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212.999.5585 info@5wpr.com

C

Author

Chris Bergin

Chris Bergin writes on brand reputation, PR strategy, and AI visibility for the 5WPR team.

24 articles

Articles by Chris Bergin

private school students using artificial intelligence for a study

Three Florida Schools, One Coastal Corridor: What Our New Study RevealsAbout How AI Search Is Rewriting Discovery

May 4, 2026

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Ulta Beauty World 2026: 4 Key Trends Shaping the Future of Beauty Brand Experiences

April 21, 2026

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Why Crisis PR and GEO Are Essential in Today’s AI-Driven Media Landscape

April 15, 2026

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The Future of Pet Marketing: Key Trends Emerging from Global Pet Expo and The Pet Summit

April 2, 2026

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The Future of Beauty Marketing: 6 Trends Shaping Beauty, Wellness, and Retail in 2026

March 23, 2026

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5W at Cosmoprof Miami 2026: Where Global Beauty Momentum Meets Market Demand

February 10, 2026

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GEO and the Future of PR Measurement: Why Generative Visibility Is Becoming the New Standard

January 29, 2026

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CES 2026 Trends: Functional AI, Purpose-Driven Robotics, and the Power of Communications

January 13, 2026

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Celebrating the Season & Shaping the Future: Key Insights from The Latinas In Beauty x 5W Panel

December 12, 2025

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SPACs Are Back: What the 2025 Revival Means for Companies and Communicators

November 10, 2025

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5WPR Shares Key Insights from CultureCon 2025: Taking Space, Telling Stories & Embracing Change

November 3, 2025

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Beauty New York 2025: Highlights, Trends, and Brand Insights

October 30, 2025

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HLTH 2025 Recap: Longevity, Personalization, and the Future of Holistic Health

October 29, 2025

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Curiosity Meets Code: How AI Is Redefining Innovation at the Brooklyn Tech Expo

October 14, 2025

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Beyond Impressions: How Purpose, Retail Media, and AI Redefined Advertising at AWNYC 2025

October 14, 2025

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Beyond the Booth: How Influencers Helped Brands Stand Out in a Sea of Sameness at IFA 2025

September 11, 2025

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5WPR at IFA Berlin 2025: Where AI, Robotics, and Smart Living Take Center Stage

September 11, 2025

WorkForce Software and ADP Explore the Future of Workforce Management

May 20, 2025

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Key Takeaways from CADRE Clean Beauty NYC 2025: What Today’s Beauty Brands Need to Know

May 16, 2025

photo taken april 23 2025 at 7 33 37 am

Multicultural Marketing in Focus: Lessons from 5WPR’s Happy Hour Panel Session with Nissan, Allure, SELF Magazine, Full Court Marketing, and Zeta Global

April 24, 2025

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5WPR at BeautyMatter's Future50: The Future of Beauty, Retail, and Wellness

April 8, 2025

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Living at the Intersection of Beauty, Technology, and Innovation

February 5, 2025

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CES 2025: Technology with Purpose and Impact

January 30, 2025

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5W at Cosmoprof North America Miami: The Beauty Trends Defining 2025

January 29, 2025

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