The AI Communications Firm
Miami. Tampa. Building brand authority for Florida-based and national brands — inside earned media, digital, and the AI engines where buyers now search.
Why 5W Chose Florida
Florida is the fastest-growing business market in America. Population growth leads the country. Business relocations lead the country. Miami is a national center for consumer brands, hospitality, technology, and finance. Tampa is one of the most dynamic emerging business hubs in the U.S. — Water Street, Gasworx, the Riverwalk are reshaping the region.
5W AI Communications is relocating its headquarters to Florida. The firm has 35 people on the ground across Miami and Tampa, with additional New York team members relocating throughout 2026.
Offices
The Miami office serves consumer brands, hospitality, technology, financial services, and Latin America cross-border clients. Miami is where 5W's beauty, fashion, and lifestyle work meets South Florida's hospitality, real estate, and consumer economy.
The Tampa office serves consumer, beauty, lifestyle, technology, food and beverage, travel and destinations, and hospitality clients. Tampa is 5W's Gulf Coast anchor and the base for firmwide Florida leadership.
What 5W Does in Florida
5W is the AI Communications Firm — combining public relations, digital marketing, Generative Engine Optimization (GEO), and proprietary AI visibility research to build client Citation Share inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
Sectors
Point of view
A growing share of buyers now begin product research inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews — not Google Search. 5W's Florida practice is the largest dedicated AI Communications team operating in the state. We measure and grow client Citation Share inside the AI engines the same way traditional agencies measure and grow share of voice inside earned media.
Careers in Florida
5W is hiring immediately across both Florida offices. Five GEO & PR Coordinator openings are live now.
The firm is also receptive to senior communications talent — SVPs, EVPs, Managing Directors — from other agencies who want to relocate to Florida. Relocation bonuses available for qualified hires.
FAQ
5W has offices in Miami (100 SE 2nd Street, Floor 38) and Tampa (110 South 12th Street). Both are open and staffed.
Leigh Ann Ambrosi, Managing Partner and EVP Consumer Lifestyle, leads 5W Florida from Tampa. Chris Thatcher, SVP, leads the Miami office.
Consumer brands, beauty, fashion, food and beverage, hospitality, travel and destinations, health and wellness, technology, financial services, and corporate communications clients — both Florida-based and national brands with Florida operations.
No. 5W AI Communications is a national firm with its headquarters in Florida and additional operations in New York. The firm serves clients nationwide.
AI Communications is the discipline of becoming the answer inside ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. It combines public relations, digital marketing, Generative Engine Optimization (GEO), and AI-visibility research to grow Citation Share — a brand's share of the answers buyers now see in AI-driven product research.
Send your resume to careers@5wpr.com. Five GEO & PR Coordinator openings are live now across Miami and Tampa.
Get in touch
Tell us what you're working on. A senior strategist will respond within one business day.
