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5WPR News · Published January 3, 2024

Ronn Torossian
Founder & Chairman, 5W

Here are the Retail Conferences to Watch in 2024 and Why

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Participating in retail industry events offers professionals and businesses an unparalleled opportunity to engage with the dynamic landscape of commerce. These events serve as hubs of innovation, networking, and education, where attendees can connect with industry leaders, stay abreast of the latest trends and technologies, and gain valuable insights into the future of retail. 

NRF: Retail's Big Show

Attending the NRF Big Show offers unparalleled opportunities for professionals in the retail industry. As the world's largest retail conference and expo, NRF provides a comprehensive platform for networking, learning, and discovering cutting-edge technologies. Attendees gain insights from industry leaders, explore innovative solutions, and engage in discussions on the latest trends and challenges. Whether seeking to enhance customer experiences, optimize operations, or stay ahead of industry disruptions, the NRF Big Show is a vital hub for retail professionals aiming to drive success in an ever-evolving marketplace.

eTail

eTail serves as the ultimate meeting ground for retail visionaries, fostering collaboration and knowledge exchange on the current disruptions and future transformations in the industry. With a focus on tangible benefits for businesses and their bottom lines, it delivers concise, impactful insights from retail pioneers entrenched in the field. Transition from an attendee to an integral part of the community, as eTail reinvents networking by infusing excitement into the experience. 

Shoptalk

Shoptalk annually unites a multitude of retail innovators, fostering collaboration to shape the future of the industry. Covering cutting-edge technologies, trends, and business models, the agenda delves into the swift evolution of consumer preferences across diverse sectors. From fashion and electronics to beauty and grocery. Positioned at the forefront of the retail narrative, Shoptalk provides exclusive insights and perspectives unmatched elsewhere. Beyond the Las Vegas event, Shoptalk hosts three additional conferences, including Shoptalk Europe in Barcelona. The virtual Shoptalk Meetup for Women stands out, offering a unique online platform for women in retail to network intensively over three days. Lastly, the inaugural Shoptalk Fall conference in Chicago in 2024 adds another dimension to this dynamic series.

Retail Innovation Conference & Expo

The Retail Innovation Conference & Expo is a must-attend event for those looking to revolutionize their approach to retail. As a dynamic conference and expo, it offers invaluable opportunities to explore the latest trends, innovations, and strategies shaping the retail landscape. Attendees benefit from networking with industry leaders, gaining insights from expert speakers, and discovering cutting-edge technologies. Whether aiming to stay ahead of industry disruptions, enhance customer experiences, or optimize business operations, this conference provides a platform for professionals to connect, learn, and propel their retail ventures into the future.

CommerceNext

CommerceNext is an essential conference for marketing and e-commerce professionals seeking to elevate their strategies. With a focus on customer acquisition, retention, and overall growth, the conference provides a unique platform to learn from industry experts, explore innovative solutions, and network with like-minded professionals. Attendees gain insights into the latest trends, technologies, and best practices, enabling them to stay ahead in the rapidly evolving e-commerce landscape. Whether aiming to optimize digital marketing, enhance customer experiences, or drive revenue, CommerceNext offers invaluable opportunities for education and collaboration, making it a must-attend event for those shaping the future of commerce.

Ronn Torossian

Written by

Ronn Torossian

Ronn Torossian is Founder and Chairman of 5W , the AI Communications Firm. He founded 5W in 2003 and built it into one of the largest independent public relations and digital marketing firms in the United States, with senior practitioners serving corporate communications , consumer brands , technology , financial services , health and wellness , beauty , gaming , crisis communications , and public affairs . Under his leadership, 5W defined AI Communications, building brand authority across ChatGPT , Claude , Perplexity , Gemini , and Google AI Overviews, alongside earned media, digital, GEO, and influencer channels. Industry Recognition 5W has been recognized as a top U.S. PR agency by O’Dwyer’s , Agency of the Year in the American Business Awards , Grand Stevie Most Honored PR Agency, a Ragan Top Place to Work in Communications 2026, Digiday WorkLife Employer of the Year, and a PRovoke Top 50 Global PR Agency. Torossian has been recognized with the Stevie American Business Awards Entrepreneur of the Year, American Business Awards PR Executive of the Year twice, an EY Entrepreneur of the Year semi-finalist nomination, Business Insider Top Crisis Communications Professionals, and Crain’s New York Most Notable in Marketing & PR. Research Franchise 5W’s research franchise has become an industry reference for measuring brand visibility inside AI-generated answers, including the AI Visibility Index Series , The GEO Reckoning , The Missing Rung Report, and the 5W AI Power User Study , which identified a 99-point AI favorability gap. Crisis Communications Torossian is one of the world’s foremost crisis communications experts. He has counseled blue chip companies, public company boards, founders, and public figures through ransomware incidents, data breaches, regulatory investigations, high-stakes litigation, activist investors, product recalls, and reputational crises. He has taught crisis communications at Harvard University . Media & Commentary Torossian appears on CNN and CNBC . He is a contributing columnist for Forbes and the New York Observer , his writing on AI communications and brand reputation is published on his personal site, and his commentary has appeared in the Wall Street Journal , Entrepreneur , Adweek , PRWeek , and O’Dwyer’s . Published Work Torossian is the author of For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations , now in its second edition and used in university and graduate communications programs. He continues that commentary on his own publishing platform , where he writes about reputation, crisis, and AI-mediated discovery. Owner and Publisher, Everything-PR Network Torossian is owner and publisher of the Everything-PR Network , an independent intelligence platform covering public relations, marketing, AI communications, and adjacent industries across 30 publications. Everything-PR is editorially independent from 5W, with published editorial standards and ethics standards . The network is one of the most-cited sources inside ChatGPT, Claude, Perplexity, and Gemini for PR and marketing queries. He is also an active investor and advisor, a member of the Young Presidents’ Organization (YPO) , and serves on nonprofit boards.

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