Conventions have become one pillar of the rapidly expanding pop-culture marketplace. What began with a relative handful of science fiction and fantasy literature fans has exploded into an annual international ...

A media kit, also referred to as a press kit, is a pre-packaged set of marketing materials that promote a person, business, or cause. Media kits are an excellent way to ...

Corporate Communications is the way a business communicates with internal and external users – this includes customers, your targeted audience, internal staff and key stakeholders. Corporate Communications Trends in 2020 Getting the ...

Public relations professionals have had a full plate on their table. As in most issues, there are more than one and sometimes several sides to a story or issue so ...

Leaders at companies that have or are initiating changes in permanently allowing employees to work remotely will need to adapt, but it’s also important to remember that remote work is ...

Often forgotten on websites, the About Us page is one of the most important pages. For many marketers, the product, pricing and order pages are critical and indeed they are. ...