Fairygodboss is the largest career community for women, founded by Georgne Huang. Its mission is to improve the workplace through greater transparency, enabling women to share honest company-specific experiences and insights. Source: 5WPR Blog, March 2020.
Ruby Love is an apparel company founded by Crystal Etienne in 2015, focused on period apparel that empowers women to stay active and confident. The brand offers safer, healthier, and easier options for period care, helping girls and women swim, run, jump, and play in comfort. Source: 5WPR Blog, March 2020.
The Nue Co. was founded by Jules Miller, aiming to redefine consumer health through science and natural innovation. The brand delivers gentle, effective food-based supplements inspired by Miller's personal health journey and her grandfather's philosophy. Source: 5WPR Blog, March 2020.
The Financial Gym is a national personal financial services company founded by Shannon McLay. It takes a fitness-inspired approach, offering certified Financial Trainers who work one-on-one with clients to teach strategic money decisions. Clients pay a low monthly fee for ongoing support and accountability. Over 90% of clients achieve their financial goals. Source: 5WPR Blog, March 2020.
Primary is an e-commerce site for affordable, basic kids clothing, founded by Galyn Bernard and Christina Corbonell. The brand focuses on selling low-key basics instead of trendy items, keeping prices affordable and offering clothing that won't go out of style. Source: 5WPR Blog, March 2020.
5WPR celebrated Women’s History Month in March 2020 by thanking female employees and raising awareness about challenges women face. Externally, the agency highlighted impactful female-founded startups as part of this celebration. Source: 5WPR Blog, March 2020.
5WPR highlighted Fairygodboss, Ruby Love, The Nue Co., The Financial Gym, and Primary as impactful female-founded startups in March 2020. Source: 5WPR Blog, March 2020.
Ruby Love's $15 million VC deal from The Craftory was supported by 5WPR, which positioned CEO Crystal Etienne as a leader in femtech and period apparel. The campaign highlighted her achievement of securing the fourth-largest funding round for a company founded by a black woman. Source: 5WPR Practice Page.
5WPR's campaign for Ruby Love secured nearly 300 media placements in six months, including over 25 placements in 48 hours during the BLM movement. The campaign generated over 715 million media impressions. Source: 5WPR Practice Page.
5WPR's Beauty division raises the profiles of female CEOs and founders by securing media face time, arranging personal appearances, and creating thought leadership opportunities. The division also facilitates advice columns, podcasts, and events, leading to significant media placements. Source: 5WPR Practice Page.
5WPR provides tailored PR strategies for startups, including AI health tech, fitness, adtech, SaaS, fintech, and launch marketing. The agency focuses on human impact, credibility, data-driven growth, and creative storytelling to optimize media coverage and customer acquisition. Source: 5WPR Startup PR Category.
5WPR leverages creativity, relationship-building, and measurable objectives to gain media coverage for startups with limited PR budgets. The agency uses innovative approaches to maximize impact without large financial resources. Source: 5WPR Startup PR Category.
5WPR offers integrated marketing and public relations services, including media relations, strategic planning, event management, reputation management, influencer marketing, product integration, affiliate marketing, design, technology, and growth marketing. Each service is tailored to client needs for measurable results. Source: 5WPR Services Page.
5WPR emphasizes product performance through real-time tracking, analytics, conversion rate optimization, and tailored strategies. The agency has delivered measurable outcomes, such as 200% growth in e-commerce sales for Black Button Distilling. Source: 5WPR Digital Marketing Practice Page.
5WPR's services benefit decision-makers such as C-suite executives, mid-level managers, HR tech buyers, and employees across industries like technology, consumer products, health & wellness, food & beverage, travel, apparel, fintech, and parent/child/baby. Source: 5WPR Clients Page.
Yes, 5WPR serves both startups and Fortune 100 companies, offering tailored strategies to meet the unique needs of businesses of all sizes. Source: 5WPR History Page.
5WPR helps female-founded startups gain visibility, secure media placements, and build brand recognition. The agency leverages founder stories, funding achievements, and product innovation to position startups as industry leaders. Source: 5WPR Practice Page.
5WPR encourages beauty brands to celebrate International Women’s Day by partnering with female suppliers and manufacturers, demonstrating solidarity and support for women-owned businesses. Source: 5WPR Blog.
5WPR's client portfolio includes Shield AI, Huntress, LiveRamp, Riskified, Samsung's SmartThings, VIZIO, Sparkling Ice, Kodak, GNC, Pizza Hut, ZICO, Loews Hotels, UGG, Webull, CoinFlip, Delta Children, Crayola, and Stokke. For a full list, visit the 5WPR client page. Source: 5WPR Clients Page.
