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Cary Leibowitz

Cary Leibowitz writes on brand reputation, PR strategy, and AI visibility for the 5WPR team.

48 articles

Articles by Cary Leibowitz

communications plan for effective public relations and marketing strategies

Creating an Effective Communications Plan

April 21, 2025

public relations spokesperson giving an interview

What Is Public Relations and Why Is PR Important?

April 21, 2025

people networking at a business conference making connections

The Importance of Networking in Public Relations

October 11, 2023

social media icons and logos representing different platforms

Harnessing Social Media for Consumer PR Success

October 10, 2023

assorted makeup products arranged artistically on a surface

How to Tailor Global PR Strategies for Cosmetics Brands

October 9, 2023

we hear you sign with a white background and black text

Using Consumer Feedback in Product Development and PR Strategy

October 6, 2023

woman looking thoughtful with hands on chin mental health awareness

PR Strategies to Destigmatize Mental Health and Wellness

October 4, 2023

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The Importance of Ethics and Authenticity in a PR Career

October 2, 2023

media and public relations professionals discussing strategy

A Guide to Effective Media Planning

September 28, 2023

diverse styles of women's hair on display

A Look at the RevAir Campaign Signals Experiential Marketing is Backโ€“ and Better than Ever

September 28, 2023

holiday marketing strategy for business success

When Should You Begin Planning for Holiday Marketing

September 27, 2023

professional branding strategy for business growth and recognition

The Use of Storytelling to Build Strong Brand Identity

September 25, 2023

international travel destinations and experiences

How to Tap Into Culture for Travel PR Strategies

September 20, 2023

building brand loyalty with customer engagement and positive experiences

How to Maintain Brand Loyalty with Consumers Through Long Term Campaigns

September 15, 2023

digital media plan showing strategy and execution for online marketing

Integrating Digital Media Planning for Seamless Brand Campaigns

September 13, 2023

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Using Public Relations to Communicate Health and Wellness Research

September 11, 2023

tiktok app logo on a phone screen

Integrating TikTok Text into your Marketing

September 8, 2023

creative beverage branding design on a table with bottles

Brand Positioning in a Competitive Food and Beverage Market

September 6, 2023

woman in a blue shirt smiling holding a microphone at a conference

How Sustainable Fashion Brands Can Utilize PR To Communicate Their Values

September 4, 2023

refreshing beverage ad with condensation on glass

How to Craft A Winning Campaign for Your Beverage Brand

August 31, 2023

amazon logo on a white background

Tips for Driving Traffic to Your Brand's Amazon Storefront

August 30, 2023

beauty influencer demonstrating makeup application on camera

The Key to Influencer Marketing in the Beauty Industry is Authenticity

August 28, 2023

diverse group of women discussing women's health topics

Navigating PR Challenges in the Women's Health & Wellness Space

August 25, 2023

college degree student studying in a library

What You Can Do With a Public Relations Degree

August 23, 2023

jewelry marketing strategies for small businesses

The Difference is in the Details: How to Stand Out in the Jewelry Industry

August 21, 2023

sober curious lifestyle and the freedom of choosing not to drink alcohol

What is Sober Curious and How to Connect with the Latest Movement

August 18, 2023

beauty influencer posing for a photo with makeup

The Top Beauty Trends From TikTok We're Seeing this Summer

August 16, 2023

public relations professional working on a laptop

The Five Misconceptions About Public Relations Jobs

August 14, 2023

digital marketing strategy for business growth and brand awareness

How to Confidently Navigate Cultural Sensitivities in Marketing

August 10, 2023

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Understanding the Basics of CBD and Cannabis

August 8, 2023

beauty supplements for healthy skin and hair

How Beauty Supplements Support Overall Wellness

August 4, 2023

sleep technology for better rest and relaxation

The Role of Technology in a Better Night's Sleep

August 2, 2023

children playing with colorful educational toys learning and developing skills

What to Expect at the North American International Toy Fair

July 31, 2023

children playing and learning during early childhood development

The Role of Baby Gear in Early Childhood Development

July 28, 2023

people of different backgrounds standing together in unity and equality

The Role of Inclusive Branding in Multicultural Marketing

July 26, 2023

assortment of beauty products on a white surface

The Top Three Beauty Trends 5W Saw at Adit Live NYC

July 25, 2023

food influencer posing with colorful food dishes at a table

Engaging Food Influencers for Snack Brand PR Success

July 25, 2023

retail store versus online store comparison

The Evolution of Variety Stores in the Age of Online Retailers

July 21, 2023

childrens toys on a wooden floor with soft lighting

How Innovation and Education Come Together at the New York Toy Fair

July 20, 2023

apparel industry professionals collaborating on new clothing designs

Innovative Ways to Make a Splash in the Apparel Industry

July 19, 2023

whats up with gen z banner

Gen Z Trends: May & June 2023

July 18, 2023

building a strong online presence for your business

Building a Strong Online Presence for Your Beverage Brand

July 18, 2023

various beauty products arranged neatly on a shelf

The Power of Corporate Communications in the Beauty and Wellness Industry

July 15, 2023

modern outdoor furniture set on a patio

Best Practices for Promoting Outdoor Furniture this Summer

July 14, 2023

healthy food options including fresh fruits and vegetables

The Four Trends in Food That Matter Now According to Giada De Laurentiis

July 13, 2023

delicious food spread with vibrant colors and fresh ingredients

The Top Trends We Saw at Fancy Foods Show 2023

July 13, 2023

delivery subscription service for easy online ordering and home delivery

If You're Not Offering Subscription Services for Your Brand Here's Why You Should Reconsider

July 12, 2023

beauty salon franchise opportunity for entrepreneurs

Communicating the Benefits of Beauty Salon Franchises

July 11, 2023

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