Case Studies

Sparkling Ice
Consumer  |  Food & Beverage  |  Integrated Marketing

Sparkling Ice

Sparkling Ice, the leading sparkling water in Talking Rain Beverage Company's portfolio, has always been passionate about giving back and supporting local communities...

Foxwoods Resort Casino
Travel & Hospitality  |  Consumer

Foxwoods Resort Casino

Foxwoods Resort Casino celebrated its 30th anniversary by introducing a variety of new...

SMEG
Consumer  |  Home & Housewares  |  Homegoods: Lifestyle & Design

SMEG

Known for their colorful, instantly recognizable and influencer-favorite countertop appliances, Italian kitchen brand SMEG tasked 5W with...

Rainbow Light
Consumer  |  Health & Wellness

Rainbow Light

Rainbow Light Nutritional Systems, the number-one most trusted natural vitamin brand, entered the vitamin and supplement industry more...

The Paley Center For Media
Travel & Hospitality  |  Consumer

The Paley Center For Media

To celebrate the holiday season, the Paley Center for Media - the iconic cultural institution that has...

It's a 10!
Consumer  |  Beauty

It's a 10!

It's a 10 Haircare is the go-to haircare brand for salon professionals and clients across the world...

The Mane Choice
Consumer  |  Beauty

The Mane Choice

5W was tasked with boosting the presence of the multicultural hair care brand, The Mane Choice, and its CEO & Founder...

Lansinoh
Consumer  |  Parent, Child, & Baby

Lansinoh

Founded by a breastfeeding mom, Lansinoh has been dedicated to supporting new moms for nearly 40 years...

Delta Children
Consumer  |  Parent, Child, & Baby

Delta Children

Over 50 years ago, Delta Children was founded by Louis Shamie Sr. to revolutionize the idea of making safe...

Diono
Consumer  |  Parent, Child, & Baby  |  Product Integration

Diono

Over 4 million babies are born in the U.S. each year, making new and expecting parents one of the biggest consumer markets of purchasing...

Petsmile
Consumer  |  Pet Product Marketing

Petsmile

Petsmile© is the first pet toothpaste awarded the Veterinary Oral Health Council (VOHC) seal.

Payless
Consumer  |  Apparel & Accessories

Payless

Founded in 1956, Payless has focused on creating trend-right comfortable footwear at a great value...

Topps
Consumer  |  Sports

Topps

To celebrate International Trading Card Day, Topps launched its second annual cross-country pop-up truck tour to honor the love of trading card collecting nationwide...

Lifestyles
Consumer

Lifestyles

To promote brand awareness and recognize World AIDS Day and AIDS Awareness Month.

Ethique
Consumer  |  Beauty  |  Digital Marketing & Social Media

Ethique

Ethique is on a mission to rid the world of plastic waste with its zero-waste bars, from shampoo to serum to baby care and home products....

Krups
Consumer  |  Digital Marketing & Social Media  |  Home & Housewares

Krups

KRUPS is a brand dedicated to precision and technical perfection...

ZICO
Consumer  |  Food & Beverage  |  Influencer & Celebrity Marketing

ZICO

ZICO Coconut Water, owned by the Coca-Cola company...

Santa Margherita
Consumer

Santa Margherita

World-renowned Italian winery, Santa Margherita, partnered with 5W to help the brand stand out in a crowded wine category and Increase brand awareness, drive sales, and position...

SodaStream
Consumer  |  Digital Marketing & Social Media  |  Home & Housewares

SodaStream

SodaStream, the makers of in-home sparkling water machines, tasked 5W to promote their limited-edition '90s-style machine through...

Jane iredale
Consumer  |  Beauty

Jane iredale

jane iredale is a comprehensive, environmentally friendly line of mineral makeup recommended by skin care professionals, plastic...

Ashley Stewart
Consumer  |  Apparel & Accessories

Ashley Stewart

Ashley Stewart, a global fashion and lifestyle brand, has propelled itself to be on the vanguard of social commerce...

Camp Bow Wow
Consumer  |  Pet Product Marketing

Camp Bow Wow

Camp Bow Wow is a leading Doggy Day and Overnight Camp providing...