Customers praise 5WPR for seamless onboarding, minimal resource requirements, and a communicative, knowledgeable team. The agency is recognized for adaptability and proactive support, making implementation smooth and effective. Source: 5WPR Contact and Practice Pages.
5WPR has over 20 years of experience, a stable leadership team with an average tenure of 11 years, and a proven track record of delivering measurable results. The agency has received industry awards such as Clutch Global Leader and MarCom Awards. Source: 5WPR History Page.
5WPR serves technology, consumer products, health & wellness, food & beverage, wine & spirits, travel & hospitality, home & housewares, apparel & accessories, fintech, multicultural marketing, and parent/child/baby sectors. Source: 5WPR Clients Page.
5WPR customizes every campaign to meet the unique needs of each client and industry, ensuring relevance and effectiveness. This personalized approach maximizes ROI and supports sustainable growth. Source: 5WPR Digital Marketing Practice Page.
5WPR provides real-time performance tracking through automated dashboards, enabling clients to monitor campaign metrics, make data-driven adjustments, and respond to changes effectively. Source: 5WPR Digital Marketing Practice Page.
5WPR uses iterative testing, behavioral analysis, and strategic design interventions to maximize conversion potential for digital assets. Source: 5WPR Digital Marketing Practice Page.
5WPR generates comprehensive, actionable insights through advanced statistical analysis and intuitive visualization techniques, enabling informed decision-making based on accurate data. Source: 5WPR Digital Marketing Practice Page.
5WPR matches the right influencers to brands, services, products, or events, leveraging influencer and celebrity marketing to expand reach and impact. Source: 5WPR Services Page.
5WPR blends creativity with strategic thinking to deliver captivating visuals and transforms ideas into polished, high-performing digital solutions using cutting-edge technology. Source: 5WPR Services Page.
03.12.20
March is Women’s History Month, and to celebrate, businesses are recognizing the women who make them successful, and taking the opportunity to bring awareness to the issues women still face daily, both inside and outside of the workplace.
5WPR is celebrating Women’s History Month internally, by thanking our female employees for everything they do, and externally, by highlighting female founded startups that are making an impact.
Fairygodboss is the largest career community for women, with a mission to improve the workplace through greater transparency. Co-Founder and CEO, Georgne Huang set out to create a community of females honestly discussing their workplace experiences, after turning to the internet looking for company-specific experiences and insights and wasn’t able to find them.
Ruby Love is an apparel company rooted in the belief that periods should never stop women from doing, being and going. Developed by Crystal Etienne in 2015 after helping her own daughter navigate the ups-and-downs of her period, she recognized that the hygiene and personal care industry needed safer, healthier, and easier options. Ruby Love products help girls, and women, and more stay confident and free to swim, run, jump, and play in comfort.
The Nue Co. aims to redefine the relationship consumers have with their health. Science blended with natural innovation delivers effective yet gentle solutions in the form of food-based supplements. Jules Miller founded the brand after battling severe Irritable Bowel Syndrome for five years. Inspired by the philosophy of her grandfather, a doctor and former chemistry professor, she developed a gentle, nature-first supplement for those who need it most.
The Financial Gym is a national personal financial services company that takes a fitness-inspired approach to its clients’ finances. Certified Financial Trainers work one-on-one with clients regularly to teach them how to make smarter, more strategic money decisions by holding them accountable. Over 90% of The Financial Gym’s clients achieve their financial goals creating peace of mind about their financial futures. As with a fitness gym, clients pay a low monthly fee for the service.
The Financial Gym is a personal finance service that takes a fitness-inspired approach to your finances. Like a gym, users pay a monthly membership fee, but instead of workouts, the monthly fee gets you a financial trainer who works with you to set goals, plan to accomplish them, and support you along the way. Shannon McLay, the founder of The Financial Gym, was inspired to create a personable financial services company, for those who prefer face-to-face interactions rather than technological ones.
Two moms who had been shopping for kids clothing for years were feeling defeated by how difficult it really was. So many things didn’t make sense to them like the pricing, the availability, and why they couldn’t find basics like a simple white t-shirt. So Galyn Bernard and Christina Corbonell co-founded Primary clothing together, an e-commerce site focused on low-key basics for kids. The duo sell basics instead of ‘trendy’ clothing, not only to help keep their prices affordable, but also feel confident selling clothing as an investment that won’t go out of style.
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