212.999.5585 Get in touch

View all About 5W
About Us Senior Leadership Founder Research Awards Culture & Careers History Glossary
View all Practice Areas
Consumer Products & Brands
CPG PR CPG Digital Marketing Multicultural Marketing Pet Products Marketing & PR Agency
Corporate Communications
Litigation PR & Legal Tech PR Real Estate PR & Prop Tech PR Internal Communications Public Affairs & Government Relations SPACs & IPOs Financial Communications for Pre-IPO Companies
Parent, Child, & Baby
Toys & Games Parenting Apps, Gear & Retail Maternal Health
Crisis Communication & Reputation Management Franchise Marketing & PR Collectibles PR and Digital Marketing
Technology
Technology Marketing Technology PR HR Tech & Future of Work AdTech and Digital Media Consumer Technology Digital Health & Health Technology Cybersecurity PR
Lifestyle
Alcohol Marketing & PR Food & Beverage Entertainment & Sports Marketing Apparel, Accessories & Specialty Retail
Apps & Marketplaces
App Public Relations App Digital Marketing
Financial Services & Fintech
Financial Services & Fintech PR Financial Services & Fintech Marketing Investment PR & Communications
SAAS
SAAS PR SAAS Digital Marketing
Automotive Marketing Sustainability PR Cannabis PR & Digital Marketing Agency
Home & Housewares
Homegoods: Lifestyle & Design Housewares: Kitchen & Home Appliances
Health & Wellness
Mental Health & Addiction Services Menopause & Women's Health Aging & Longevity Urgent Care & Physician Practices Dermatology & Aesthetics Supplements
Gaming & Video Game Casino & Gambling AI PR & Digital Marketing Citation Source Audit
Travel & Hospitality
Travel & Hospitality PR Travel & Hospitality Digital Marketing
Beauty & Grooming
Beauty & Grooming PR Beauty & Grooming Digital Marketing Skincare, Haircare, & Nail Care Cosmetics Devices and Beauty Tools Grooming Products and Services Retail
Food & Beverage
Food & Beverage PR Food & Beverage Marketing
Public Affairs & Government Cause-Driven / Not for Profit Event Marketing
Digital Marketing
Social Media Marketing Integrated Marketing Content Marketing Creative & Branding Media Planning & Buying Performance Marketing B2B Digital Marketing Agency Corporate Digital Marketing Event Digital Marketing Digital Marketing for Health and Wellness Insurance Digital Marketing Digital Marketing for Legal Services
GEO - Generative Engine Optimization SEO & Online Reputation Management Digital PR
Clients
Case Studies
View all Services
Public Relations Reputation Management Event Management Celebrity & Influencer Relationships Strategy Design Technology Growth Product Integration Strategic Planning Affiliate Marketing
View all Research
Research Hub AI Visibility Index AI Reputation Index
Blog

212.999.5585 info@5wpr.com

Author

Erica Kirwin

Chief People Officer

Erica is a seasoned HR practitioner and strategic partner who has spent 15 years leading people teams across the retail, healthcare, and creative communications sectors. She is passionate about the employee experience, ensuring talent and business strategies align, and building policies that are progressive and inclusive for all employees.

5 articlesLinkedIn ↗

Articles by Erica Kirwin

trust building blocks forming a solid foundation

The Importance of Ethics and Authenticity in a PR Career

October 2, 2023

college degree student studying in a library

What You Can Do With a Public Relations Degree

August 23, 2023

public relations professional working on a laptop

The Five Misconceptions About Public Relations Jobs

August 14, 2023

young woman intern working on a laptop in an office setting

How to Prepare for Your PR Summer Internship

June 7, 2023

job interview with a diverse group of people in an office setting

How to Find A Career in Public Relations

May 31, 2023

Get in touch

Let's build your next chapter.

Tell us what you're working on. A senior strategist will respond within one business day.

Email: info@5wpr.com
Phone: 212.999.5585
Offices: New York · HQ469 7th Avenue, Floor 8
New York, NY 10018
Miami100 SE 2nd Street, Floor 38
Miami, FL 33131
Tampa110 South 12th Street
Tampa, FL 33602