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Consumer PR · Published April 30, 2023

Leigh Ann Ambrosi
Managing Partner & EVP, Consumer Lifestyle

How Your Restaurant Can Take Advantage of National Food Days

national food days calendar with various food icons
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Restaurants can boost sales by leveraging national food days. Over 200 food days happen every year, including pizza day and donut day. Limited edition menu items, social media content, discounts, and promotions can help restaurants capitalize on these national days for food and attract customers.

Planning ahead

To make the most of national food days 2023, planning ahead is key. Restaurants should mark the date on their calendar and plan promotions and limited edition menu items. This allows for preparation and promotion of the event in advance. A timeline of tasks can be created using a national food days calendar, including ordering ingredients and printing promotional materials.

Creating Limited Edition Menu Items

To capitalize on national food days, restaurants can offer limited-edition menu items. For instance, on national pizza day, a restaurant could create a pizza with unique toppings or flavors. These menu items can generate buzz and attract customers. Promoting the limited edition item through social media and email marketing is crucial.

Using Social Media

Restaurants can leverage social media to promote themselves during national days for food. They should showcase their limited edition menu items and discounts on social media platforms. By posting tempting pictures and relevant hashtags, they can attract followers and encourage them to share and tag friends.

Offering Discounts and Promotions

Restaurants can offer discounts and promotions on national food days 2023. For example, on national burger day, restaurants can offer a discount on all burgers. Promotion of the event can happen on social media, email marketing campaigns, and in-store signage.

Collaborating With Influencers

Collaborating with influencers is a powerful way to promote a restaurant during national food days. Look for local food bloggers and invite them to try limited-edition menu items. Influencers can share their experience with their followers, creating buzz and driving traffic to the restaurant. Choose influencers with a large following and engaged audience to maximize impact.

Hosting Events

Restaurants can attract customers by hosting events during national food days. For instance, on national ice cream day, they can organize an ice cream social event with games, activities, and lots of ice cream. Such events create a memorable experience for customers and help promote the restaurant.

Partnering With Local Food Festivals or Events

To capitalize on national food days, partnering with local food festivals or events is a viable option. A restaurant with exceptional tacos can collaborate with a taco festival during national taco day. This creates exposure for the restaurant to a larger audience and highlights its distinct offerings.

Providing Limited Edition Merchandise

Limited edition merchandise can generate excitement and increase restaurant traffic during national food days. Restaurants can offer branded t-shirts, hats, and food-related items like custom koozies or coffee mugs. Promotion of the limited edition merchandise on social media is essential.

Leigh Ann Ambrosi

Written by

Leigh Ann Ambrosi

Leigh Ann Ambrosi leads the Consumer Lifestyle division at 5W. With over 25 years of experience, she is a seasoned expert in brand development, publicity, and media relations. Whether shaping strategy, restructuring workflow, handling multiple clients or managing budgets big or small, she effects change with a constant eye towards producing results. Prior to joining the 5W team, Leigh Ann was Executive Vice President, and Chief Administrative Officer at Magrino Public Relations for over nine years. While at Magrino, she oversaw the Consumer and Food, Wine, & Spirits divisions, and managed the operations of the agency. She was responsible for signing new clients, strengthening existing client relationships and programs, and providing oversight for brands including Martha Stewart, Hunter Douglas, SCOUT, The Ranch, Vaughan, Flybird Cocktails, and Horse Soldier Bourbon, among others. Her passion for her work is paramount, which positions her as a strong mentor to junior staff, inspiring them to a higher level of performance. One of her many accomplishments previous to her agency work include a career in book publishing publicity and marketing, where she created multi-platform marketing campaigns that encompassed advertising, events, social media, buzz marketing stunts, publicity, brand building, and strategic partnerships. During her tenure in publishing, she helped to build the brands for authors including Mario Batali, Deepak Chopra, Jillian Michaels, Tyler Florence, Haylie Pomroy and more. Leigh Ann holds a degree in Mass Communications, with a minor in Journalism, from the University of Massachusetts, Amherst. She lives with her two kids in Maplewood, NJ

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