Companies and corporations are scrambling to adjust to what the COVID-19 pandemic means for day-to-day business. Industries and states that haven’t already been restricted by government policy are wondering if it’s time to close shop, or what to do if an employee contracts the virus. Furthermore, there are still essential businesses that will remain open even as the fight against the virus continues. Here are some considerations for how to best navigate this uncertain situation.

Stay up to date with regulations put in place by the government which may limit how many people are allowed in the workplace or hours of operation. Ensure that your work from home or sick leave policies are flexible, and consistent with health guidance, and make employees aware of these policies.

March is Women’s History Month, and to celebrate, businesses are recognizing the women who make them successful, and taking the opportunity to bring awareness to the issues women still face daily, both inside and outside of the workplace.

5WPR is celebrating Women’s History Month internally, by thanking our female employees for everything they do, and externally, by highlighting female founded startups that are making an impact.

Every brand should have a story, and every customer of that brand should connect that product or service with that story. Without a story, consumers are left to buy on price or convenience, benefits that are easily beaten in tight markets that often will not allow new players to get a foothold in a crowded market.

But what if that newcomer had a compelling story? Something that connected with the target market in a way they couldn’t get out of their minds? Something alive with energy and excitement, a solution delivered in the way most people remember best: through a story.