T-FAL
Consumer  |  Home & Housewares

T-FAL

T-fal, the leading global manufacturer of non-stick cookware and small kitchen appliances,...

My/Mo
Consumer  |  Food & Beverage

My/Mo

5W was tasked by My/Mo Mochi Ice Cream to ideate and create...

Tushy
Consumer  |  Home & Housewares

Tushy

TUSHY is a toilet crusader, fighting for clean bums and reduce global wastefulness that comes from producing and...

All-Clad
Consumer  |  Home & Housewares

All-Clad

All-Clad tasked 5W with executing an integrated launch campaign in support of the brand's newest electric introduction to the U.S. market, the Prep&Cook - a cooking food processor...

Baxter Of California
Consumer  |  Men's Grooming

Baxter Of California

5W partnered with Baxter of California to grow awareness across a female demographic by...

Perry Mackin
Consumer  |  Digital Marketing & Social Media  |  Parent, Child, & Baby

Perry Mackin

Perry Mackin is a luxury lifestyle brand providing innovative baby products such as baby bottles, backpacks...

Gaea
Consumer  |  Food & Beverage

Gaea

GAEA, leading Greek culinary brand, underwent a rebranding, transitioning away from celebrity-...

Ruby Love
Consumer  |  Apparel & Accessories  |  Multicultural Marketing

Ruby Love

Ruby Love is a pioneer in period apparel and the femtech industry. Founded in 2015, CEO Crystal Etienne developed a smart, intuitive...

Colman's Mustard
Consumer  |  Food & Beverage

Colman's Mustard

Colman's Mustard, a brand in the Unilever portfolio, engaged 5W Public Relations to break...

CheapOAir
Consumer  |  Travel & Hospitality  |  Strategic Planning

CheapOAir

CheapOair is the first flights-focused hybrid travel agency that enables consumers to book their accommodations online, on its...

Persona
Consumer  |  Health & Wellness

Persona

Persona, a Nestle Health Science (NHSc) company, creates science-backed, uniquely...

Millenium Hotels
Consumer  |  Travel & Hospitality

Millenium Hotels

5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York. Afte...

Lycored
Consumer  |  Health & Wellness

Lycored

Lycored, the global leader in natural carotenoids for food, beverage and dietary supplement...

Loacker
Consumer  |  Food & Beverage  |  Product Integration

Loacker

Loacker, the #1 global wafer cookie brand, tasked 5W with creating a campaign that would bring awareness to the...

Lagostina
Consumer  |  Home & Housewares

Lagostina

5W was tasked with activating a strategic product launch for Lagostina in partnership with celebrity chef, Giada De Laurentiis...

Neat Burger
Travel & Hospitality  |  Consumer

Neat Burger

Neat Food Co., a food tech company offering ethical, sustainable, and delicious plant-based...

HighLander
Travel & Hospitality  |  Consumer

HighLander

HIGHLANDER is the world's first and largest global long-distance hiking event series.

The Westminster Kennel Club
Consumer  |  Pet Product Marketing

The Westminster Kennel Club

The Westminster Kennel Club, founded in 1877, is the oldest dog-sports organization in the U.S.,...

Death Wish Coffee
Consumer  |  Food & Beverage  |  Product Integration

Death Wish Coffee

Death Wish Coffee, the World's Strongest Coffee, celebrated National Coffee Day with a suite of...

SAP NS2
Consumer  |  Digital Marketing & Social Media

SAP NS2

SAP National Security Services Inc. (SAP NS2), a subsidiary of the Fortune 500 software company SAP...

Millennium Hotels
Consumer  |  Travel & Hospitality

Millennium Hotels

5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York...

Tropical Smoothie Café
Consumer  |  Travel & Hospitality

Tropical Smoothie Café

Tropical Smoothie Cafe is on a mission to inspire a healthier lifestyle by serving food and smoothies with a bit...

Nations Photo Lab
Consumer  |  Pet Product Marketing

Nations Photo Lab

Nations Photo Lab is a leading professional photo printing lab that offers the highest quality photo gifts & prints.

