertop_small_kitchen_appliances__need_29medium
76Most affordable coffee maker that still tastes good2_countertop_small_kitchen_appliances__need_30medium
77Is KitchenAid worth it over Hamilton Beach?2_countertop_small_kitchen_appliances__need_31medium
78Best budget food processor brand2_countertop_small_kitchen_appliances__need_32medium
79Best blender for smoothies and ice2_countertop_small_kitchen_appliances__need_33medium
80Best air fryer for a family of four2_countertop_small_kitchen_appliances__need_34medium
81Best espresso machine with a built-in grinder2_countertop_small_kitchen_appliances__need_35medium
82Best compact stand mixer for small kitchens2_countertop_small_kitchen_appliances__need_36medium
83Best multi-cooker with the most functions2_countertop_small_kitchen_appliances__need_37medium
84Best coffee maker with a built-in grinder2_countertop_small_kitchen_appliances__need_38medium
85Best quiet blender brand2_countertop_small_kitchen_appliances__need_39medium
86Best stand mixer with the most color/design options2_countertop_small_kitchen_appliances__need_40medium
87Is Beautiful by Drew Barrymore a good kitchen appliance brand?2_countertop_small_kitchen_appliances__need_41medium
88Is Our Place a reliable cookware and appliance brand?2_countertop_small_kitchen_appliances__need_42medium
89Does a celebrity-backed kitchen brand mean better quality?2_countertop_small_kitchen_appliances__need_43medium
90Best celebrity-backed kitchen appliance brand2_countertop_small_kitchen_appliances__need_44medium
91Haden vs Smeg, which retro-style appliance brand is better?2_countertop_small_kitchen_appliances__need_45medium
92Is Our Place worth the price compared to KitchenAid?2_countertop_small_kitchen_appliances__need_46medium
93Does celebrity endorsement affect how reliable a kitchen appliance brand is?2_countertop_small_kitchen_appliances__need_47medium
94Beautiful by Drew Barrymore vs Our Place, which is the better brand?2_countertop_small_kitchen_appliances__need_48medium
95best countertop appliances2_countertop_small_kitchen_appliances__general_bestshort
96best small appliances for everyday cooking2_countertop_small_kitchen_appliances__everydaymedium
97best value small kitchen appliance brands2_countertop_small_kitchen_appliances__value_pricemedium
98Which small kitchen appliance brands make the most reliable blenders, air fryers, coffee makers, and food processors for everyday home use?2_countertop_small_kitchen_appliances__use_caselong

The segment reports in this family

Each segment below was measured separately, with its own brand panel and its own question set, and has its own report. The figures in this table come from those segment measurements.

Segment reports

SegmentReportBrands measuredAnswers measuredMost-named brand
Large / Major Kitchen AppliancesMajor Kitchen Appliances AI Visibility Index 202615552GE (61.6%)
Countertop / Small Kitchen AppliancesSmall Countertop Appliances AI Visibility Index 202616624Breville Group Ltd (54.6%)

Where this index is linked from

  • https://www.5wpr.com/practice/consumer-health-and-wellness.cfm
  • https://www.5wpr.com/ai-visibility-index/

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