Sparkling Ice
Consumer  |  Food & Beverage  |  Integrated Marketing

Sparkling Ice

Sparkling Ice, the leading sparkling water in Talking Rain Beverage Company's portfolio, has always been passionate about giving back and supporting local communities...

Foxwoods Resort Casino
Travel & Hospitality  |  Consumer

Foxwoods Resort Casino

Foxwoods Resort Casino celebrated its 30th anniversary by introducing a variety of new...

SMEG
Consumer  |  Home & Housewares  |  Homegoods: Lifestyle & Design

SMEG

Known for their colorful, instantly recognizable and influencer-favorite countertop appliances, Italian kitchen brand SMEG tasked 5W with...

Rainbow Light
Consumer  |  Health & Wellness

Rainbow Light

Rainbow Light Nutritional Systems, the number-one most trusted natural vitamin brand, entered the vitamin and supplement industry more...

The Paley Center For Media
Travel & Hospitality  |  Consumer

The Paley Center For Media

To celebrate the holiday season, the Paley Center for Media - the iconic cultural institution that has...

It's a 10!
Consumer  |  Beauty

It's a 10!

It's a 10 Haircare is the go-to haircare brand for salon professionals and clients across the world...

The Mane Choice
Consumer  |  Beauty

The Mane Choice

5W was tasked with boosting the presence of the multicultural hair care brand, The Mane Choice, and its CEO & Founder...

Lansinoh
Consumer  |  Parent, Child, & Baby

Lansinoh

Founded by a breastfeeding mom, Lansinoh has been dedicated to supporting new moms for nearly 40 years...

Delta Children
Consumer  |  Parent, Child, & Baby

Delta Children

Over 50 years ago, Delta Children was founded by Louis Shamie Sr. to revolutionize the idea of making safe...

Diono
Consumer  |  Parent, Child, & Baby  |  Product Integration

Diono

Over 4 million babies are born in the U.S. each year, making new and expecting parents one of the biggest consumer markets of purchasing...

Petsmile
Consumer  |  Pet Product Marketing

Petsmile

Petsmile© is the first pet toothpaste awarded the Veterinary Oral Health Council (VOHC) seal.

Payless
Consumer  |  Apparel & Accessories

Payless

Founded in 1956, Payless has focused on creating trend-right comfortable footwear at a great value...

Topps
Consumer  |  Sports

Topps

To celebrate International Trading Card Day, Topps launched its second annual cross-country pop-up truck tour to honor the love of trading card collecting nationwide...

Lifestyles
Consumer

Lifestyles

To promote brand awareness and recognize World AIDS Day and AIDS Awareness Month.

Ethique
Consumer  |  Beauty  |  Digital Marketing & Social Media

Ethique

Ethique is on a mission to rid the world of plastic waste with its zero-waste bars, from shampoo to serum to baby care and home products....

Krups
Consumer  |  Digital Marketing & Social Media  |  Home & Housewares

Krups

KRUPS is a brand dedicated to precision and technical perfection...

ZICO
Consumer  |  Food & Beverage  |  Influencer & Celebrity Marketing

ZICO

ZICO Coconut Water, owned by the Coca-Cola company...

Santa Margherita
Consumer

Santa Margherita

World-renowned Italian winery, Santa Margherita, partnered with 5W to help the brand stand out in a crowded wine category and Increase brand awareness, drive sales, and position...

SodaStream
Consumer  |  Digital Marketing & Social Media  |  Home & Housewares

SodaStream

SodaStream, the makers of in-home sparkling water machines, tasked 5W to promote their limited-edition '90s-style machine through...

Jane iredale
Consumer  |  Beauty

Jane iredale

jane iredale is a comprehensive, environmentally friendly line of mineral makeup recommended by skin care professionals, plastic...

Ashley Stewart
Consumer  |  Apparel & Accessories

Ashley Stewart

Ashley Stewart, a global fashion and lifestyle brand, has propelled itself to be on the vanguard of social commerce...

Camp Bow Wow
Consumer  |  Pet Product Marketing

Camp Bow Wow

Camp Bow Wow is a leading Doggy Day and Overnight Camp providing...

T-FAL
Consumer  |  Home & Housewares

T-FAL

T-fal, the leading global manufacturer of non-stick cookware and small kitchen appliances,...

My/Mo
Consumer  |  Food & Beverage

My/Mo

5W was tasked by My/Mo Mochi Ice Cream to ideate and create...

Tushy
Consumer  |  Home & Housewares

Tushy

TUSHY is a toilet crusader, fighting for clean bums and reduce global wastefulness that comes from producing and...

All-Clad
Consumer  |  Home & Housewares

All-Clad

All-Clad tasked 5W with executing an integrated launch campaign in support of the brand's newest electric introduction to the U.S. market, the Prep&Cook - a cooking food processor...

Baxter Of California
Consumer  |  Men's Grooming

Baxter Of California

5W partnered with Baxter of California to grow awareness across a female demographic by...

Perry Mackin
Consumer  |  Digital Marketing & Social Media  |  Parent, Child, & Baby

Perry Mackin

Perry Mackin is a luxury lifestyle brand providing innovative baby products such as baby bottles, backpacks...

Gaea
Consumer  |  Food & Beverage

Gaea

GAEA, leading Greek culinary brand, underwent a rebranding, transitioning away from celebrity-...

Ruby Love
Consumer  |  Apparel & Accessories  |  Multicultural Marketing

Ruby Love

Ruby Love is a pioneer in period apparel and the femtech industry. Founded in 2015, CEO Crystal Etienne developed a smart, intuitive...

Colman's Mustard
Consumer  |  Food & Beverage

Colman's Mustard

Colman's Mustard, a brand in the Unilever portfolio, engaged 5W Public Relations to break...

CheapOAir
Consumer  |  Travel & Hospitality  |  Strategic Planning

CheapOAir

CheapOair is the first flights-focused hybrid travel agency that enables consumers to book their accommodations online, on its...

Persona
Consumer  |  Health & Wellness

Persona

Persona, a Nestle Health Science (NHSc) company, creates science-backed, uniquely...

Millenium Hotels
Consumer  |  Travel & Hospitality

Millenium Hotels

5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York. Afte...

Lycored
Consumer  |  Health & Wellness

Lycored

Lycored, the global leader in natural carotenoids for food, beverage and dietary supplement...

Loacker
Consumer  |  Food & Beverage  |  Product Integration

Loacker

Loacker, the #1 global wafer cookie brand, tasked 5W with creating a campaign that would bring awareness to the...

Lagostina
Consumer  |  Home & Housewares

Lagostina

5W was tasked with activating a strategic product launch for Lagostina in partnership with celebrity chef, Giada De Laurentiis...

Neat Burger
Travel & Hospitality  |  Consumer

Neat Burger

Neat Food Co., a food tech company offering ethical, sustainable, and delicious plant-based...

HighLander
Travel & Hospitality  |  Consumer

HighLander

HIGHLANDER is the world's first and largest global long-distance hiking event series.

The Westminster Kennel Club
Consumer  |  Pet Product Marketing

The Westminster Kennel Club

The Westminster Kennel Club, founded in 1877, is the oldest dog-sports organization in the U.S.,...

Death Wish Coffee
Consumer  |  Food & Beverage  |  Product Integration

Death Wish Coffee

Death Wish Coffee, the World's Strongest Coffee, celebrated National Coffee Day with a suite of...

SAP NS2
Consumer  |  Digital Marketing & Social Media

SAP NS2

SAP National Security Services Inc. (SAP NS2), a subsidiary of the Fortune 500 software company SAP...

Millennium Hotels
Consumer  |  Travel & Hospitality

Millennium Hotels

5WPR was initially engaged to work specifically on the Millennium Broadway Hotel New York...

Tropical Smoothie Café
Consumer  |  Travel & Hospitality

Tropical Smoothie Café

Tropical Smoothie Cafe is on a mission to inspire a healthier lifestyle by serving food and smoothies with a bit...

Nations Photo Lab
Consumer  |  Pet Product Marketing

Nations Photo Lab

Nations Photo Lab is a leading professional photo printing lab that offers the highest quality photo gifts & prints.